United Kingdom · Series C startup

Who invested in PrimaryBid

4 rounds we have observed, with the 9 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Financial ServicesFintech

Valuation: $690M, Oct 2024

Funding summaryUpdated 26 Oct 2026

$265Mraised across 4 rounds since 2018, from 4 sources

$2.6MRound$8.6MRound$190MSeries C$64MRound
Latest round
Round, $64MDec 2022
Biggest round
$190MSeries C · Feb 2022
Investors
9 (2 led)
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2019202020212022
$2.6MRound$8.6MRound$190MSeries C$64MRound
First round
Round, $2.6M
Sept 2018
Biggest round
$190M
Series C · Feb 2022
Usual gap between rounds
11 months
the median of 3
PrimaryBidFinance1 / 13Their pitch deckPrimaryBid's pitch deck, 13 slidesEach slide read for what it argues, against the decks that raised at the same stage.

The rounds

  1. Dec 2022
    Round$64M

    No investor was named in the report.

    Shares issued, filed with Companies House (SH01); no report of this raise yet

  2. Feb 2022
  3. Sept 2019
    Round$8.6M3 new

    Reported by TechCrunch

  4. Sept 2018
    Round$2.6M1 new

    Reported by FinSMEs

Funding filed with regulators

PrimaryBid filed 2 raises, $136M in all. Filings say how much was sold and to how many investors; they never name the investors.

  1. Dec 2022$64MUK share allotment
  2. Mar 2022$72MUK share allotment

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Everyone who backed them

Goldman SachsPrivate equity1round, led 1
Outward VCVC firm1round, led 1
SoftBankInvestment firm1round
Omers VenturesVC firm1round
Oryx FundVC firm1round
Molten VenturesVC firm1round
Lombard OdierCorporate VC1round
PentechVC firm1round

Missing a round, or an investor who was in one? Tell us.

Quick answers about PrimaryBid

Who invested in PrimaryBid?

PrimaryBid's investors include Goldman Sachs, Outward VC, SoftBank, SoftBank Vision Fund and Omers Ventures, and 4 more on record.

How much has PrimaryBid raised?

PrimaryBid has raised $265M across 4 rounds since 2018.

When did PrimaryBid last raise?

PrimaryBid's most recent round, $64M, was in Dec 2022.

What was PrimaryBid's biggest round?

PrimaryBid's largest round on record is $190M (Series C), in Feb 2022.

Who backed PrimaryBid first?

PrimaryBid's first round on record, in Sept 2018, was backed by Lombard Odier.

What stage is PrimaryBid at?

PrimaryBid's latest named round is a Series C, in Feb 2022.

Where is PrimaryBid based?

PrimaryBid is based in the United Kingdom.

Who led PrimaryBid's rounds?

Goldman Sachs led the Undisclosed round in 2019.

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