Automation library · Lead generation

Capture and deduplicate website leads in Google Sheets

Started by another system calling it, and works across Google Sheets and Slack. 11 steps, 2 branches: a working afternoon to understand properly.

Medium

Download free
11 stepsMedium: a working afternoon
2Branches: places the flow splits
0Loops or waits
2Services it connects to

The flow

Starts it 3Logic 4Service 4

The steps in the order they run, from what starts it.

  1. 1When New Lead ReceivedWebhookStarts it
  2. 2Normalize Lead DataCodeLogic
  3. 3Check Lead ValidityIfLogic
  4. 4Acknowledge Valid LeadRespond To WebhookStarts it
  5. 5Reject Invalid LeadRespond To WebhookStarts it
  6. 6Search Lead in SheetsGoogle SheetsService
  7. 7Classify Lead as New or ReturningCodeLogic
  8. 8Check If Lead is NewIfLogic
  9. 9Add New Lead to SheetsGoogle SheetsService
  10. 10Update Lead in SheetsGoogle SheetsService
  11. 11Notify New Lead in SlackSlackService

How it's built

Starts on
Another system calling it
Steps
11, with 2 branches
Size
Medium: a working afternoon
Connects to
Google Sheets, Slack
Model
None. This is plumbing, not judgement

Questions

What does it need to run?

An n8n account, plus your own Google Sheets and Slack accounts. You connect your own accounts after importing it; none are included.

What starts it?

It starts on another system calling it.

Does it use AI?

No. Every step is fixed logic or a call to a service, so it does the same thing every time.

How long does it take to set up?

Plan an afternoon. 11 steps is enough that you should read each one before running it.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

Before you run it

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 11 steps before you point it at anything that matters.