United States · 
Who invested in PurePlay?
PurePlay's investors include Ron Conway, Bay Partners and Catamount Ventures.
2007200820092010
?Round$15MSeries C$401KDebtUnited States · Funded startup
Who invested in PurePlay
3 rounds we have observed, with the 3 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.
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Funding summaryUpdated 31 Oct 2026
$15Mraised across 3 rounds since 2007, from 3 sources
$15MSeries C$401KDebt
- Latest round
- Debt, $401KSept 2010
- Biggest round
- $15MSeries C · May 2008
- Investors
- 3
The funding story
Each circle is a round, placed by date and sized by amount. The line above is the running total.
- First round
- Round Feb 2007
- Biggest round
- $15M Series C · May 2008
- Usual gap between rounds
- 2.3 years the median of 2
The rounds
- Sept 2010Debt$401K
No investor was named in the report.
From a historical funding record
- May 2008
- Feb 2007
Who was in which round
The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.
Everyone who backed them
Missing a round, or an investor who was in one? Tell us.
Quick answers about PurePlay
How much has PurePlay raised?
PurePlay has raised $15M across 3 rounds since 2007. One round did not disclose an amount, so the total is a floor.
When did PurePlay last raise?
PurePlay's most recent round was a Debt of $401K in Sept 2010.
What was PurePlay's biggest round?
PurePlay's largest round on record is $15M (Series C), in May 2008.
Who backed PurePlay first?
PurePlay's first round on record, in May 2008, was backed by Ron Conway, Bay Partners and Catamount Ventures.
What stage is PurePlay at?
PurePlay's latest named round is a Debt, in Sept 2010.
Where is PurePlay based?
PurePlay is based in the United States.
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