Reading List
Tell us your business model, industry and stage, or how you invest, and get the books worth your time, picked from 30,000 on building and backing companies. Chosen by ratings and what they are about.
Atomic HabitsJames Clear · 4.31★
FreakonomicsSteven D. Levitt · 4.01★
The Tipping PointMalcolm Gladwell · 4.01★
Rich Dad Poor DadRobert T. Kiyosaki · 4.08★
BlinkMalcolm Gladwell · 3.96★
Thinking, Fast and SlowDaniel Kahneman · 4.16★
The Art of WarSun Tzu · 3.94★The best matches for everything you told us, ranked.
The 7 Habits of Highly Effective People
Powerful Lessons in Personal Change
Stephen R. Covey · 1989
4.16843,480 ratings · Goodreads
Focus and resilienceCompany building
In The 7 Habits of Highly Effective People, author Stephen R. Covey presents a holistic, integrated, principle-centered approach for solving personal and professional problems. With penetrating insights and pointed anecdotes, Covey reveals a step-by-step…

The Power of Consistency
Prosperity Mindset Training for Sales and Business Professionals
Weldon Long · 2013
4.25644 ratings · Goodreads
Focus and resilienceFirst salesCompany building
How to achieve wealth, happiness, and peace of mind through personal responsibility The Power of Consistency is based on the fundamental premise that private declarations dictate future actions. In other words, we tend to take actions with the thoughts and…

The Ultimate Sales Machine
Turbocharge Your Business with Relentless Focus on 12 Key Strategies
Chet Holmes · 2007
3.979,181 ratings · Goodreads
Focus and resilienceFirst salesCompany building
Chet Holmes has been called “one of the top 20 change experts in the country.” He helps his clients blow away both the competition and their own expectations. And his advice starts with one simple concept: focus! Instead of trying to master four thousand…

Simple Marketing For Smart People
The One Question You Need to Win Customers without Gimmicks, Hype, or Hard Selling
Billy Broas · 2024
4.35305 ratings · Goodreads
Focus and resilienceMarketing and growthFirst sales
Why do so many smart people struggle with marketing? The answer is smart people love complexity, and complexity brews problems. Does your marketing feel like it has way too many moving parts? If so, Simple Marketing for Smart People is the solution you’ve…
The Wealth Money Can't Buy
The 8 Hidden Habits to Live Your Richest Life
Robin Sharma · 2024
4.206,440 ratings · Goodreads
Focus and resilience
A groundbreaking book redefining success to show readers how they can create truly abundant and fulfilling lives by following Sharma’s model of the eight forms of wealth, growth, wellness, family, craft, money, community, adventure, and service, from the #1…

Mindset
The New Psychology of Success
Carol S. Dweck · 2006
4.09182,500 ratings · Goodreads
Focus and resilienceCompany building
A newer edition of this book can be found here. After decades of research, world-renowned Stanford University psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset. In this brilliant book, she shows how…

Million Dollar Habits
Proven Power Practices to Double and Triple Your Income
Brian Tracy · 1999
4.003,669 ratings · Goodreads
Focus and resilienceCompany building
A guide to winning habits in business shows readers how to set and achieve goals quickly, organize their life, manage time, increase income, and tap inner power reserves--all in the service of improved productivity.

Hyperfocus
How to Be More Productive in a World of Distraction
Chris Bailey · 2018
3.8711,667 ratings · Goodreads
Focus and resilienceCompany building
Canada's productivity expert returns with a totally fresh angle on how to do more with less. Throughout his experiments and research, Chris Bailey came across many little-known insights into how we focus (a key element of productivity), including the…
The books most about focus and resilience.

The Power of Habit
Why We Do What We Do in Life and Business
Charles Duhigg · 2012
4.13576,931 ratings · Goodreads
Focus and resilience
In "The Power of Habit", award-winning "New York Times" business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to…

The Power of Discipline
How to Use Self Control and Mental Toughness to Achieve Your Goals
Daniel Walter · 2020
4.128,370 ratings · Goodreads
Focus and resilience
Have you spent weeks, months, or even years trying to achieve your goals but keep failing? Have you given up on becoming successful because your futile efforts have led you to believe that success is only for the select few? If you have answered “yes”…

Manage Your Day-to-Day
Build Your Routine, Find Your Focus, and Sharpen Your Creative Mind
Jocelyn K. Glei · 2013
4.0129,778 ratings · Goodreads
Focus and resilience
Stop doing busywork. Start doing your best work. Are you over-extended, over-distracted, and overwhelmed? Do you work at a breakneck pace all day, only to find that you haven't accomplished the most important things on your agenda when you leave the…

Rich Habits
The Daily Success Habits of Wealthy Individuals
Thomas C. Corley · 2010
3.711,791 ratings · Goodreads
Focus and resilience
The "Rich Habits" are ten principles created through years of researching the daily success habits of his wealthiest clients. These ten simple principles miraculously transform every individual who comes into contact with them. By applying these principles,…

Rich AF
The Winning Money Mindset That Will Change Your Life
Vivian Tu · 2023
4.0610,220 ratings · Goodreads
Focus and resilience
When Vivian Tu started working on Wall Street fresh from undergrad, all she knew was that she was making more money than she had ever seen in her life. But it wasn’t until she found a mentor of her own on the trading floor that she began to understand what…
Published in the last three years, newest first, for what you told us.

Countdown to Riches
21 Days of Wealth-Attracting Habits
Rhonda Byrne · 2025
4.17587 ratings · Goodreads
Focus and resilienceCompany building
From Rhonda Byrne, author of the global phenomenon The Secret and the New York Times bestseller The Greatest Secret, comes Countdown to Riches, the book that can lead anyone to financial freedom. Financial struggle is caused by one thing, our thoughts. To…

Slow Productivity
The Lost Art of Accomplishment Without Burnout
Cal Newport · 2024
3.6627,060 ratings · Goodreads
Focus and resilienceCompany building
Do fewer things. Work at a natural pace. Obsess over quality. From the New York Times bestselling author of Digital Minimalism and Deep Work, a groundbreaking philosophy for pursuing meaningful accomplishment while avoiding overload. Our current…

Lean Marketing
More Leads. More Profit. Less Marketing.
Allan Dib · 2024
4.31452 ratings · Goodreads
Focus and resilienceMarketing and growthCompany building
Bigger Results with Less Marketing You keep being told to do more marketing―more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm…

Reset
How to Change What's Not Working
Dan Heath · 2025
4.123,193 ratings · Goodreads
Focus and resilienceCompany building
From the #1 New York Times bestselling author of Made to Stick, Switch, and The Power of Moments comes a revolutionary guide to fixing what’s not working, in systems and processes, organizations and companies, and even in our daily lives, by identifying…
Right Thing, Right Now
Justice in an Unjust World
Ryan Holiday · 2024
4.136,450 ratings · Goodreads
Focus and resilience
In his New York Times bestselling book, Discipline Is Destiny, Ryan Holiday made the Stoic case for a life of self-discipline. In this much-anticipated third installment in the Stoic Virtues series, he argues for the necessity of doing what’s right – even…

The First-Time Manager
Sales
Mike Weinberg · 2023
4.43282 ratings · Goodreads
Focus and resilienceFirst salesCompany building
The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed. The jump from sales superstar to sales manager has made or broken many a sales career. As a…
How companies like yours were actually built, from the people who built them.
Steve Jobs
Walter Isaacson · 2011
4.161,391,990 ratings · Goodreads
Founder storiesCompany building
Walter Isaacson's worldwide bestselling biography of Apple cofounder Steve Jobs. Based on more than forty interviews with Steve Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and…

The Ride of a Lifetime
Lessons Learned from 15 Years as CEO of the Walt Disney Company
Robert Iger · 2019
4.4099,495 ratings · Goodreads
Founder storiesCompany building
A grand vision defined: The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magic to life. In 2005, Robert Iger became CEO of The Walt…
Shoe Dog
A Memoir by the Creator of Nike
Phil Knight · 2016
4.45389,310 ratings · Goodreads
Founder storiesCompany building
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable…
Heartland
A Memoir of Working Hard and Being Broke in the Richest Country on Earth
Sarah Smarsh · 2018
3.7616,921 ratings · Goodreads
Founder stories
During Sarah Smarsh’s turbulent childhood in Kansas in the 1980s and 1990s, the forces of cyclical poverty and the country’s changing economic policies solidified her family’s place among the working poor. By telling the story of her life and the lives of the…
The Elon Musk Blog Series
Wait But Why
Tim Urban · 2016
4.701,837 ratings · Goodreads
Founder storiesCompany building
In 2015, Elon Musk reached out to blogger Tim Urban and asked him if he'd take a crack at explaining Elon's endeavors, and the industries surrounding them, to the world. Tim accepted, and after extensive meetings with Elon and his staff, he wrote four blog…

Bad Blood
Secrets and Lies in a Silicon Valley Startup
John Carreyrou · 2018
4.40285,283 ratings · Goodreads
Founder storiesCompany building
The full inside story of the breathtaking rise and shocking collapse of a multibillion-dollar startup, by the prize-winning journalist who first broke the story and pursued it to the end in the face of pressure and threats from the CEO and her lawyers. In…
What founders at seed keep coming back to, if you have not read them yet.

Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore · 2002
4.0332,109 ratings · Goodreads
Marketing and growthCompany buildingFirst sales
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities…

The 22 Immutable Laws of Marketing
Violate Them at Your Own Risk
Al Ries · 1993
4.0522,738 ratings · Goodreads
Marketing and growthCompany building
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout, the world-renowned marketing consultants and bestselling authors of Positioning, note, you can build an impressive airplane, but it will never leave the ground if…

To Sell is Human
The Surprising Truth About Moving Others
Daniel H. Pink · 2012
3.8726,914 ratings · Goodreads
Company buildingFirst sales
From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day…

Inspired
How to Create Tech Products Customers Love
Marty Cagan · 2008
4.2226,350 ratings · Goodreads
Company buildingFinding product-market fit
Learn to design, build, and scale products consumers can't get enough of How do today's most successful tech companies–Amazon, Google, Facebook, Netflix, Tesla–design, develop, and deploy the products that have earned the love of literally billions of…
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From the record
Books by investors and founders we hold records for. The author links to what they have done, not just what they wrote.
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