Company Directory / Computer Software
PrivateFor profitComputer SoftwareSan Francisco, California, United States
Sensor Tower
Sensor Tower is a market research company whose real-time, platform delivers responsibly-sourced insights into the global digital economy.
- Founded
- 2013 13 years ago
- Staff
- 251-500 358 on LinkedIn
- Followers
- 58k on LinkedIn
- Funding
- $46M as listed, USD
Sensor Tower is the leading source of mobile app, digital advertising, retail media, and audience insights for the largest brands and app publishers across the globe. With a mission to measure the world’s digital economy, Sensor Tower’s award-winning platform delivers unmatched visibility into the mobile app and digital ecosystem, empowering organizations to stay ahead of changing market dynamics and make informed, strategic decisions. Founded in 2013, Sensor Tower’s mobile app insights have helped marketers,… Read all
Sensor Tower is the leading source of mobile app, digital advertising, retail media, and audience insights for the largest brands and app publishers across the globe. With a mission to measure the world’s digital economy, Sensor Tower’s award-winning platform delivers unmatched visibility into the mobile app and digital ecosystem, empowering organizations to stay ahead of changing market dynamics and make informed, strategic decisions. Founded in 2013, Sensor Tower’s mobile app insights have helped marketers, app, and game developers demystify the mobile app ecosystem with visibility into usage, engagement, and paid acquisition strategies. Today, Sensor Tower’s digital market insights platform has expanded to include Audience, Retail Media, and Digital Advertising Insights (formerly Pathmatics), helping brands and advertisers understand their competitor’s advertising strategies and audiences across web, social, and mobile.
Set against six million companies
Size
251-500 people: larger than 92% of companies with a size listed. 358 people list it on LinkedIn.
Age
13 years old.
Reach
Website ranked #38,419 in the world for traffic, about 1.7M visits a month. 57,771 followers on LinkedIn.
What it does
Ad TargetingAdvertisingAnalyticsAndroidBig DataMarket ResearchMobileMobile AppsProduct Researchmobile analyticsmarket intelligencebusiness intelligenceapp store optimizationasomobile app marketingmobile advertisingmobile marketingapp performance
Funding, as listed
$46M raised in total
- Rounds3
- LatestPrivate equity, May 2020
- Latest amountUSD 45,000,000
- Investors10, 2 leading
What the source datasets report. We have not watched these rounds ourselves.
Every detail we hold
Everything the source datasets list about Sensor Tower, field by field. Contact details are held but never shown.
The company
- Name
- Sensor Tower
- Type
- For profit
- Status
- Private
- Founded
- 2013
- Founders
- Alex Malafeev, Oliver Yeh
- Industry
- Computer Software
- Categories
- Ad Targeting, Advertising, Analytics, Android, Big Data, Market Research, Mobile, Mobile Apps, Product Research
- Specialities
- mobile analytics, market intelligence, business intelligence, app store optimization, aso, mobile app marketing, mobile advertising, mobile marketing, app performance, app analytics, app store analytics, app market data, app data, app growth
Where
- City
- San Francisco
- Region
- California
- Country
- United States
- Markets
- San Francisco Bay Area, West Coast, Western US
Size and reach
- Staff band
- 251-500
- People on LinkedIn
- 358
- LinkedIn followers
- 57,771
- Web traffic rank
- #38,419
- Monthly web visits
- 1,668,246
- Apps
- 3
- App downloads
- 5,046
Funding, as listed
- Total
- $46,000,000 USD
- Rounds
- 3
- Latest round
- Private equity
- Latest round date
- May 2020
- Latest amount
- 45,000,000 USD
- Investors
- 10
- Lead investors
- 2
- Listing status
- private
Corporate family
- Acquisitions made
- 4
About this record
- Sources
- Crunchbase, LinkedIn
- Last imported
- Sept 2026
Growth, as the source summarises it
Sensor Tower may be growing as evidenced by its recent acquisition of the market intelligence platform data.ai, which is a significant move in the market research industry. This acquisition is indicative of expansion and consolidation of their market intelligence capabilities. Furthermore, the company's data has been cited as a source for insights into app downloads, suggesting that its research output is being utilized and recognized in the industry. Additionally, the mention of Sensor Tower's data in the context of app popularity and downloads in India implies that the company's research scope is global and influential.
Summaries written by the source dataset, not by us, and not checked.
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