United States · Series A startup

Who invested in USUAL

2 rounds we have observed, with the 4 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

E-commerce

Funding summaryUpdated 26 Oct 2026

$10Mraised across 2 rounds since 2022, from 2 sources

$250KSeries A$10MSeries A
Latest round
Series A, $10MDec 2024
Step-upi
40×
Investors
4
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

202220232024
$250KSeries A$10MSeries A
First round
Series A, $250K
Jan 2022
Biggest round
$10M
Series A · Dec 2024
Between rounds
2.9 years
from the last two

The rounds

  1. Dec 2024
    Series A$10M3 new

    Source recorded

  2. Jan 2022
    Series A$250K1 new

    Source recorded

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Everyone who backed them

Coinbase VenturesCorporate VC1round
YZi LabsVC firm1round
Amber GroupVC firm1round
Branded StrategicAccelerator1round

Missing a round, or an investor who was in one? Tell us.

Also claim to have backed them

These 6 firms list USUAL as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

FunFair VenturesCorporate VCPer its own site
LBANK LabsVC firmPer its own site
Dewhales CapitalVC firmPer its own site
Fourth Revolution CapitalVC firmPer its own site
FunFair TechnologiesCompanyPer its own site
PsalionVC firmPer its own site

Quick answers about USUAL

Who invested in USUAL?

USUAL's investors include Coinbase Ventures, YZi Labs, Amber Group and Branded Strategic.

How much has USUAL raised?

USUAL has raised $10M across 2 rounds since 2022.

When did USUAL last raise?

USUAL's most recent round was a Series A of $10M in Dec 2024.

What was USUAL's biggest round?

Its most recent round, $10M in Dec 2024, is also its largest on record.

Who backed USUAL first?

USUAL's first round on record, in Jan 2022, was backed by Branded Strategic.

What stage is USUAL at?

USUAL's latest named round is a Series A, in Dec 2024.

Where is USUAL based?

USUAL is based in the United States.

Companies like USUAL

In the same sector, and raised in the last eighteen months.

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