United States · Health startup

FITURE US

FITURE US is a smart home fitness company that offers an interactive fitness mirror designed to integrate into residential spaces.

Funding reportedLast round: Secondary market

HealthNew York, United States

About FITURE US

FITURE US is a smart home fitness company that offers an interactive fitness mirror designed to integrate into residential spaces.

This innovative device provides hundreds of studio-level workouts led by top instructors, catering to a wide range of fitness levels from beginners to elite athletes. The core product, the Fiture device, features Motion EngineTM technology, which assists users by correcting form, counting reps, and enhancing workout effectiveness. The workout content includes various classes such as barre, boxing, pilates, yoga, HIIT, and strength training, with new classes added weekly. FITURE also offers installation support and a 60-day money-back guarantee for customer satisfaction. The company targets home fitness enthusiasts looking for a comprehensive and engaging workout experience at home.

What company datasets say FITURE US raised

Funding, as reported

Reported in all$392Min dollars
Rounds5
Last roundSecondary market
Last round size$300M
Last round dateSept 2021
Investors listed17

The company, in detail

What they build

Known for

hardwareconsumersrep countinginformation technology & servicespersonalized coachingbluetooth integrationyogamulti-user profilesimmersive sound systemfitness mirrorb2ccustom workoutshealthconsumer products & retailsleek designe-commerce

Built with from their website

Google Tag ManagerAmazon CloudFrontHREF LangViewport MetaGoogle PlayEmotionElement UIwebpackReactGoogle Font API

+8 more

AffirmMobile FriendlyOpen GraphAmazon Route 53LuaSwiperMUIHotjar

Sector
Health
Industry code
NAICS 33991, 334118, 611620, SIC 3571, 3577, 7991
Region
New York
Revenue
$2.5M a year, as listed
Full record
Every detail in the company directory

Health in United States

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