United States · Funded startup

Who invested in BrightRoll

10 rounds we have observed, with the 16 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Internet

Funding summaryUpdated 26 Oct 2026

$86Mraised across 10 rounds since 2006, from 10 sources

$1.0MSeries A$1.0MSeed$5.0MSeries B$5.0MSeries A$3.0MDebt$10MSeries C$10MSeries B$30MSeries C$20MSeries D$1.2MDebt
Latest round
Debt, $1.2MJun 2014
Biggest round
$30MSeries C · Nov 2011
Investors
16
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

2008201020122014
$1.0MSeries A$1.0MSeed$5.0MSeries B$5.0MSeries A$3.0MDebt$10MSeries C$10MSeries B$30MSeries C$20MSeries D$1.2MDebt
First round
Series A, $1.0M
Aug 2006
Biggest round
$30M
Series C · Nov 2011
Usual gap between rounds
12 months
the median of 7

The rounds

  1. Jun 2014
    Debt$1.2M

    No investor was named in the report.

    From a historical funding recordSEC filing: $1.2M sold, first sale May 2014

  2. Nov 2011
    Series C$30M2 new3 returning

    Reported by sociableblog.comSEC filing: $20M sold, first sale Nov 2011

  3. Nov 2011
    Series D$20M2 new4 returning

    From a historical funding recordSEC filing: $20M sold, first sale Nov 2011

  4. Feb 2010
    Series B$10M4 returning

    From a historical funding recordSEC filing: $10M sold, first sale Feb 2010

  5. Feb 2010
    Series C$10M1 new2 returning

    From a historical funding recordSEC filing: $10M sold, first sale Feb 2010

  6. Feb 2009
    Debt$3.0M

    No investor was named in the report.

    From a historical funding recordSEC filing: $3.0M sold, first sale Jan 2009

  7. Oct 2007
    Series A$5.0M1 new1 returning

    Reported by trueventures.com

  8. Aug 2007
    Series B$5.0M1 new1 returning

    From a historical funding record

  9. Nov 2006
  10. Aug 2006
    Series A$1.0M6 new

    From a historical funding record

Founders and team

From the SEC filings it signed: 3 on the team.

  • Ron WillChief Financial Officeri
  • Monique HoSecretaryi
  • Tod SacerdotiExecutive Officer, Directori

On the board, as filediAuren HoffmanDavid WelshEvangelos SimoudisJon CallaghanMark VraneshRob Theis

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

The exit

ExitBuyerPriceWhen
AcquiredYahoo!$640MNov 2014

From historical deal records. Wrong? Tell us.

Everyone who backed them

Adams Street PartnersVC firm5rounds
True VenturesVC firm4rounds
True VenturesVC firm4rounds
FelicisVC firm2rounds
Trident CapitalVC firm2rounds
Auren HoffmanVC firm2rounds
KPG VenturesVC firm2rounds
Fabrice GrindaAngel1round
Softtech VCVC firm1round
EndeavorCorporate VC1round
Comerica IncorporatedCorporate VC1round
NextWorldVC firm1round
Comerica BankGrowth equity1round
Michael TanneVC firm1round
Jeff ClavierVC firm1round

Missing a round, or an investor who was in one? Tell us.

Also claim to have backed them

This firm lists BrightRoll as a portfolio company on their own website, but no report of a round names it. They are the firms' own claims, kept apart from the rounds above.

Trident Capital, INC.InvestorPer its own site

Quick answers about BrightRoll

Who invested in BrightRoll?

BrightRoll's investors include Adams Street Partners, True Ventures, Scale Venture Partners, True Ventures and Felicis, and 11 more on record.

How much has BrightRoll raised?

BrightRoll has raised $86M across 10 rounds since 2006.

When did BrightRoll last raise?

BrightRoll's most recent round was a Debt of $1.2M in Jun 2014.

What was BrightRoll's biggest round?

BrightRoll's largest round on record is $30M (Series C), in Nov 2011.

Who backed BrightRoll first?

BrightRoll's first round on record, in Aug 2006, was backed by Felicis, True Ventures and Fabrice Grinda and 3 others.

What stage is BrightRoll at?

BrightRoll's latest named round is a Debt, in Jun 2014.

Where is BrightRoll based?

BrightRoll is based in the United States.

Companies like BrightRoll

In the same sector, and raised in the last eighteen months.

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