United States · Apparel & fashion startup
United States · Le Tote
Le Tote was an online women's clothing rental business based in San Francisco, California, founded in 2012 by Brett Northart and Rakesh Tondon.
Funding reportedLast round: Series C
About Le Tote
Le Tote was an online women's clothing rental business based in San Francisco, California, founded in 2012 by Brett Northart and Rakesh Tondon.
The company operated on a subscription box model, offering members a personalized selection of everyday apparel and accessories. Le Tote distinguished itself by focusing on everyday wear rather than special occasions, providing a flexible service where members could wear items for as long as they liked and return them for new selections. The subscription service included a variety of product categories such as tops, bottoms, dresses, and accessories from hundreds of well-known brands like Calvin Klein, Nike, and Free People. Le Tote utilized a data-driven personalization engine to curate boxes tailored to individual preferences, serving customers across 48 U.S. states. The company experienced significant growth prior to its decline, reporting over 300% year-over-year growth for two consecutive years.
What company datasets say Le Tote raised
Funding, as reported
Founders and team
From the SEC filings it signed: 2 on the team.
- Brett NorthartExecutive Officer, Directori
- Rakesh TondonExecutive Officer, Directori
On the board, as filediDavid AtchisonMike Kwatinetz
On 3 portfolio pages
Investors who name them
Each firm lists Le Tote on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.
The company, in detail
What they build
Known for
fashionconsumersinformation technology & servicesstyleinformation technologyecommerceb2ce-commerced2cinternetsocial commercecollaborative consumptionconsumer internetwomen's clothingretailshopping
- Sector
- Apparel & fashion
- Industry code
- NAICS 45811, 532289, SIC 2300, 3140
- Region
- California
- Revenue
- $150M a year, as listed
- Full record
- Every detail in the company directory
Apparel & fashion in United States
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