United States · Venture startup

Who invested in Easy Metrics

3 rounds we have observed, with the 2 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Logistics

Funding summaryUpdated 26 Oct 2026

$8.4Mraised across 3 rounds since 2013, from 3 sources

$3.3MSeries A$3.4MGrowth$1.7MVenture
Latest round
Venture, $1.7MJun 2015
Biggest round
$3.4MGrowth · Sept 2013
Investors
2
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

20142015
$3.3MSeries A$3.4MGrowth$1.7MVenture
First round
Series A, $3.3M
Sept 2013
Biggest round
$3.4M
Growth · Sept 2013
Between rounds
21 months
from the last two

The rounds

  1. Jun 2015
    Venture$1.7M

    No investor was named in the report.

    From a historical funding recordSEC filing: $1.7M sold, first sale May 2015

  2. Sept 2013
    Growth$3.4M

    No investor was named in the report.

    Reported by sec.govSEC filing: $3.3M sold, first sale Sept 2013

  3. Sept 2013
    Series A$3.3M2 new

    Reported by pandodaily.comSEC filing: $3.3M sold, first sale Sept 2013

Founders and team

From Easy Metrics's own website and the SEC filings it signed: 1 founder, 7 on the team.

Dean DorcasCo-Founder and Chief Executive OfficerNamed on its 2016 Form D
  • Daniel KetoPresident and Chief Technology Officer
  • Karl KoehlerChief Operating Officer
  • Lyle HendersonChief Financial Officer
  • Steve CascioChief Revenue Officer
  • Brian ReedVP of Product
  • Joshua WiensVP of Engineering
  • Todd FarleyExecutive Officeri

On the board, as filediAlan KelleyDaniel GeballeFelix AnthonyScott RozaSteve Brinn

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Series A2013Growth2013Venture2015Alliance of AngelsSJF Ventures

Everyone who backed them

Alliance of AngelsAngel network1round
SJF VenturesVC firm1round

Missing a round, or an investor who was in one? Tell us.

Also claim to have backed them

These 2 firms list Easy Metrics as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

Brooke Private Equity AdvisorsGrowth equityPer its own site
BPEAPrivate equityPer its own site

Quick answers about Easy Metrics

Who invested in Easy Metrics?

Easy Metrics's investors include Alliance of Angels and SJF Ventures.

How much has Easy Metrics raised?

Easy Metrics has raised $8.4M across 3 rounds since 2013.

When did Easy Metrics last raise?

Easy Metrics's most recent round was a Venture of $1.7M in Jun 2015.

What was Easy Metrics's biggest round?

Easy Metrics's largest round on record is $3.4M (Growth), in Sept 2013.

Who backed Easy Metrics first?

Easy Metrics's first round on record, in Sept 2013, was backed by Alliance of Angels and SJF Ventures.

What stage is Easy Metrics at?

Easy Metrics's latest named round is a Venture, in Jun 2015.

Where is Easy Metrics based?

Easy Metrics is based in the United States.

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