Who invested in PlayOn! Sports

2 rounds we have observed, with the 5 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

IT Services

Funding summaryUpdated 26 Oct 2026

$10Mraised across 2 rounds since 2010, from 2 sources

$2.8MSeries B$7.2MSeries C

Latest round: Series C, $7.2MSept 2011
Step-upi: 2.6×
Investors: 5

See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2011

$2.8MSeries B$7.2MSeries C

First round: Series B, $2.8M
Biggest round: $7.2M
Between rounds: 13 months

The rounds

Sept 2011
Series C$7.2M2 new1 returning
Reported by company.playonsports.com
Aug 2010
Series B$2.8M3 new
Reported by company.playonsports.com

Founders and team

From PlayOn! Sports's own website: 7 on the team.

David GreiffPresident & Chief Revenue Officer
Perkins MillerChief Executive Officer
Anna BrunsChief People Officer
Celia PoonChief Financial Officer
Dave BottomsChief Product Officer
Lesley WainwrightChief Legal Officer
Roy DuvallChief Technology Officer

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Series B2010Series C2011

Hamilton VenturesImlay Investments

BIP CapitalBuckhead Investment PartnersBIP Opportunities Fund

The exit

ExitBuyerPriceWhen

Acquired2080 MediaundisclosedDec 2008

From historical deal records. Wrong? Tell us.

Everyone who backed them

Hamilton VenturesVC firm2rounds

Imlay InvestmentsVC firm1round

BIP CapitalVC firm1round

Buckhead Investment PartnersVC firm1round

BIP Opportunities FundGrowth equity1round

Missing a round, or an investor who was in one? Tell us.

Also claim to have backed them

These 2 firms list PlayOn! Sports as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.