United States · Marketing & advertising startup

iSocket

iSocket is an advertising technology platform that specializes in programmatic direct advertising.

Funding reportedLast round: Undisclosed round

Marketing & advertisingSan Francisco, United States

About iSocket

iSocket is an advertising technology platform that specializes in programmatic direct advertising.

Acquired by Rubicon Project in 2014, it now operates under Magnite. The platform simplifies the buying and selling of premium, reserved inventory through automation, reducing errors and overhead costs associated with manual media sales. iSocket offers tools for both publishers and advertisers. The iSocket For Publishers (iFP) provides sales automation and programmatic direct tools to enhance publisher sales strategies. The iSocket For Advertisers (iFA) enables agencies and brands to execute orders of guaranteed inventory directly with top publishers. Founded in 2008, iSocket is headquartered in San Francisco, CA, with additional offices in New York.

What company datasets say iSocket raised

Funding, as reported

Reported in all$21Min dollars
Rounds5
Last roundUndisclosed round
Last round size$8.0M
Last round dateFeb 2018
Investors listed17
SEC Form D$11M sold, 2 filings, last Nov 2012

Founders and team

From the SEC filings it signed: 2 on the team.

  • John RameyExecutive Officer, Directori
  • Mark LiaoExecutive Officeri

On the board, as filediJohn BerikerSeth Levine

On a portfolio page

Investors who name them

Each firm lists iSocket on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

The company, in detail

What they build

Known for

programmatic directapiconsumersenterprisessales and marketingad salesinformation technology & servicesenterprise softwareinformation technologyadvertisingbrand marketingsoftwaresales & marketinginternetmarketing & advertisingconsumer internet

Sector
Marketing & advertising
Region
California
Part of
Magnite
Full record
Every detail in the company directory

How it ended, so far

Exit

ExitBuyerPriceWhen
AcquiredRubicon ProjectundisclosedNov 2014

Marketing & advertising in United States

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