United States · Series E startup

Who invested in mParticle

6 rounds we have observed, with the 18 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Big Data & Analytics

Valuation: $800M, Oct 2024

Funding summaryUpdated 26 Oct 2026

$211Mraised across 6 rounds since 2013, from 7 sources

$3.0MSeed$1.5MSeed$4.3MDebt$17MSeries B$35MSeries C$150MSeries E

Latest round: Series E, $150MOct 2021
Step-upi: 4.3×
Investors: 18

See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2015201720192021

$3.0MSeed$1.5MSeed$4.3MDebt$17MSeries B$35MSeries C$150MSeries E

First round: Seed, $3.0M
Biggest round: $150M
Usual gap between rounds: 12 months

The rounds

Oct 2021
Series E$150M2 new3 returning
Source recorded
Sept 2017
Series C$35M2 new
- Social Capital
- Harmony Partners/ Bain
Reported by FinSMEsSEC filing: $34M sold, first sale Sept 2017
Oct 2016
Series B$17M1 new
- Bain Capital Ventures
Reported by VentureBeat and 1 otherSEC filing: $17M sold, first sale Sept 2016
Jul 2015
Debt$4.3M
No investor was named in the report.
From a historical funding recordSEC filing: $4.3M sold, first sale Jul 2014
Oct 2014
Seed$1.5M2 new1 returning
From a historical funding record
Oct 2013
Seed$3.0M11 new
Reported by allthingsd.comSEC filing: $2.6M sold, first sale Jul 2013

Founders and team

From mParticle's own website and the SEC filings it signed: 3 founders, 16 on the team.

Bruce BuchananCo-founder and Chief Executive Officer

Bill MagnusonCo-founder and CEO of Braze

Tom CowanCo-founder of TDM Growth Partners

Bill BartonChief Operating Officer
Claire SoutheyChief AI Officer
Craig GalvinChief Revenue Officer
David ObstlerCFO of Datadog
Elizabeth BuchananChief Commercial Officer
Jacqueline PurcellChief Financial Officer
Prashanth MekalaChief Security Officer
Reuben KanChief Research Officer
Sam DozorChief Technology Officer
Simon CurranChief Development and Culture Officer
William SeveranceChief Accounting Officer
Patrick ConnortonGeneral Counsel and Corporate Secretary
Andrew KatzExecutive Officer, Directori
Bonney PelleyExecutive Officeri
David MorganExecutive Officeri
Michael KatzExecutive Officer, Directori

On the board, as filediAndrew ArtzDaniel BrenhouseEric KelleherReshma SaujaniScott FriendThomas Oh

AdvisersMatt BriersTerry Bowen

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Seed2013Seed2014Debt2015Series B2016Series C2017Series E2021

Greylock

Battery Ventures

Bain Capital Ventures

Eniac VenturesAnthony Saleh

Everyone who backed them

GreylockVC firm2rounds

Battery VenturesVC firm2rounds

Bain Capital VenturesVC firm2rounds

Bowery CapitalVC firm2rounds

Google VenturesCorporate VC1round

FJ LabsVC firm1round

Correlation VenturesVC firm1round

Social CapitalVC firm1round

Eniac VenturesVC firm1round

Anthony SalehVC firm1round

Golden Venture PartnersVC firm1round

Nasir JonesVC firm1round

Emagen Investment Group, Inc.VC firm1round

Michael WalrathVC firm1round

Michael BarrettAngel1round

Harbinger Capital PartnersVC firm1round

Eric Franchino record of our own yet1round

Harmony Partners/ Bainno record of our own yet1round

Missing a round, or an investor who was in one? Tell us.

Also claim to have backed them

These 8 firms list mParticle as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.