United States · Venture startup

Who invested in Purple

2 rounds we have observed, with the 2 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Consumer Goods

Funding summaryUpdated 26 Oct 2026

$13Mraised across 2 rounds since 2012, from 2 sources

$28KSeed$13MVenture
Latest round
Venture, $13MOct 2023
Step-upi
457.1×
Investors
2
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

201220142016201820202022
$28KSeed$13MVenture
First round
Seed, $28K
Sept 2012
Biggest round
$13M
Venture · Oct 2023
Between rounds
11.1 years
from the last two

The rounds

  1. Oct 2023
    Venture$13M1 new

    Source recorded

  2. Sept 2012
    Seed$28K1 new

    From a historical funding record

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Everyone who backed them

Alchemist AcceleratorAccelerator1round
Business Growth FundPrivate equity1round

Missing a round, or an investor who was in one? Tell us.

Quick answers about Purple

Who invested in Purple?

Purple's investors include Alchemist Accelerator and Business Growth Fund.

How much has Purple raised?

Purple has raised $13M across 2 rounds since 2012.

When did Purple last raise?

Purple's most recent round was a Venture of $13M in Oct 2023.

What was Purple's biggest round?

Its most recent round, $13M in Oct 2023, is also its largest on record.

Who backed Purple first?

Purple's first round on record, in Sept 2012, was backed by Alchemist Accelerator.

What stage is Purple at?

Purple's latest named round is a Venture, in Oct 2023.

Where is Purple based?

Purple is based in the United States.

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