Market map · Worldwide

Creator economy market map

211 creator economy startups worldwide that have raised money in rounds we track, placed in 6 segments by what each says it does. Together they have raised $2.6B; the biggest segment is influencer marketing and brand deals, with 81 companies.

211startups on the map
6segments
$2.6Braised between them
Communities and fan clubsmost funded segment

Influencer marketing and brand deals

81

+57 more

Creator tools and editing

42

+18 more

Communities and fan clubs

32

+8 more

Monetisation and payments

28

+4 more

Newsletters, podcasts and publishing

23

Courses and education

5

Segment by segment

Influencer marketing and brand deals

81 startups · $572M raised

  1. Viral NationViral Nation is a global marketing agency and technology company founded in 2014, headquartered in Toronto, Canada, with additionaCanada$198M
  2. CreatorIQCreatorIQ is an enterprise software company based in Culver City, California, specializing in influencer marketing and creator management.United States$52M
  3. SparkSpark is a marketing and advertising company based in São Paulo, Brazil, specializing in influencer marketing and the creator economy.Bulgaria$42M
  4. NetDevicesNetDevices, associated with Netd Müzik and Netd MCN & Influencer Marketing, is a digital media company based in Istanbul.United States$25M
  5. StatusphereStatusphere is an AI-powered micro-influencer marketing platform that helps enterprise retailers and consumer brands create authenUnited States$18M
  6. WillaWilla is a fintech platform tailored for freelancers, influencers, and content creators.United States$18M
  7. METUB NetworkMETUB is a Vietnam-based creator economy platform that provides solutions such as copyright protection, brand partnership and matcVietnam$16M
  8. MavrckMavrck, now rebranded as Later InfluenceTM after its acquisition by Later in April 2024, is a prominent influencer marketing platfUnited States$14M

Creator tools and editing

42 startups · $282M raised

  1. FixatedFixated is a digital content studio and creator management company based in Los Angeles, founded in 2023 by Zach Katz and Jason Wilhelm.United States$50M
  2. KittlKittl is a Berlin-based web design platform that leverages AI to help creators, designers, and businesses produce professional braGermany$36M
  3. CentCENT is an ad-free platform dedicated to digital collectibles and NFTs, providing tools for creators to build audiences, share conIndia$20M
  4. MetaphysicMetaphysic develops artificial intelligence-assisted tools to assist content creators in creating content.United Kingdom$18M
  5. BitStarBitStar Inc.Japan$16M
  6. MOON UltraMOON Ultra is a consumer technology brand founded in 2017 by Edward Madongorere and Dishen “Dixon” Yang, based in Austin, Texas.United States$15M
  7. SceneryScenery is a video technology company that specializes in transforming long-form content into engaging short-form videos.United States$15M
  8. PolarrPolarr is a technology company based in San Jose, California, specializing in AI-powered photo and video editing tools for creatorUnited States$12M

Communities and fan clubs

32 startups · $872M raised

  1. ImprobableVenture into new worlds: improbable.io Improbable is a British start-up that has been at the forefront of building virtual worlds United Kingdom$674M
  2. CalaxyCalaxy is a blockchain-based social marketplace designed for content creators and their fans.United States$26M
  3. PILabsPILabs is an agency for creators and startups.South Korea$21M
  4. FanhouseFanhouse is a social platform that connects content creators with their top fans.United States$20M
  5. AstralASTRAL is a manufacturer of high-performance technical outdoor gear, deeply connected to the paddling community.United States$17M
  6. TrovaTripTrovaTrip is a group travel platform based in Portland, Oregon, founded in 2017.United States$15M
  7. bemyfriendsbemyfriends (Be My Friends Co., Ltd.) is a pioneering global fandom business company based in Seoul, South Korea.South Korea$15M
  8. ZTXZTX is a Singapore-based Web3 virtual world and creator platform established in 2022.Singapore$13M

Monetisation and payments

28 startups · $402M raised

  1. UscreenUscreen is an all-in-one video membership platform tailored for content creators, coaches, educators, fitness professionals, and mUnited States$151M
  2. StreamElementsStreamElements provides content creators the tools they need to engage, grow, and monetize their audiences.United States$111M
  3. Karat FinancialKarat Financial is a fintech company based in Los Angeles, California, founded in 2019.United States$40M
  4. Game.tvgame.tv is a mobile eSports platform designed for both gamers and game developers.United States$25M
  5. TipTipTipTip is a monetization platform for creators and a one-stop-shopping & learning for digital content and live sessions.-$13M
  6. VHXVHX was a digital distribution and video monetization platform founded in 2011 in Brooklyn, NY, by Jamie Wilkinson and Casey Pugh.United States$10M
  7. CreateraCreatera is a Hong Kong-based metaverse engine and gaming platform founded in 2022.Hong Kong SAR China$10M
  8. Amaze SoftwareThe audience monetization platform for creators.United States$7.0M

Newsletters, podcasts and publishing

23 startups · $340M raised

  1. Stay22Stay22 Technologies Inc.Canada$122M
  2. SubstackSubstack is a subscription-based publishing platform founded in 2017 and headquartered in San Francisco, California.United States$115M
  3. EzoicEzoic is a technology platform founded in 2010 and based in Carlsbad, California.United States$39M
  4. OltaAt Olta, we're developing a toolkit for creators to publish interactive art that evolves over time through audience contributions.Japan$18M
  5. Rebel AudioRebel Audio is an audio platform that processes recordings with AI to generate titles, and publish episodes to podcast platforms.United States$14M
  6. VVertebraeVertebrae develops a Virtual Reality advertising platform that provides interactivity and distribution tools for publishers and coUnited States$10M
  7. Opera EventOpera Event is a technology company based in Oakland, California, founded in 2015.United States$5.0M
  8. ChartableChartable builds world-class tools for the podcast industry, starting with podcast analytics for creators.-$2.3M

Courses and education

5 startups · $121M raised

  1. DomestikaDomestika is a leading online learning platform and creative community that offers a wide range of professionally produced video cUnited States$110M
  2. WisbooWisboo is a Buenos Aires-based SaaS edtech platform founded in 2014.Argentina$5.5M
  3. TTrendiWe are the YC for creators in Latin America.Canada$4.9M
  4. Wavel.aiWavel.ai is a full-stack AI voice and video platform that helps businesses, content creators, educators, and marketers generate anSingapore$510K
  5. Pair AIPair AI is an EdTech company based in San Francisco, founded in 2022 by Jason Goodison and Parth Detroja.United States$500K

How this map is made. Every startup here has raised money in rounds we track. It joins the map when its sectors, read from its rounds, or the opening of its own description say it works in creator economy, and goes to the first segment whose words it carries. Each segment shows its best-funded first. Rebuilt nightly; updated 15 November 2026.

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Who backs creator economy?

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