United States · 
Who invested in Vanilla?
Vanilla's investors include Alumni Ventures, Insight Partners and Venrock.
United States · Series B startup
Who invested in Vanilla
Funding summaryUpdated 26 Oct 2026
$35Mraised across 1 round since 2024, from 1 source
- Latest round
- Series B, $35MAug 2024
- Investors
- 3
The rounds
- Aug 2024
Founders and team
From Vanilla's own website: 1 founder, 9 on the team.
- Gene FarrellPresident & Chief Executive Officer
- Robyn RossiVice President of Human Resources
- Karen NachbarChief Legal Officer
- Larry SteinbergCTO, Vanilla
- Marc DorfmanChief Revenue Officer
- Nathan HuntChief Financial Officer
- Nikkole ShamsuddinChief Customer Officer
- Emily TranVP of Marketing
- Sam TrapkinHead of Strategy
Everyone who backed them
Missing a round, or an investor who was in one? Tell us.
Quick answers about Vanilla
How much has Vanilla raised?
Vanilla has raised $35M across 1 round since 2024.
When did Vanilla last raise?
Vanilla's most recent round was a Series B of $35M in Aug 2024.
What was Vanilla's biggest round?
Its most recent round, $35M in Aug 2024, is also its largest on record.
Who backed Vanilla first?
Vanilla's first round on record, in Aug 2024, was backed by Alumni Ventures, Insight Partners and Venrock.
What stage is Vanilla at?
Vanilla's latest named round is a Series B, in Aug 2024.
Where is Vanilla based?
Vanilla is based in the United States.
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In the same sector, and raised in the last eighteen months.
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