United Kingdom · 
Who invested in Subly?
Subly's investors include Innovate UK and Loyal VC.
202220232024
$239KRound$259KRound$2.2MSeed
United Kingdom · Seed startup
Who invested in Subly
Funding summaryUpdated 26 Oct 2026
$2.7Mraised across 3 rounds since 2021, from 3 sources
$239KRound$259KRound$2.2MSeed
- Latest round
- Seed, $2.2MDec 2024
- Step-upi
- 8.5×
- Investors
- 2
The funding story
Each circle is a round, placed by date and sized by amount. The line above is the running total.
- First round
- Round, $239K May 2021
- Biggest round
- $2.2M Seed · Dec 2024
- Usual gap between rounds
- 3.3 years the median of 2
The rounds
- Dec 2024
- Aug 2024Round$259K
No investor was named in the report.
Shares issued, filed with Companies House (SH01); no report of this raise yet
- May 2021Round$239K
No investor was named in the report.
Shares issued, filed with Companies House (SH01); no report of this raise yet
Funding filed with regulators
Subly filed 2 raises, $498K in all. Filings say how much was sold and to how many investors; they never name the investors.
- Aug 2024$259KUK share allotment
- May 2021$239KUK share allotment
Founders and team
From Subly's own website: 1 founder, 1 on the team.
Holly StephensCEO & Founder
- Gemma RobertsCOO
Who was in which round
The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.
Everyone who backed them
Missing a round, or an investor who was in one? Tell us.
Quick answers about Subly
How much has Subly raised?
Subly has raised $2.7M across 3 rounds since 2021.
When did Subly last raise?
Subly's most recent round was a Seed of $2.2M in Dec 2024.
What was Subly's biggest round?
Its most recent round, $2.2M in Dec 2024, is also its largest on record.
Who backed Subly first?
Subly's first round on record, in Dec 2024, was backed by Innovate UK and Loyal VC.
What stage is Subly at?
Subly's latest named round is a Seed, in Dec 2024.
Where is Subly based?
Subly is based in the United Kingdom.
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