factors.ai

Factors.ai is an AI-powered B2B demand generation platform that assists go-to-market teams in identifying high-intent accounts and launching targeted account-based marketing (ABM) campaigns.

The platform specializes in account intelligence, cross-channel intent capture, and marketing analytics, utilizing proprietary AI agents to unify data from various sources to enhance sales activation and multi-touch attribution. The core services include intent capture, account intelligence and analytics, workflow automation, and ROI measurement. Factors.ai offers products such as an AI ABM co-worker, LinkedIn AdPilot for optimizing advertising campaigns, and a cross-channel intent signal suite that automates go-to-market tasks. The company primarily serves B2B marketing and sales teams in the SaaS and Enterprise Tech sectors, focusing on businesses that need to convert marketing intent into timely sales actions. Founded in 2020 and headquartered in Wilmington, Delaware, Factors.ai operates globally with offices in Stamford, Connecticut, and Bangalore, India. The company has raised significant funding and has a team of nearly 100 people dedicated to delivering account intelligence and sales activation solutions.