United States · Series C startup

Who invested in AdRoll

5 rounds we have observed, with the 15 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.

Funding summaryUpdated 26 Oct 2026

$93Mraised across 5 rounds since 2006, from 5 sources

$4.0MSeries A$4.0MVenture$15MSeries B$70MSeries C
Latest round
Series C, $70MApr 2014
Step-upi
4.7×
Investors
15
See who backed them

The funding story

Each circle is a round, placed by date and sized by amount. The line above is the running total.

20062008201020122014
?Seed$4.0MSeries A$4.0MVenture$15MSeries B$70MSeries C
First round
Seed
Mar 2006
Biggest round
$70M
Series C · Apr 2014
Usual gap between rounds
2.6 years
the median of 4

The rounds

  1. Apr 2014
  2. Jul 2012
    Series B$15M1 new2 returning

    Reported by techcrunch.com

  3. Jan 2012
    Venture$4.0M1 returning

    From a historical funding record

  4. Sept 2008
  5. Mar 2006
    SeedAmount undisclosed1 new

    From a historical funding record

Who was in which round

The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.

Everyone who backed them

AccelVC firm3rounds
Merus CapitalVC firm3rounds
Foundation CapitalVC firm2rounds
Peter ThielAngel2rounds
First Round CapitalVC firm1round
FloodgateVC firm1round
Northgate CapitalFamily office1round
Max LevchinVC firm1round
Catamount VenturesVC firm1round
Enspire CapitalVC firm1round
Jonah GoodhartVC firm1round
Jared KopfAngel1round
Performance Equity ManagementPrivate equity1round

Missing a round, or an investor who was in one? Tell us.

Also claim to have backed them

These 3 firms list AdRoll as a portfolio company on their own websites, but no report of a round names them. They are the firms' own claims, kept apart from the rounds above.

Darwin VenturesFund of fundsPer its own site
3SPOKEPrivate creditPer its own site
Stealth CommunicationsCorporate VCPer its own site

Quick answers about AdRoll

Who invested in AdRoll?

AdRoll's investors include Accel, Merus Capital, Foundation Capital, Peter Thiel and First Round Capital, and 10 more on record.

How much has AdRoll raised?

AdRoll has raised $93M across 5 rounds since 2006. One round did not disclose an amount, so the total is a floor.

When did AdRoll last raise?

AdRoll's most recent round was a Series C of $70M in Apr 2014.

What was AdRoll's biggest round?

Its most recent round, $70M in Apr 2014, is also its largest on record.

Who backed AdRoll first?

AdRoll's first round on record, in Mar 2006, was backed by Jared Kopf.

What stage is AdRoll at?

AdRoll's latest named round is a Series C, in Apr 2014.

Where is AdRoll based?

AdRoll is based in the United States.

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