Linkable Networks

Linkable Networks, based in Boston, specializes in card-linked offer technology and digital shopper attribution.

Founded in 2010, the company aims to enhance brand loyalty by connecting rewards directly to consumers' credit and debit cards. Its main product, the MyLinkables platform, is a SaaS solution that transforms advertisements across various media into linkable savings offers, which can be redeemed at the individual product level. This platform supports 99% of credit and debit cards in the U.S., reaching over 180 million cardholders. The company offers a self-service platform for brands and retailers to manage their campaigns, as well as a fully integrated SaaS platform for larger enterprises. Linkable Networks provides services such as data analytics, customer insights, targeted marketing campaigns, and full attribution tracking. Operating on a performance-based model, merchants only pay for offers that lead to actual sales. The company targets millennials through digital media and has a diverse client list that includes well-known brands like Bed Bath & Beyond, Macy’s, and Sephora. Linkable Networks was acquired by The Collinson Group in 2017 and continues to innovate in the customer engagement and loyalty market.