United States · Consumer electronics startup

Happiest Baby (the maker of SNOO)

Happiest Baby, Inc. is a private company focused on enhancing the health and well-being of children and parents.

Funding reportedLast round: Series C

Consumer electronicsLos Angeles, United States

About Happiest Baby (the maker of SNOO)

Happiest Baby, Inc. is a private company focused on enhancing the health and well-being of children and parents.

Founded in 2001 by pediatrician Dr. Harvey Karp and Nina Montee Karp, the company is based in Los Angeles, California. Happiest Baby operates as an internet-first brand in the children's products sector, combining scientific innovation with expert parenting advice. The company is best known for its flagship product, the SNOO Smart Sleeper, which is designed to improve infant sleep through technology that tracks sleep patterns and responds to fussing. In addition to the SNOO, Happiest Baby offers a range of products including swaddles, white noise machines, and educational resources for parents. The company also provides expert parenting advice and educational classes, emphasizing the importance of raising healthy, happy children. With a mission to support families worldwide, Happiest Baby partners with organizations to offer corporate rental programs for its products.

What company datasets say Happiest Baby (the maker of SNOO) raised

Funding, as reported

Reported in all$79Min dollars
Rounds5
Last roundSeries C
Last round size$45M
Last round dateJun 2021
Investors listed12

On 2 portfolio pages

Investors who name them

Each firm lists Happiest Baby (the maker of SNOO) on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

The company, in detail

What they build

Known for

health careresponsive sleep monitoringconnected homedigital healthfsa eligiblemodern parentingbaby sleep safety innovationsleep deprivation reliefconsumersparent support toolsbaby soothing technologynap supportchild safety in sleepresponsive baby sleep algorithmsswaddlingbaby sleep safety device

Built with from their website

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+8 more

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Sector
Consumer electronics
Industry code
NAICS 33911, 454110, SIC 3731
Region
California
Revenue
$52M a year, as listed
Full record
Every detail in the company directory

Consumer electronics in United States

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