Good-LoopAdvertising1 / 14Read in the appPitch deck
The deck, and the round we watched Good-Loop raise afterwards, with the investors each report named.
Good-Loop is a carbon-neutral advertising platform and the first B Corp in AdTech, focused on connecting brands, people, and charitable causes worldwide through its unique Good-MediaTM category. The company empowers brands to make a positive impact by raising funds for charities, having generated over $8 million and planted more than one million trees while supporting quality journalism. The primary service offered by Good-Loop is its Watch-to-Donate advertising format. This innovative approach allows users to unlock a free donation to a charity of their choice by engaging with brand content. The company allocates 50% of all revenue from this service directly to charitable partners. Additionally, Good-Loop provides educational resources through the Good-MediaTM Academy and offers carbon-neutral advertising solutions, including a carbon filtering tool for advertisers. Headquartered in Edinburgh, with offices in London and New York, Good-Loop is dedicated to promoting ethical advertising and social responsibility.
Read the deckFree account. The deck belongs to Good-Loop, so reading it needs one; everything on this page is public.
What is in it
Each slide by what it argues. 14 slides against a median of 13 across the 1,712 decks we hold.
CoverMarketProductValidationCompetitionTractionBusiness modelVisionContact
What happened next
What they told the regulator
The company reporting its own raise, rather than a journalist reporting it.
1 / 14The deck itself
All 14 slides, each read for what it argues and set against the decks that raised at the same stage. The cover is shown here; the rest is read in the app.
Read the deck →Free account. The deck belongs to Good-Loop.
Firms listing Good-Loop on their own portfolio page: the firm's own account rather than a round we watched. Weaker than an announcement, much stronger than a list somebody sold us.
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