GoodTrust

GoodTrust is a legal technology and digital legacy management company founded in 2020 by former Google executive Rikard Steiber.

Based in Palo Alto, California, with operations in San Francisco, GoodTrust focuses on making estate planning accessible and affordable through an all-in-one online platform. The company addresses the significant gap in estate planning, as many Americans lack a will or a plan for their digital assets after death. GoodTrust enables users to secure their physical and digital legacies in as little as 15–20 minutes. The platform offers a range of user-friendly tools, including customizable estate planning documents such as wills, trusts, and directives, all legally valid in all 50 U.S. states. GoodTrust also provides digital legacy management services, allowing users to manage their online accounts and digital assets after they pass away. With features like a Digital Executor Service and secure sharing options, GoodTrust empowers individuals, families, and businesses to protect their legacies effectively. The company is committed to democratizing estate planning and ensuring that no one's digital life is lost after death.