Canada · Funded startup

Who invested in Hootsuite

7 rounds we have observed, with the 12 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

MartechSocial Media

Valuation: $750M, Oct 2024

Funding summaryUpdated 26 Oct 2026

$335Mraised across 7 rounds since 2009, from 7 sources

$1.9MSeries A$3.0MDebt$20MVenture$165MSeries B$35MSeries C$60MSeries D$50MRound
Latest round
Round, $50MMar 2018
Biggest round
$165MSeries B · Aug 2013
Investors
12
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2011201320152017
$1.9MSeries A$3.0MDebt$20MVenture$165MSeries B$35MSeries C$60MSeries D$50MRound
First round
Series A, $1.9M
Dec 2009
Biggest round
$165M
Series B · Aug 2013
Usual gap between rounds
16 months
the median of 5

The rounds

  1. Mar 2018
    Round$50M1 new

    Reported by TechCrunch

  2. Sept 2014
    Series D$60M2 new4 returning

    From a historical funding record

  3. Sept 2014
    Series C$35M1 new

    From a historical funding record

  4. Aug 2013
    Series B$165M2 new1 returning

    Reported by techcrunch.com

  5. Mar 2012
    Venture$20M1 new

    Reported by techcrunch.com

  6. Sept 2011
  7. Dec 2009
    Series A$1.9M4 new

    Reported by techcrunch.com

Founders and team

From Hootsuite's own website: 1 founder, 10 on the team.

Ryan HolmesCEO and Founder
  • Marje ArmstrongPresident
  • Christina O’ReillyChief Marketing Officer
  • Yannick LevieilChief Commercial Officer
  • Alberto HernandoVP, Product
  • Lars HerwigHead of Legal
  • Yanik BerubeVP, Technology
  • Christiane PendarvisDirector
  • Dave SinghDirector
  • Jeff LiebermanDirector
  • Julie HerendeenChair

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Everyone who backed them

Omers VenturesVC firm3rounds
AccelVC firm2rounds
Insight PartnersVC firm2rounds
FidelityVC firm2rounds
Hearst VenturesVC firm2rounds
Blumberg CapitalVC firm2rounds
Geoff EntressVC firm2rounds
SVB CapitalVC firm1round
Leo Group LLCno record of our own yet1round

Missing a round, or an investor who was in one? Tell us.

Also claim to have backed them

These 9 firms list Hootsuite as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

Elevate Innovation PartnersVC firmPer its own site
Jon SobergAngelPer its own site
3SPOKEPrivate creditPer its own site
Celtic House Asia PartnersVC firmPer its own site
InvestX CapitalVC firmPer its own site
Jazzya InvestmentsFamily officePer its own site
Polaris CapitalPrivate equityPer its own site
Section PartnersPrivate equityPer its own site
The Cambria GroupPrivate equityPer its own site

Quick answers about Hootsuite

Who invested in Hootsuite?

Hootsuite's investors include Omers Ventures, Accel, Insight Partners, Fidelity and Hearst Ventures, and 7 more on record.

How much has Hootsuite raised?

Hootsuite has raised $335M across 7 rounds since 2009.

When did Hootsuite last raise?

Hootsuite's most recent round was an Undisclosed round of $50M in Mar 2018.

What was Hootsuite's biggest round?

Hootsuite's largest round on record is $165M (Series B), in Aug 2013.

Who backed Hootsuite first?

Hootsuite's first round on record, in Dec 2009, was backed by Hearst Ventures, Blumberg Capital and Geoff Entress and 1 others.

What stage is Hootsuite at?

Hootsuite's latest named round is an Undisclosed round, in Mar 2018.

Where is Hootsuite based?

Hootsuite is based in Canada.

Companies like Hootsuite

In the same sector, and raised in the last eighteen months.

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