Germany · Food & beverages startup
Germany · HOLY
HOLY is a Berlin-based beverage company that offers powder-based, sugar-free alternatives to traditional soft drinks.
Funding reportedLast round: Series A
About HOLY
HOLY is a Berlin-based beverage company that offers powder-based, sugar-free alternatives to traditional soft drinks.
Founded in 2020 by Frederick Jost, Mathias Horsch, and Philipp Nass, HOLY aims to provide healthier and more sustainable drink options. The company has quickly grown, reaching €60 million in revenue within four years and targeting over €150 million in annual sales by 2025. HOLY's product lineup includes four core lines: HOLY Energy®, HOLY Iced Tea®, HOLY Hydration®, and HOLY Milkshake®. Each product is designed to be mixed with water and is made with natural ingredients, offering functional benefits like energy, hydration, and taste without added sugars. The brand primarily sells its products through its online shop and is expanding into physical retail locations across Europe. With a focus on sustainability, HOLY emphasizes reducing plastic waste and promoting eco-friendly practices.
What company datasets say HOLY raised
Funding, as reported
The company, in detail
What they build
Known for
fast deliverypulverbasierte softdrinksconsumersantioxidant drinksrabatteenvironmentally friendlydistributionmanufacturingprotein drinksgift cardssocial media marketingrecyclable packaginginformation technology & servicesartificial additive freenatürliche aromenmerch
Built with from their website
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- Sector
- Food & beverages
- Industry code
- NAICS 312111, SIC 2099, 2086
- Region
- Berlin
- Revenue
- 66.2M a year, as listed
Food & beverages in Germany
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