United Kingdom · Who invested in Intent HQ?
Intent HQ's investors include Oxford Capital Partners and Edge Performance VCT.
201420162018202020222024
$8.0MVenture$5.2MRound$11MRound$9.5MRound$16MRound$16MRound$20MRound
United Kingdom · Funded startup
Who invested in Intent HQ
7 rounds we have observed, with the 2 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.
Raised 10 months ago
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Funding summaryUpdated 31 Oct 2026
$86Mraised across 7 rounds since 2014, from 7 sources
$8.0MVenture$5.2MRound$11MRound$9.5MRound$16MRound$16MRound$20MRound
- Latest round
- Round, $20MDec 2025
- Step-upi
- 1.3×
- Investors
- 2
The funding story
Each circle is a round, placed by date and sized by amount. The line above is the running total.
- First round
- Venture, $8.0M May 2014
- Biggest round
- $20M Round · Dec 2025
- Usual gap between rounds
- 12 months the median of 6
The rounds
- Dec 2025Round$20M
No investor was named in the report.
Shares issued, filed with Companies House (SH01); no report of this raise yet
- Dec 2024Round$16M
No investor was named in the report.
Shares issued, filed with Companies House (SH01); no report of this raise yet
- Dec 2023Round$16M
No investor was named in the report.
Shares issued, filed with Companies House (SH01); no report of this raise yet
- Dec 2022Round$9.5M
No investor was named in the report.
Shares issued, filed with Companies House (SH01); no report of this raise yet
- Dec 2021Round$11M
No investor was named in the report.
Shares issued, filed with Companies House (SH01); no report of this raise yet
- Apr 2015
- May 2014
Funding filed with regulators
Intent HQ filed 5 raises, $73M in all. Filings say how much was sold and to how many investors; they never name the investors.
- Dec 2025$20MUK share allotment
- Dec 2024$16MUK share allotment
- Dec 2023$16MUK share allotment
- Dec 2022$9.5MUK share allotment
- Dec 2021$11MUK share allotment
Founders and team
From Intent HQ's own website: 2 founders, 26 on the team.
Jonathan LakinChief Executive Officer & Co-Founder
Lawrence ChapmanChief Operating Officer & Co-Founder
- Gareth EvansChief Revenue Officer
- Iwona JordanChief Financial Officer
- Sharifah AmirahChief Client Officer
- Tobie AlbertsChief Technology Officer
- Adam WilsonHead of Delivery & Change
- Alexander AlvénVP Finance Operations
- Benjamin HaasVP Sales MENA
- Colin WhiteHead of Marketing
- Jason CornockVP Privacy & InfoSec
- Jerry LieveldVP Design
- Kipp GearhartVP Sales Americas
- Laura WilkinsonGlobal Head of Talent
- Sarah NelsonVP, Delivery & Operations
- Shafeeq ShajahanVP Product
- Thomas MurdockVP Legal
- Albert PastranaDirector of Engineering & General Manager BCN
- Ben MarnanDirector, Data Strategy & Insights EMEA
- Fred OberholzerData Protection Officer
And 8 more on the team.
Who was in which round
The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.
Venture2014Round2015Round2021Round2022Round2023Round2024Round2025
Oxford Capital PartnersEdge Performance VCT
Oxford Capital PartnersEdge Performance VCTEveryone who backed them
Edge Performance VCTInvestment firm2rounds
Missing a round, or an investor who was in one? Tell us.
Quick answers about Intent HQ
How much has Intent HQ raised?
Intent HQ has raised $86M across 7 rounds since 2014.
When did Intent HQ last raise?
Intent HQ's most recent round, $20M, was in Dec 2025.
What was Intent HQ's biggest round?
Its most recent round, $20M in Dec 2025, is also its largest on record.
Who backed Intent HQ first?
Intent HQ's first round on record, in May 2014, was backed by Oxford Capital Partners and Edge Performance VCT.
What stage is Intent HQ at?
Intent HQ's latest named round is an Undisclosed round, in Apr 2015.
Where is Intent HQ based?
Intent HQ is based in the United Kingdom.
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