Gowalla Incorporated

Gowalla Incorporated is a technology company based in Austin, Texas, originally founded in 2008.

It started as a location-based social networking service, allowing users to check in at real-world locations, share experiences, and collect virtual items. The company gained significant traction early on, attracting around 600,000 users by late 2010. After being acquired by Facebook in 2011, the original service was discontinued in 2012. In 2021, Gowalla was relaunched as Gowalla Exploration, Inc. by co-founders Josh Williams and Patrick Piemonte. The company now focuses on an augmented reality (AR) social app that combines physical exploration with social interaction and gaming. The mobile app allows users to check into locations, share photos, and discover nearby places, enhanced with AR features for engaging social games. Gowalla has raised $4 million in seed funding to support its new direction and aims to provide a unique platform for users to explore and interact in real-world settings.