Loverboy Inc.

Loverboy Inc. is a beverage and lifestyle company founded in 2018 by Kyle Cooke and Amanda Batula.

Based in New York, the company specializes in zero-sugar, gluten-free, and keto-friendly alcoholic drinks. Loverboy aims to provide health-conscious alternatives to traditional hard seltzers and cocktails, featuring products like sparkling hard teas and ready-to-drink canned cocktails. The brand's flagship product, sparkling hard tea, is the first of its kind on the market, offering flavors such as White Tea Peach and Hibiscus Pom. Loverboy also offers a range of premium canned cocktails and lifestyle merchandise. The company distributes its products through major retailers and direct-to-consumer channels, making them available in 44 states. Loverboy has gained recognition as a leading brand in the hard seltzer and hard tea categories, appealing to health-conscious adults who enjoy flavorful, guilt-free drinking experiences.