Reading list: the books for what you are building

Tell us your business model, industry and stage, or how you invest, and get the books worth your time, picked from 30,000 on building and backing companies. Chosen by ratings and what they are about.

Fill in your cardOr browse a starter list

643 books written by investors and founders

On the shelfMost read
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones book coverFreakonomics: A Rogue Economist Explores the Hidden Side of Everything book coverThe Tipping Point: How Little Things Can Make a Big Difference book coverRich Dad Poor Dad: What the Rich Teach Their Kids About Money, That the Poor and Middle Class Do Not! book coverBlink: The Power of Thinking Without Thinking book coverThinking, Fast and Slow book coverThe Art of War: Fully Illustrated with Critiques and Biography book cover

Now readingAtomic HabitsJames Clear4.31★

Change your answersFounder · Media, entertainment and games · Seed
I am
Your rolePick one
Business modelUp to three
Your stagePick one
Working onUp to four
Your rolePick one
How you investUp to three
To sharpenUp to three
IndustryUp to three
More ways to narrow it: kind of book, and when it was written
Kind of bookAny
WrittenPick one

Nothing is stored. Your answers live in the page's address, so the list can be kept or shared.

Your reading list

ShortlistThe best matches for everything you told us, ranked.

↻ Show different picks

The best matches for everything you told us, ranked.

  • 1
    Dream Team: How Michael, Magic, Larry, Charles, and the Greatest Team of All Time Conquered the World and Changed the Game of Basketball Forever book cover

    Dream Team

    How Michael, Magic, Larry, Charles, and the Greatest Team of All Time Conquered the World and Changed the Game of Basketball Forever

    Jack McCallum · 2012

    4.2314,275 ratings · Goodreads

    Media, entertainment and games

    About the book

    They were the Beatles of basketball, the Mercury Seven in sneakers.   In Dream Team, acclaimed sports journalist Jack McCallum delivers the untold story of the greatest team ever assembled: the 1992 U.S. Olympic Men’s Basketball Team that captivated the…

    On AmazonAudible

  • 2
    Masters of Doom: How Two Guys Created an Empire and Transformed Pop Culture book cover

    Masters of Doom

    How Two Guys Created an Empire and Transformed Pop Culture

    David Kushner · 2003

    4.3020,678 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    Masters of Doom is the amazing true story of the Lennon and McCartney of video John Carmack and John Romero. Together, they ruled big business. They transformed popular culture. And they provoked a national controversy. More than anything, they lived a…

    On AmazonAudible

  • 3
    Inbound Marketing: Get Found Using Google, Social Media, and Blogs book cover

    Inbound Marketing

    Get Found Using Google, Social Media, and Blogs

    Brian Halligan · 2009

    3.873,974 ratings · Goodreads

    Media, entertainment and gamesMarketing and growthCompany building

    About the book

    Stop pushing your message out and start pulling your customers in Traditional "outbound" marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these…

    On AmazonAudible

  • 4
    Spreadable Media: Creating Value and Meaning in a Networked Culture book cover

    Spreadable Media

    Creating Value and Meaning in a Networked Culture

    Henry Jenkins · 2012

    3.72524 ratings · Goodreads

    Media, entertainment and gamesCompany buildingMarketing and growth

    About the book

    Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts…

    On AmazonAudible

  • 5
    The Infinite Game book cover

    The Infinite Game

    Simon Sinek · 2017

    4.1630,000 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    Do you know how to play the game you're in? In finite games, like football or chess, the players are known, the rules are fixed, and the endpoint is clear. The winners and losers are easily identified. In infinite games, like business or politics or life…

    On AmazonAudible

  • 6
    An Empire of Their Own: How the Jews Invented Hollywood book cover

    An Empire of Their Own

    How the Jews Invented Hollywood

    Neal Gabler · 1988

    4.02816 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    Winner of the Los Angeles Times Book Award for history, this "wonderful history of the golden age of the movie moguls" (Chicago Tribune ) is a provocative, original, and richly entertaining group biography of the Jewish immigrants who were the moving forces…

    On AmazonAudible

  • 7
    Sid Meier's Memoir!: A Life in Computer Games book cover

    Sid Meier's Memoir!

    A Life in Computer Games

    Sid Meier · 2020

    4.183,838 ratings · Goodreads

    Media, entertainment and games

    About the book

    The life and career of the legendary developer celebrated as the “godfather of computer gaming,” and creator of Civilization. Over his four-decade career, Sid Meier has produced some of the world’s most popular video games, including Sid Meier’s…

    On AmazonAudible

  • 8
    Play Nice: The Rise, Fall, and Future of Blizzard Entertainment book cover

    Play Nice

    The Rise, Fall, and Future of Blizzard Entertainment

    Jason Schreier · 2024

    4.167,684 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    New York Times bestselling author and the gaming industry's preeminent investigative journalist Jason Schreier examines three decades of ups and downs at Blizzard Entertainment leading up to a hostile corporate takeover and a sexual misconduct scandal that…

    On AmazonAudible

Books on media, entertainment and games.

  • 1
    Convergence Culture: Where Old and New Media Collide book cover

    Convergence Culture

    Where Old and New Media Collide

    Henry Jenkins · 2006

    3.863,860 ratings · Goodreads

    Media, entertainment and games

    About the book

    Convergence Culture maps a new territory: where old and new media intersect, where grassroots and corporate media collide, where the power of the media producer and the power of the consumer interact in unpredictable ways. Henry Jenkins, one of America's…

    On AmazonAudible

  • 2
    Mood Machine: The Rise of Spotify and the Costs of the Perfect Playlist book cover

    Mood Machine

    The Rise of Spotify and the Costs of the Perfect Playlist

    Liz Pelly · 2025

    3.834,803 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    With unprecedented access and unsparing analysis, this is the definitive investigation into Spotify, weaving interviews with incisive cultural criticism, and illuminating how streaming has reshaped music for listeners and artists alike.Flush with testimony…

    On AmazonAudible

  • 3
    The Chaos Machine: The Inside Story of How Social Media Rewired Our Minds and Our World book cover

    The Chaos Machine

    The Inside Story of How Social Media Rewired Our Minds and Our World

    Max Fisher · 2022

    4.269,592 ratings · Goodreads

    Media, entertainment and games

    About the book

    From a New York Times investigative reporter and Pulitzer Prize finalist, “an essential book for our times” (Ezra Klein), tracking the high-stakes inside story of how Big Tech’s breakneck race to drive engagement, and profits, at all costs fractured the world…

    On AmazonAudible

  • 4
    Antisocial Media: How Facebook Disconnects Us and Undermines Democracy book cover

    Antisocial Media

    How Facebook Disconnects Us and Undermines Democracy

    Siva Vaidhyanathan · 2018

    3.86594 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    If you wanted to build a machine that would distribute propaganda to millions of people, distract them from important issues, energize hatred and bigotry, erode social trust, undermine respectable journalism, foster doubts about science, and engage in massive…

    On AmazonAudible

  • 5
    The Book Of Satoshi: The Collected Writings of Bitcoin Creator Satoshi Nakamoto book cover

    The Book Of Satoshi

    The Collected Writings of Bitcoin Creator Satoshi Nakamoto

    Phil Champagne · 2014

    4.06725 ratings · Goodreads

    Media, entertainment and games

    About the book

    Have you, like the rest of the world, speculated as to the identity of Satoshi Nakamoto, anonymous creator of Bitcoin? The world's first cryptocurrency, Bitcoin went online in 2009 and has since revolutionized our concepts of currency and money. Not…

    On AmazonAudible

  • 6
    Burn Book: A Tech Love Story book cover

    Burn Book

    A Tech Love Story

    Kara Swisher · 2024

    3.9416,244 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    From award-winning journalist Kara Swisher comes a witty, scathing, but fair accounting of the tech industry and its founders who wanted to change the world but broke it instead. Part memoir, part history, Burn Book is a necessary chronicle of tech’s most…

    On AmazonAudible

  • 7
    Building a Company: Roy O. Disney and the Creation of an Entertainment Empires book cover

    Building a Company

    Roy O. Disney and the Creation of an Entertainment Empires

    Bob Thomas · 1998

    4.33236 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    Without Roy, the world might never have known Walt. As his younger brother Walt Disney dreamed, drew, and imagined, Roy O. Disney stayed in the shadows, forming an empire. A brilliant financier and businessman, Roy helped turn Walt Disney's dreams into…

    On AmazonAudible

  • 8
    The Creator's Code The Six Essential Skills of Extraordinary Entrepreneurs book cover

    The Creator's Code The Six Essential Skills of Extraordinary Entrepreneurs

    Amy Wilkinson · 2014

    3.76813 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    Each of us has the capacity to spot opportunities, invent products, and build businesses, even $100 million businesses. How do some people turn ideas into enterprises that endure? Why do some people succeed when so many others fail? The Creator’s Code unlocks…

    On AmazonAudible

What founders at seed need most: company building, finding product-market fit, raising money, first sales, marketing and growth.

  • 1
    The User Experience Team of One: A Research and Design Survival Guide book cover

    The User Experience Team of One

    A Research and Design Survival Guide

    Leah Buley · 2013

    4.191,657 ratings · Goodreads

    Finding product-market fitCompany building

    About the book

    UX Team of Oneb Theory and Practice for Designers Responsible for Holo UX b This book presents ways to achieve greater impact than standardized UX work results with less time and resources do. Whether youre looking to turn to the UX field, or an experienced…

    On AmazonAudible

  • 2
    Get Backed: Craft Your Story, Build the Perfect Pitch Deck, and Launch the Venture of Your Dreams book cover

    Get Backed

    Craft Your Story, Build the Perfect Pitch Deck, and Launch the Venture of Your Dreams

    Evan Baehr · 2015

    4.36356 ratings · Goodreads

    Raising moneyCompany building

    About the book

    HOW DO YOU LAUNCH THE VENTURE OF YOUR DREAMS? Get Backed isn’t just about startup fundraising. It’s a handbook for anyone who has an idea and needs to build relationships to get it off the ground. Over the last 3 years, entrepreneurs Evan Loomis and…

    On AmazonAudible

  • 3
    80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More book cover

    80/20 Sales and Marketing

    The Definitive Guide to Working Less and Making More

    Perry Marshall · 2013

    4.191,904 ratings · Goodreads

    First salesMarketing and growthCompany building

    About the book

    Stop "Just Getting By" ... Master The 80/20 Principle And Make More Money Without More Work. When you know how to walk into any situation and see the 80/20's, you can solve almost ANY marketing problem. 80/20 can demolish any sales and advertising problem.…

    On AmazonAudible

  • 4
    Selling the Invisible: A Field Guide to Modern Marketing book cover

    Selling the Invisible

    A Field Guide to Modern Marketing

    Harry Beckwith · 1997

    3.9410,059 ratings · Goodreads

    Marketing and growthFirst salesCompany building

    About the book

    You can't touch, hear, or see your company's most important products... So how do you sell, develop, make them grow? That's the problem with services. This "phenomenal" book, as one reviewer called it, answers that question with insights on how markets work…

    On AmazonAudible

  • 5
    Achieving Excellence in Fundraising + Website book cover

    Achieving Excellence in Fundraising + Website

    Eugene R. Tempel · 2003

    4.02249 ratings · Goodreads

    Raising moneyCompany building

    About the book

    The third edition of this acclaimed resource, Achieving Excellence in Fundraising, explains the fundraising profession's major principles, concepts, and techniques. With contributions from noted experts in the field, and filled with illustrative examples,…

    On AmazonAudible

  • 6
    Solving Product Design Exercises: Questions & Answers book cover

    Solving Product Design Exercises

    Questions & Answers

    Artiom Dashinsky · 2018

    4.30675 ratings · Goodreads

    Finding product-market fitCompany building

    About the book

    Practice your product design and UX skills. Prepare for your next job interview. "Redesign the NYC metrocard system. Design a dashboard for a general practitioner. Redesign an ATM". Learn how to solve and present exercises like these, that top startups…

    On AmazonAudible

  • 7
    A Project Guide to UX Design: For User Experience Designers in the Field or in the Making book cover

    A Project Guide to UX Design

    For User Experience Designers in the Field or in the Making

    Russ Unger · 2009

    3.871,774 ratings · Goodreads

    Finding product-market fitCompany building

    About the book

    “If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you. " -- Chris Bernard, User Experience Evangelist, Microsoft User…

    On AmazonAudible

  • 8
    Risky is the New Safe: The Rules Have Changed . . . book cover

    Risky is the New Safe

    The Rules Have Changed . . .

    Randy Gage · 2012

    3.86348 ratings · Goodreads

    Raising moneyCompany building

    About the book

    THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of thinking--a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question…

    On AmazonAudible

Leading and managing a team as the company grows.

  • 1
    Start with Why: How Great Leaders Inspire Everyone to Take Action book cover

    Start with Why

    How Great Leaders Inspire Everyone to Take Action

    Simon Sinek · 2009

    4.09281,577 ratings · Goodreads

    Leading and managing

    About the book

    Why do you do what you do? Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to…

    On AmazonAudible

  • 2
    The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company book cover

    The Ride of a Lifetime

    Lessons Learned from 15 Years as CEO of the Walt Disney Company

    Robert Iger · 2019

    4.4099,495 ratings · Goodreads

    Leading and managing

    About the book

    A grand vision defined: The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magic to life. In 2005, Robert Iger became CEO of The Walt…

    On AmazonAudible

  • 3
    A Different Kind of Power book cover

    A Different Kind of Power

    Jacinda Ardern · 2025

    4.4521,916 ratings · Goodreads

    Leading and managing

    About the book

    From the former prime minister of New Zealand, then the world’s youngest female head of government and just the second to give birth in office, comes a deeply personal memoir chronicling her extraordinary rise and offering inspiration to a new generation of…

    On AmazonAudible

  • 4
    Radical Candor: Be a Kickass Boss Without Losing Your Humanity book cover

    Radical Candor

    Be a Kickass Boss Without Losing Your Humanity

    Kim Malone Scott · 2017

    4.0460,996 ratings · Goodreads

    Leading and managing

    About the book

    Now a New York Times and Wall Street Journal bestseller "I raced through Radical Candor --It’s thrilling to learn a framework that shows how to be both a better boss and a better colleague. Radical Candor is packed with illuminating truths, insightful…

    On AmazonAudible

  • 5
    Launching a Leadership Revolution: Mastering the Five Levels of Influence book cover

    Launching a Leadership Revolution

    Mastering the Five Levels of Influence

    Chris Brady · 2005

    4.372,964 ratings · Goodreads

    Leading and managing

    About the book

    Sooner or later, we are all called to lead in some capacity. Leadership skills are vital in corporate settings, small businesses, church or community organizations, and even within the home. Chris Brady and Orrin Woodward have recognized this need and have…

    On AmazonAudible

  • 6
    Built to Last: Successful Habits of Visionary Companies book cover

    Built to Last

    Successful Habits of Visionary Companies

    Jim Collins · 1994

    4.0687,169 ratings · Goodreads

    Leading and managing

    About the book

    "This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,…

    On AmazonAudible

  • 7
    Empowered: Ordinary People, Extraordinary Products book cover

    Empowered

    Ordinary People, Extraordinary Products

    Marty Cagan · 2020

    4.253,822 ratings · Goodreads

    Leading and managing

    About the book

    What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation?   Most people think it’s because these companies are somehow able to find and attract a level of talent that…

    On AmazonAudible

  • 8
    EntreLeadership: 20 Years of Practical Business Wisdom from the Trenches book cover

    EntreLeadership

    20 Years of Practical Business Wisdom from the Trenches

    Dave Ramsey · 2011

    4.1914,050 ratings · Goodreads

    Leading and managing

    About the book

    From the New York Times bestselling author of The Total Money Makeover and radio and podcast host Dave Ramsey comes an informative guide based on how he grew a successful, multimillion dollar company from a card table in his living room. Your company is only…

    On AmazonAudible

Published in the last three years, newest first, for what you told us.

  • 1
    Who Knew book cover

    Who Knew

    Barry Diller · 2025

    4.222,332 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    Barry Diller, one of America’s most successful businessmen, reveals himself here, his successes, failures, and struggles, with surprising candor and intimacy in a memoir rich in Hollywood lore and filled with business acumen. Writing in his singular voice,…

    On AmazonAudibleAuthor's Podcasts

  • 2
    Simple Marketing For Smart People: The One Question You Need to Win Customers without Gimmicks, Hype, or Hard Selling book cover

    Simple Marketing For Smart People

    The One Question You Need to Win Customers without Gimmicks, Hype, or Hard Selling

    Billy Broas · 2024

    4.35305 ratings · Goodreads

    Marketing and growthFirst salesCompany building

    About the book

    Why do so many smart people struggle with marketing? The answer is smart people love complexity, and complexity brews problems. Does your marketing feel like it has way too many moving parts? If so, Simple Marketing for Smart People is the solution you’ve…

    On AmazonAudible

  • 3
    Character Limit: How Elon Musk Destroyed Twitter book cover

    Character Limit

    How Elon Musk Destroyed Twitter

    Kate Conger · 2024

    4.243,256 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    Rising star New York Times technology reporters Kate Conger and Ryan Mac tell for the first time the full and shocking inside story of Elon Musk’s unprecedented hostile takeover of Twitter and the forty-four-billion-dollar deal’s seismic political, social,…

    On AmazonAudible

  • 4
    Collision of Power: Trump, Bezos, and THE WASHINGTON POST book cover

    Collision of Power

    Trump, Bezos, and THE WASHINGTON POST

    Martin Baron · 2023

    4.161,370 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    “A closely observed, gripping chronicle of politics and journalism during a decade of turmoil.”, The New York Times Book Review Politics. Money. Media. Tech. …It’s all here in Collision of Power. “ All the President's Men for a new generation.”, Town…

    On AmazonAudible

  • 5
    Muskism: A Guide for the Perplexed book cover

    Muskism

    A Guide for the Perplexed

    Quinn Slobodian · 2026

    3.79855 ratings · Goodreads

    Media, entertainment and games

    About the book

    Who on earth is Elon Musk and what is he doing? Is he a hero, a villain, or does he swing constantly between those two poles? According to the constant media gush driven by his every act and pronouncement, Musk is best understood in personal terms. This…

    On AmazonAudible

  • 6
    The Algebra of Wealth: A Simple Formula for Financial Security book cover

    The Algebra of Wealth

    A Simple Formula for Financial Security

    Scott Galloway · 2024

    4.0610,176 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    AN INSTANT #1 NEW YORK TIMES BESTSELLERA must-have guide to optimizing your life for wealth and success, from bestselling author, NYU professor, and co-host of the Pivot podcast Scott Galloway.Today's workers have more opportunities and mobility than any…

    On AmazonAudibleAuthor's Podcasts

  • 7
    Battle for the Bird: Jack Dorsey, Elon Musk, and the $44 Billion Fight for Twitter's Soul book cover

    Battle for the Bird

    Jack Dorsey, Elon Musk, and the $44 Billion Fight for Twitter's Soul

    Kurt Wagner · 2024

    4.08483 ratings · Goodreads

    Media, entertainment and gamesCompany building

    About the book

    An expertly reported investigation into Twitter’s messy corporate history, including Elon Musk’s takeover in 2022, its outsized cultural impact, and its significant role in shaping how the world gets its news. Bloomberg journalist Kurt Wagner takes you…

    On AmazonAudible

  • 8
    The First-Time Manager: Sales book cover

    The First-Time Manager

    Sales

    Mike Weinberg · 2023

    4.43282 ratings · Goodreads

    First salesCompany building

    About the book

    The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed. The jump from sales superstar to sales manager has made or broken many a sales career. As a…

    On AmazonAudible

How companies like yours were actually built, from the people who built them.

  • 1
    Q: The Autobiography of Quincy Jones book cover

    Q

    The Autobiography of Quincy Jones

    Quincy Jones · 2001

    4.161,046 ratings · Goodreads

    Media, entertainment and gamesFounder stories

    About the book

    Musician, composer, producer, arranger, and pioneering entrepreneur Quincy Jones has lived large and worked for five decades alongside the superstars of music and entertainment -- including Frank Sinatra, Michael Jackson, Steven Spielberg, Oprah Winfrey, Ray…

    On AmazonAudible

  • 2
    The Jordan Rules: The Inside Story of One Turbulent Season with Michael Jordan and the Chicago Bulls book cover

    The Jordan Rules

    The Inside Story of One Turbulent Season with Michael Jordan and the Chicago Bulls

    Sam Smith · 1992

    4.2519,445 ratings · Goodreads

    Media, entertainment and gamesFounder stories

    About the book

    Sam Smith’s seminal, New York Times bestselling “eye-opener” ( The San Diego Union-Tribune ) on Michael Jordan and the 1990-1991 Chicago Bulls team, perfect for fans of ESPN’s hit documentary series The Last Dance. This is the book that changed the way the…

    On AmazonAudible

  • 3
    Walt Disney: The Triumph of the American Imagination book cover

    Walt Disney

    The Triumph of the American Imagination

    Neal Gabler · 2006

    4.0711,791 ratings · Goodreads

    Media, entertainment and gamesFounder storiesCompany building

    About the book

    From Neal Gabler, the definitive portrait of one of the most important figures in twentieth-century American entertainment and cultural history. Seven years in the making and meticulously researched - Gabler is the first writer to be given complete access to…

    On AmazonAudible

  • 4
    DisneyWar book cover

    DisneyWar

    James B. Stewart · 2005

    4.128,674 ratings · Goodreads

    Media, entertainment and gamesFounder storiesCompany building

    About the book

    The dramatic inside story of the downfall of Michael Eisner, Disney Chairman and CEO, and the scandals that drove America’s best-known entertainment company to civil war. “When You Wish Upon a Star,” “Whistle While You Work,” “The Happiest Place on…

    On AmazonAudible

  • 5
    Howling at the Moon: The Odyssey of a Monstrous Music Mogul in an Age of Excess book cover

    Howling at the Moon

    The Odyssey of a Monstrous Music Mogul in an Age of Excess

    Walter Yetnikoff · 2004

    3.84451 ratings · Goodreads

    Media, entertainment and gamesFounder stories

    About the book

    he music industry’s most outspoken, outrageous, and phenomenally successful executive delivers a rollicking memoir of pop music’s heyday.During the 1970s and '80s the music business was dominated by a few major labels and artists such as Michael Jackson,…

    On AmazonAudible

  • 6
    The Loudest Voice in the Room: How the Brilliant, Bombastic Roger Ailes Built Fox News-and Divided a Country book cover

    The Loudest Voice in the Room

    How the Brilliant, Bombastic Roger Ailes Built Fox News-and Divided a Country

    Gabriel Sherman · 2013

    3.891,948 ratings · Goodreads

    Media, entertainment and gamesFounder storiesCompany building

    About the book

    The astonishing inside story of Fox News, the most powerful media and political business in the world, from one of the hottest young investigative journalists today. The story of Fox News' ascent is an epic story of political power, business success,…

    On AmazonAudible

  • 7
    Steve Jobs book cover

    Steve Jobs

    Walter Isaacson · 2011

    4.161,391,990 ratings · Goodreads

    Media, entertainment and gamesFounder storiesCompany building

    About the book

    Walter Isaacson's worldwide bestselling biography of Apple cofounder Steve Jobs. Based on more than forty interviews with Steve Jobs conducted over two years--as well as interviews with more than 100 family members, friends, adversaries, competitors, and…

    On AmazonAudible

  • 8
    Prisoner's Dilemma: John von Neumann, Game Theory, and the Puzzle of the Bomb book cover

    Prisoner's Dilemma

    John von Neumann, Game Theory, and the Puzzle of the Bomb

    William Poundstone · 1992

    3.922,204 ratings · Goodreads

    Media, entertainment and gamesFounder stories

    About the book

    A masterful work of science writing that’s "both a fascinating biography of von Neumann, the Hungarian exile whose mathematical theories were building blocks for the A-bomb and the digital computer, and a brilliant social history of game theory and its role…

    On AmazonAudible

What founders at seed keep coming back to, if you have not read them yet.

  • 1
    Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers book cover

    Crossing the Chasm

    Marketing and Selling High-Tech Products to Mainstream Customers

    Geoffrey A. Moore · 2002

    4.0332,109 ratings · Goodreads

    Marketing and growthCompany buildingFirst sales

    About the book

    Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities…

    On AmazonAudible

  • 2
    Inspired: How to Create Tech Products Customers Love book cover

    Inspired

    How to Create Tech Products Customers Love

    Marty Cagan · 2008

    4.2226,350 ratings · Goodreads

    Company buildingFinding product-market fit

    About the book

    Learn to design, build, and scale products consumers can't get enough of How do today's most successful tech companies–Amazon, Google, Facebook, Netflix, Tesla–design, develop, and deploy the products that have earned the love of literally billions of…

    On AmazonAudible

  • 3
    To Sell is Human: The Surprising Truth About Moving Others book cover

    To Sell is Human

    The Surprising Truth About Moving Others

    Daniel H. Pink · 2012

    3.8726,914 ratings · Goodreads

    Company buildingFirst sales

    About the book

    From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day…

    On AmazonAudible

  • 4
    The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk book cover

    The 22 Immutable Laws of Marketing

    Violate Them at Your Own Risk

    Al Ries · 1993

    4.0522,738 ratings · Goodreads

    Marketing and growthCompany building

    About the book

    There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout, the world-renowned marketing consultants and bestselling authors of Positioning, note, you can build an impressive airplane, but it will never leave the ground if…

    On AmazonAudible

  • 5
    Contagious: Why Things Catch On book cover

    Contagious

    Why Things Catch On

    Jonah Berger · 2013

    3.9834,129 ratings · Goodreads

    Company buildingMarketing and growth

    About the book

    New York Times bestseller and named Best Marketing Book of 2014 by the American Marketing AssociationWhat makes things popular? Why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what…

    On AmazonAudible

  • 6
    Building A Story Brand book cover

    Building A Story Brand

    Donald Miller · 2017

    4.2726,500 ratings · Goodreads

    Marketing and growthCompany building

    About the book

    New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven…

    On AmazonAudible

  • 7
    Rich Dad Poor Dad: What the Rich Teach Their Kids About Money, That the Poor and Middle Class Do Not! book cover

    Rich Dad Poor Dad

    What the Rich Teach Their Kids About Money, That the Poor and Middle Class Do Not!

    Robert T. Kiyosaki · 1997

    4.08761,349 ratings · Goodreads

    Company building

    About the book

    Rich Dad Poor Dad is Robert's story of growing up with two dads, his real father and the father of his best friend, his "rich dad", and the ways in which both men shaped his thoughts about money and investing. The book explodes the myth that you need to…

    On AmazonAudible

  • 8
    Outliers: The Story of Success book cover

    Outliers

    The Story of Success

    Malcolm Gladwell · 2008

    4.19890,252 ratings · Goodreads

    Company building

    About the book

    In this stunning book, Malcolm Gladwell takes us on an intellectual journey through the world of "outliers", the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that…

    On AmazonAudible

As an Amazon Associate we earn from qualifying purchases. Which books we recommend never depends on it: they are chosen from their ratings and what they are about.

30,000books on building and backing companies
61.5Mreader ratings behind the picks
3.86★average reader rating across the library
643books written by investors and founders

From the record

Written by the people who write the cheques

Books by investors and founders we hold records for. The author links to what they have done, not just what they wrote.

Read what the people you are pitching read.

Every investor and founder on our records links to their books and the podcasts they are on.