United States · Information technology & services startup

AppsFlyer

AppsFlyer is a global leader in mobile marketing analytics and attribution, founded in 2011 in Israel and now headquartered in San Francisco, California.

Funding reportedLast round: Undisclosed round

Information technology & servicesSan Francisco, United States

About AppsFlyer

AppsFlyer is a global leader in mobile marketing analytics and attribution, founded in 2011 in Israel and now headquartered in San Francisco, California.

The company operates in the Business/Productivity Software sector, specifically within mobile advertising and SaaS markets. With over 1,500 employees and a presence in more than 20 offices worldwide, AppsFlyer serves over 100,000 users, processing over 80 billion mobile events daily. The company offers a comprehensive SaaS platform that helps mobile app developers, marketers, and ad agencies measure advertising effectiveness, optimize marketing spend, and protect against ad fraud. Key features include mobile attribution, marketing measurement and analytics, fraud protection, engagement tools, and privacy-preserving technologies. AppsFlyer is trusted by numerous top B2C brands across various industries, including entertainment, retail, and technology, and has secured significant investments from major companies like Google and Meta.

What company datasets say AppsFlyer raised

Funding, as reported

Reported in all$1.0Bin dollars
Rounds6
Last roundUndisclosed round
Last round size$1.0B
Last round dateNov 2020
Investors listed12
Valuation$2.0B, Mar 2026

The company, in detail

What they build

Known for

app growthmaximizing roasltv modelingcustomer trustmobile devicesconsumersdata governanceaudience managementgoogle playdeep linkingmobile marketingmarketingd2cfirst-party datacustom dashboardsdigital marketing

Built with from their website

NetSuiteApache ParquetMicrosoft ExcelYoast SEOAirtableGitHub ActionsGoogle MapsZendeskDocuSignApache Hadoop HDFS

+8 more

DockerKioskedAdobeWistiaChatGPTMacaronPendo.Delta Lake

Sector
Information technology & services
Industry code
NAICS 54151, 51321, SIC 7375, 7372
Region
California
Revenue
$500M a year, as listed
Full record
Every detail in the company directory

Information technology & services in United States

Startups like it

Is this your company?

Add your raise, your deck and your story, and put AppsFlyer in front of investors. Or tell us what we have wrong.