Cranberry Chic

Cranberry Chic is a Chilean lifestyle ecosystem founded in 2012, based in Santiago.

The company operates as a fashion social network for women and a public relations and influencer marketing agency. It connects brands with influential female audiences, helping them position themselves and engage with new customers. Initially launched as a social e-commerce app, Cranberry Chic has evolved into a comprehensive platform where women can explore, inspire, and shop for fashion. The platform features user profiles, direct purchase links, and exclusive discounts, along with a magazine that shares the latest fashion trends. As a marketing agency, Cranberry Chic offers services such as brand strategy development, influencer marketing, and media planning. With a team of 11 to 50 employees, Cranberry Chic operates in four South American countries and has raised approximately $490,000 in funding. The company serves a diverse clientele, including fashion, beauty, and tech brands, as well as fashion influencers who contribute to the platform's vibrant community.