Top list · Worldwide
Fitness startups founded in 2020
27 fitness startups founded in 2020 have raised money in rounds we track. These are the 27 that have raised the most, $130M between them, with the United States the most common home.
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Xercise4lessFeel Electric is health tech companyFeel Electric is health tech company
Founded 2020Leeds, United Kingdom$49Mlast round Jan 2015 - 2
arketaArketa is a New York-based company that provides an AI-powered wellness operating system for boutique fitness and wellness studios.Arketa is a New York-based company that provides an AI-powered wellness operating system for boutique fitness and wellness studios.
Founded 2020New York, United States$15Mlast round Jun 2025 - 3
Zipline.ioZipline.io, based in Melbourne, Australia, is a B2B SaaS startup founded in 2020 by Michael Momsen.Zipline.io, based in Melbourne, Australia, is a B2B SaaS startup founded in 2020 by Michael Momsen.
Founded 2020Melbourne, Australia$10Mlast round Dec 2022 - 4
QuellQuell is a UK-based fitness gaming developer and publisher, known for creating the Impact platform, the world’s first dedicated fitness gaming system.Quell is a UK-based fitness gaming developer and publisher, known for creating the Impact platform, the world’s first dedicated fitness gaming system.
Founded 2020London, United Kingdom$9.6Mlast round Feb 2023 - 5
The Padel ClubThe Padel Club Ltd is a UK-based company that specializes in padel sports facilities.The Padel Club Ltd is a UK-based company that specializes in padel sports facilities.
Founded 2020Wilmslow, United Kingdom$9.5Mlast round May 2025 - 6
SPEEDIANCESPEEDIANCE promotes digitization, popularization and platformization of the fitness field, exploring a healthier lifestyle with users.SPEEDIANCE promotes digitization, popularization and platformization of the fitness field, exploring a healthier lifestyle with users.
Founded 2020Shenzhen, China$8.4Mlast round Aug 2024 - 7
HarbizHarbiz is a technology company founded in 2020 that creates all-in-one software for fitness, health, and wellness professionals.Harbiz is a technology company founded in 2020 that creates all-in-one software for fitness, health, and wellness professionals.
Founded 2020London, Spain$5.4Mlast round Jan 2024 - 8
GROWLGrowl provides SEO audit, digital content strategy, search engine advertising, iOS and Android apps, and customized application solutions.Growl provides SEO audit, digital content strategy, search engine advertising, iOS and Android apps, and customized application solutions.
Founded 2020Sint-Niklaas, United States$4.8Mlast round Dec 2024 - 9
FlexiaFlexia is a connected fitness company founded in 2020, specializing in bringing the professional Pilates studio experience into homes.Flexia is a connected fitness company founded in 2020, specializing in bringing the professional Pilates studio experience into homes.
Founded 2020Sacramento, United States$4.0Mlast round Apr 2022 - 10
What's Up WellnessWhat's Up Wellness is a digital-first health and wellness startup based in Gurugram, Haryana, India.What's Up Wellness is a digital-first health and wellness startup based in Gurugram, Haryana, India.
Founded 2020Gurugram, India$1.7Mlast round Aug 2023 - 11
Nonna LabChez Nonna Lab, innovation rime avec sensation Car nous croyons que la santé est un trésor, mais nous rejetons l'idée que maintenir une bonne santé doive être uChez Nonna Lab, innovation rime avec sensation Car nous croyons que la santé est un trésor, mais nous rejetons l'idée que maintenir une bonne santé doive être u
Founded 2020Paris, France$1.6Mlast round Sept 2023 - 12
Mirror FitMIRROR FIT provides online fitness services.MIRROR FIT provides online fitness services.
Founded 2020Kami-meguro, Japan$1.6Mlast round Sept 2026 - 13
HiveclassHiveclass is a K–12 well-being and physical education technology company dedicated to integrating physical literacy and mental well-being into a cohesive ecosysHiveclass is a K–12 well-being and physical education technology company dedicated to integrating physical literacy and mental well-being into a cohesive ecosys
Founded 2020New York, United States$1.5Mlast round Feb 2025 - 14
ShmoodyShmoody is a mental health mobile app founded in 2020, headquartered in Austin, Texas.Shmoody is a mental health mobile app founded in 2020, headquartered in Austin, Texas.
Founded 2020Austin, United States$1.4Mlast round Jun 2023 - 15
Lucky PunchLucky Punch is a boutique fitness brand based in Zurich, Switzerland, founded in 2020 by Chris Velkovski and Daniel Dmitriouk.Lucky Punch is a boutique fitness brand based in Zurich, Switzerland, founded in 2020 by Chris Velkovski and Daniel Dmitriouk.
Founded 2020Zurich, Switzerland$915Klast round Dec 2024 - 16
Kreatures of habitKreatures of Habit develops nutritional products based on positive daily habits to help people live their best fuckin' lives.Kreatures of Habit develops nutritional products based on positive daily habits to help people live their best fuckin' lives.
Founded 2020New York, United States$901Klast round Oct 2025 - 17
MyFitPodMyFitPod is a software company that provides automated systems and turnkey tools for fitness professionals.MyFitPod is a software company that provides automated systems and turnkey tools for fitness professionals.
Founded 2020Lawrenceville, United States$730Klast round Nov 2021 - 18
No Big DealNo Big Deal is an online marketplace that simplifies the buying and leasing of domain names.No Big Deal is an online marketplace that simplifies the buying and leasing of domain names.
Founded 2020Luxembourg City, Luxembourg$539Klast round Sept 2021 - 19
TiigaTiiga is a plant-based health and wellness brand focused on harnessing the nutritional benefits of the baobab fruit to enhance human health and support local coTiiga is a plant-based health and wellness brand focused on harnessing the nutritional benefits of the baobab fruit to enhance human health and support local co
Founded 2020Lincoln, United States$485Klast round Apr 2023 - 20
FuelbetterFuelbetter is an application platform that specializes in dietitians and health information.Fuelbetter is an application platform that specializes in dietitians and health information.
Founded 2020London, United Kingdom$404Klast round Jun 2025 - 21
FlowellFlowell specializes in advanced compression therapy devices and systems aimed at recovery, beauty, wellness, and sports regeneration.Flowell specializes in advanced compression therapy devices and systems aimed at recovery, beauty, wellness, and sports regeneration.
Founded 2020Salt Lake City, United States$400Klast round Jun 2023 - 22
All In Team SportsAll In Team Sports offers coaches the tools required to improve their athletes' performances.All In Team Sports offers coaches the tools required to improve their athletes' performances.
Founded 2020Indianapolis, United States$400Klast round Oct 2021 - 23
MYWOWFIT1-on-1 Virtual Workouts with online trainer who keeps you coming back1-on-1 Virtual Workouts with online trainer who keeps you coming back
Founded 2020Dover, United States$300Klast round Jul 2021 - 24
WelnesWelnes is an Egypt-based digital wellness platform that provides weight-loss and nutrition programs for individuals.Welnes is an Egypt-based digital wellness platform that provides weight-loss and nutrition programs for individuals.
Founded 2020Cairo, Egypt$300Klast round Jan 2022 - 25
Fitcam HealthFitCam Health uses innovative technology, including A.I.FitCam Health uses innovative technology, including A.I.
Founded 2020New York, United States$250Klast round Dec 2021 - 26
TrainectStrategic partner for corporate wellbeingStrategic partner for corporate wellbeing
Founded 2020Roma, Italy$165Klast round Feb 2023 - 27
Impact BiosystemsImpact Biosystems operates under the brand PACT, offering a wellness and recovery device along with a companion mobile app.Impact Biosystems operates under the brand PACT, offering a wellness and recovery device along with a companion mobile app.
Founded 2020Boston, United States$100Klast round Mar 2023
Leeds, United Kingdom
New York, United States
Melbourne, Australia
Shenzhen, China
London, Spain
Gurugram, India
Paris, France
Kami-meguro, Japan
Zurich, Switzerland
Luxembourg City, Luxembourg
Cairo, Egypt
Roma, ItalyCompanies founded in 2020 whose funding rounds we classed in this sector, ranked by the total they have raised in rounds we hold. Nobody pays to be on a list.
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