Loyalty Builders

Loyalty Builders is a US-based software company founded in 1999, specializing in automated predictive customer analytics for retail marketing.

The company focuses on helping businesses personalize offers, improve customer retention, and enhance customer lifetime value. Loyalty Builders offers analytics-as-a-service tailored for retailers, distributors, DTC brands, e-commerce, and consumer products companies. Its product platform, branded as Longbow, includes features like predictive customer analytics, campaign strategy, personalization, and loyalty measurement. The software supports individualized marketing campaigns, one-to-one product recommendations, and campaign optimization, among other services. Headquartered in North Hampton, New Hampshire, Loyalty Builders serves a diverse range of customer segments, including retail, wholesale, travel, and hospitality businesses.