Tell us your business model, industry and stage, or how you invest, and get the books worth your time, picked from 30,000 on building and backing companies. Chosen by ratings and what they are about.
Fill in your cardOr browse a starter list
643 books written by investors and founders







Now readingAtomic HabitsJames Clear4.31★
ShortlistThe best matches for everything you told us, ranked.
The best matches for everything you told us, ranked.

Shepherd's Notes
Lectures to My Students
Albert Meredith · 1889
4.474,121 ratings · Goodreads
Education
A companion guide to Lectures to My Students. Shepherd's Notes, Christian Classics Series is designed to give readers a quick, step by step overview of some of the enduring treasures of the Christian faith. They are designed to be used along side the…

Call Sign Chaos
Learning to Lead
Jim Mattis · 2019
4.2914,295 ratings · Goodreads
Education
#1 NEW YORK TIMES BESTSELLER - A clear-eyed account of learning how to lead in a chaotic world, by General Jim Mattis--the former Secretary of Defense and one of the most formidable strategic thinkers of our time--and Bing West, a former assistant secretary…

The Legends Club
Dean Smith, Mike Krzyzewski, Jim Valvano, and an Epic College Basketball Rivalry
John Feinstein · 2016
4.332,166 ratings · Goodreads
Education
The riveting inside story of college basketball's fiercest rivalry among three coaching legends, University of North Carolina's Dean Smith, Duke's Mike Krzyzewski, and North Carolina State's Jim Valvano, by the king of college basketball writers, #1 New York…

The Visual Mba
Two Years of Business School Packed into One Priceless Book of Pure Awesomeness
Jason Barron · 2019
3.732,771 ratings · Goodreads
EducationCompany building
Jason Barron spent 516 hours in class, completed mountains of homework and shelled out tens of thousands of dollars to complete his MBA at the BYU Marriott School of Business. Along the way, rather than taking boring notes that he would never read (nor use)…

Rich Dad Poor Dad for Teens
The Secrets About Money - That You Don't Learn in School!
Robert T. Kiyosaki · 2004
3.995,312 ratings · Goodreads
EducationCompany building
An age-appropriate guide based on the financial advice series encourages the development of confident and responsible money skills, providing case examples, sidebars, and attitude recommendations that demonstrate how to achieve security in today's challenging…

Create Your Writer Platform
The Key to Building an Audience, Selling More Books, and Finding Success as an Author
Chuck Sambuchino · 2012
4.07356 ratings · Goodreads
EducationFirst salesCompany building
Creating a platform isn't just beneficial--"it's essential"!In today's world of blogging, websites, Twitter feeds, and Facebook updates, building a writer platform from the ground up can seem a daunting task. Never fear--author and editor Chuck Sambuchino…

Pedigree
How Elite Students Get Elite Jobs
Lauren A. Rivera · 2015
4.00625 ratings · Goodreads
EducationCompany building
How social class determines who lands the best jobs Americans are taught to believe that upward mobility is possible for anyone who is willing to work hard, regardless of their social status, yet it is often those from affluent backgrounds who land the best…

Theories of childhood
Carol Garhart Mooney · 2000
97 Open Library reading lists
Education
Find solutions and guidance in your classroom today by learning about the theoretical foundations of early childhood care. Theories of Childhood examines the work of five groundbreaking education theorists in relation to early childhood. Author Carol Garhart…
Books on education.

Unlocking the Clubhouse
Women in Computing
Jane Margolis · 2001
4.20291 ratings · Goodreads
Education
Understanding and overcoming the gender gap in computer science education. The information technology revolution is transforming almost every aspect of society, but girls and women are largely out of the loop. Although women surf the Web in equal numbers to…

Beer School
Bottling Success at the Brooklyn Brewery
Steve Hindy · 2005
3.72667 ratings · Goodreads
EducationCompany building
BEER SCHOOL Beer School Bottling Success at the Brooklyn Brewery What do you get when you cross a journalist and a banker? A brewery, of course. “A great city should have great beer. New York finally has, thanks to Brooklyn. Steve Hindy and Tom Potter…

A More Beautiful Question
The Power of Inquiry to Spark Breakthrough Ideas
Warren Berger · 2014
3.956,643 ratings · Goodreads
EducationInnovationCompany building
In this groundbreaking book, journalist and innovation expert Warren Berger shows that one of the most powerful forces for igniting change in business and in our daily lives is a simple, under-appreciated tool, one that has been available to us since…

What They Don't Teach You at Harvard Business School
Notes from a Street-smart Executive
Mark H. McCormack · 1984
3.605,703 ratings · Goodreads
EducationCompany building
This business classic features straight-talking advice you’ll never hear in school. Featuring a new foreword by Ariel Emanuel and Patrick Whitesell Mark H. McCormack, one of the most successful entrepreneurs in American business, is widely credited as the…

Blended
Using Disruptive Innovation to Improve Schools
Michael B. Horn · 2014
3.85460 ratings · Goodreads
EducationMoats and competitionInnovation
Navigate the transition to blended learning with this practical field guide Blended is the practical field guide for implementing blended learning techniques in K-12 classrooms. A follow-up to the bestseller Disrupting Class by Clayton M. Christensen, Michael…

The Fearless Organization
Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth
Amy C. Edmondson · 2018
3.965,333 ratings · Goodreads
EducationInnovationCompany building
Conquer the most essential adaptation to the knowledge economy The Fearless Organization: Creating Psychological Safety in the Workplace for Learning, Innovation, and Growth offers practical guidance for teams and organizations who are serious about…

Geek Heresy
Rescuing Social Change from the Cult of Technology
Kentaro Toyama · 2015
3.98432 ratings · Goodreads
Education
After a decade designing technologies meant to address education, health, and global poverty, award-winning computer scientist Kentaro Toyama came to a difficult Even in an age of amazing technology, social progress depends on human changes that gadgets…

Disrupting Class
How Disruptive Innovation Will Change the Way the World Learns
Clayton M. Christensen · 2008
3.861,894 ratings · Goodreads
EducationMoats and competitionInnovation
Selected as one of the "Best Books on Innovation, 2008" by BusinessWeek magazine Named the "Best Human-Capital Book of 2008" by Strategy + Business magazine A crash course in the business of learning-from the bestselling author of The Innovator's Dilemma and…
What founders at seed need most: company building, finding product-market fit, raising money, first sales, marketing and growth.

The User Experience Team of One
A Research and Design Survival Guide
Leah Buley · 2013
4.191,657 ratings · Goodreads
Finding product-market fitCompany building
UX Team of Oneb Theory and Practice for Designers Responsible for Holo UX b This book presents ways to achieve greater impact than standardized UX work results with less time and resources do. Whether youre looking to turn to the UX field, or an experienced…

Get Backed
Craft Your Story, Build the Perfect Pitch Deck, and Launch the Venture of Your Dreams
Evan Baehr · 2015
4.36356 ratings · Goodreads
Raising moneyCompany building
HOW DO YOU LAUNCH THE VENTURE OF YOUR DREAMS? Get Backed isn’t just about startup fundraising. It’s a handbook for anyone who has an idea and needs to build relationships to get it off the ground. Over the last 3 years, entrepreneurs Evan Loomis and…

80/20 Sales and Marketing
The Definitive Guide to Working Less and Making More
Perry Marshall · 2013
4.191,904 ratings · Goodreads
First salesMarketing and growthCompany building
Stop "Just Getting By" ... Master The 80/20 Principle And Make More Money Without More Work. When you know how to walk into any situation and see the 80/20's, you can solve almost ANY marketing problem. 80/20 can demolish any sales and advertising problem.…

Selling the Invisible
A Field Guide to Modern Marketing
Harry Beckwith · 1997
3.9410,059 ratings · Goodreads
Marketing and growthFirst salesCompany building
You can't touch, hear, or see your company's most important products... So how do you sell, develop, make them grow? That's the problem with services. This "phenomenal" book, as one reviewer called it, answers that question with insights on how markets work…

UX for Beginners
A Crash Course in 100 Short Lessons
Joel Marsh · 2016
4.04527 ratings · Goodreads
Finding product-market fitCompany building
Apps! Websites! Rubber Ducks! Naked Ninjas! This book has everything. If you want to get started in user experience design (UX), you've come to the right 100 self-contained lessons that cover the whole spectrum of fundamentals. Forget dry, technical…

Solving Product Design Exercises
Questions & Answers
Artiom Dashinsky · 2018
4.30675 ratings · Goodreads
Finding product-market fitCompany building
Practice your product design and UX skills. Prepare for your next job interview. "Redesign the NYC metrocard system. Design a dashboard for a general practitioner. Redesign an ATM". Learn how to solve and present exercises like these, that top startups…

Observing the User Experience
A Practitioner's Guide to User Research
Mike Kuniavsky · 2003
3.99695 ratings · Goodreads
Finding product-market fit
The gap between who designers and developers imagine their users are, and who those users really are can be the biggest problem with product development. Observing the User Experience will help you bridge that gap to understand what your users want and need…

Risky is the New Safe
The Rules Have Changed . . .
Randy Gage · 2012
3.86348 ratings · Goodreads
Raising moneyCompany building
THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of thinking--a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question…
Leading and managing a team as the company grows.

Start with Why
How Great Leaders Inspire Everyone to Take Action
Simon Sinek · 2009
4.09281,577 ratings · Goodreads
Leading and managing
Why do you do what you do? Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to…

The Ride of a Lifetime
Lessons Learned from 15 Years as CEO of the Walt Disney Company
Robert Iger · 2019
4.4099,495 ratings · Goodreads
Leading and managing
A grand vision defined: The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magic to life. In 2005, Robert Iger became CEO of The Walt…

Joker One
A Marine Platoon's Story of Courage, Leadership, and Brotherhood
Donovan Campbell · 2009
4.154,545 ratings · Goodreads
Leading and managing
After graduating from Princeton, Donovan Campbell, motivated by his unwavering patriotism and commitment, decided to join the service, realizing that becoming a Marine officer would allow him to give back to his country, engage in the world, and learn to…

Rising Strong
The Reckoning. The Rumble. The Revolution
Brené Brown · 2015
4.2590,292 ratings · Goodreads
Leading and managing
Social scientist Brené Brown has ignited a global conversation on courage, vulnerability, shame, and worthiness. Her pioneering work uncovered a profound truth: Vulnerability, the willingness to show up and be seen with no guarantee of outcome, is the only path…

Built to Last
Successful Habits of Visionary Companies
Jim Collins · 1994
4.0687,169 ratings · Goodreads
Leading and managing
"This is not a book about charismatic visionary leaders. It is not about visionary product concepts or visionary products or visionary market insights. Nor is it about just having a corporate vision. This is a book about something far more important,…

Inspired
How to Create Tech Products Customers Love
Marty Cagan · 2008
4.2226,350 ratings · Goodreads
Leading and managing
Learn to design, build, and scale products consumers can't get enough of How do today's most successful tech companies–Amazon, Google, Facebook, Netflix, Tesla–design, develop, and deploy the products that have earned the love of literally billions of…

The Hard Thing About Hard Things
Building a Business When There Are No Easy Answers―Straight Talk on the Challenges of Entrepreneurship
Ben Horowitz · 2014
4.19114,702 ratings · Goodreads
Leading and managing
A lot of people talk about how great it is to start a business, but only Ben Horowitz is brutally honest about how hard it is to run one. In The Hard Thing About Hard Things, Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most…
The Ant and the Elephant
Leadership for the Self
Vince Poscente · 2004
4.203,111 ratings · Goodreads
Leading and managing
A renowned speaker, business consultant, record-setting speed skier and Olympian, Vince Poscente believes in the enormous potential of the unconscious mind. Poscente likens the dynamic between the conscious and subconscious minds to an ant and an elephant:…
Published in the last three years, newest first, for what you told us.

Arise
The Art of Transformational Coaching
Elena Aguilar · 2024
4.40217 ratings · Goodreads
Education
A hands-on guide for transformational coaches working in school environments In The Art of Coaching 2.0: How to Thrive as a Transformational Coach , renowned author and coach Elena Aguilar delivers a compelling and inspirational message about how to coach in…
Coming Up Short
A Memoir of My America
Robert B. Reich · 2025
4.502,794 ratings · Goodreads
Education
From political economist, cabinet member, beloved professor, media presence, and bestselling author of Saving Capitalism and The Common Good, a deeply-felt, compelling memoir of growing up in a baby-boom America that made progress in certain areas, fell short…

What's Your Dream?
Find Your Passion. Love Your Work. Build a Richer Life.
Simon Squibb · 2025
3.772,249 ratings · Goodreads
EducationCompany building
#1 SUNDAY TIMES BESTSELLER • Kickstart your dream business and see it through to success with actionable advice and inspirational stories from entrepreneur, investor, YouTuber, and founder of HelpBnk Simon SquibbFrom early on, we are taught that there's only…
Hey, Hun
Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing
Emily Lynn Paulson · 2023
3.5814,654 ratings · Goodreads
Marketing and growthFirst salesCompany building
She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme. Hey, Hun: Sales, Sisterhood, Supremacy, and the…

Second Class
How the Elites Betrayed America's Working Men and Women
Batya Ungar-Sargon · 2024
3.97524 ratings · Goodreads
Education
Second Class is the most important book you will read all year. A political realignment is coming, and it’s my hope that the end result will work in favor of our all-too-neglected American working class. When that realignment comes, Batya and her book will…

The First-Time Manager
Sales
Mike Weinberg · 2023
4.43282 ratings · Goodreads
First salesCompany building
The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed. The jump from sales superstar to sales manager has made or broken many a sales career. As a…

Apple in China
The Capture of the World's Greatest Company
Patrick McGee · 2025
4.4810,559 ratings · Goodreads
Company building
For readers of Walter Isaacson’s Steve Jobs and Chris Miller’s Chip War, a riveting look at how Apple helped build China’s dominance in electronics assembly and manufacturing only to find itself trapped in a relationship with an authoritarian state making…

The Book of Elon
A Guide to Purpose and Success
Eric Jorgenson · 2026
4.541,306 ratings · Goodreads
Company building
Do you have a nagging fear that your work isn’t truly important? Or that your potential greatness will wither, unrealized?Most people never feel purpose in their work. They never bring their full energy to a meaningful mission.Purpose and intensity are Elon…
How companies like yours were actually built, from the people who built them.

The Man Watching
A Biography of Anson Dorrance, the Unlikely Architect of the Greatest College Sports Dynasty Ever
Tim Crothers · 2006
4.37342 ratings · Goodreads
EducationFounder stories
Former Sports Illustrated senior writer Tim Crothers took a year off to write a book; that year became a five-year odyssey chronicling one of the most successful coaches in the history of sports. The Man Watching reveals, for the first time, the story of the…

Walden on Wheels
On The Open Road from Debt to Freedom
Ken Ilgunas · 2013
4.018,091 ratings · Goodreads
EducationFounder stories
In this memoir, Ken Ilgunas lays bare the existential terror of graduating from the University of Buffalo with $32,000 of student debt. Ilgunas set himself an ambitious mission: get out of debt as quickly as possible. Inspired by the frugality and philosophy…

The Education of Cyrus
Xenophon
4.051,259 ratings · Goodreads
EducationFounder stories
Cyropaedia: The Education of Cyrus by Xenophon is a historical and philosophical work that details the life and education of Cyrus the Great. The text, translated by Henry Graham Dakyns and revised by F. M. Stawell, explores themes of leadership, governance,…
Burn Rate
Launching a Startup and Losing My Mind
Andy Dunn · 2022
4.323,017 ratings · Goodreads
EducationFounder storiesCompany building
The co-founder of the menswear startup Bonobos opens up about the struggle with bipolar disorder that nearly cost him everything in this gripping, radically honest memoir of mental illness and entrepreneurship. "Arrestingly candid . . . the most powerful…

Steve Jobs
The Man Who Thought Different
Karen Blumenthal · 2012
3.956,600 ratings · Goodreads
EducationFounder storiesCompany building
A riveting biography of the groundbreaking innovator who was a giant in the worlds of computing, music, filmmaking, design, smart phones, and more. A finalist for the YALSA Excellence in Nonfiction Award! "Your time is limited. . . . have the courage to…

Disney U
How Disney University Develops the World's Most Engaged, Loyal, and Customer-Centric Employees
Doug Lipp · 2013
3.921,299 ratings · Goodreads
EducationFounder storiesCompany building
With a Foreword by Jim Cora, former Chairman of Disneyland International "A leadership blueprint, applicable in any organization." -- Captain D. Michael Abrashoff, U.S. Navy (Ret.), and author of It's Your Ship "When I first arrived at The Walt Disney…

Let My People Go Surfing
The Education of a Reluctant Businessman
Yvon Chouinard · 2006
4.1729,972 ratings · Goodreads
EducationFounder storiesCompany building
Yvon Chouinard-legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.-shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth…
Shoe Dog
A Memoir by the Creator of Nike
Phil Knight · 2016
4.45389,310 ratings · Goodreads
Founder storiesCompany building
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable…
What founders at seed keep coming back to, if you have not read them yet.

Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore · 2002
4.0332,109 ratings · Goodreads
Marketing and growthCompany buildingFirst sales
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities…

The 22 Immutable Laws of Marketing
Violate Them at Your Own Risk
Al Ries · 1993
4.0522,738 ratings · Goodreads
Marketing and growthCompany building
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout, the world-renowned marketing consultants and bestselling authors of Positioning, note, you can build an impressive airplane, but it will never leave the ground if…

Building A Story Brand
Donald Miller · 2017
4.2726,500 ratings · Goodreads
Marketing and growthCompany building
New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven…

The Long Tail
Why the Future of Business is Selling Less of More
Chris Anderson · 2006
3.8330,263 ratings · Goodreads
Company buildingFirst sales
The New York Times bestseller that introduced the business world to a future that s already here -- now in paperback with a new chapter about Long Tail Marketing and a new epilogue. Winner of the Gerald Loeb Award for Best Business Book of the Year. In…

The Power of Habit
Why We Do What We Do in Life and Business
Charles Duhigg · 2012
4.13576,931 ratings · Goodreads
Company building
In "The Power of Habit", award-winning "New York Times" business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to…

To Sell is Human
The Surprising Truth About Moving Others
Daniel H. Pink · 2012
3.8726,914 ratings · Goodreads
Company buildingFirst sales
From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day…
Zero to One
Notes on Startups, or How to Build the Future
Peter Thiel · 2014
4.14419,155 ratings · Goodreads
Company building
If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how…
As an Amazon Associate we earn from qualifying purchases. Which books we recommend never depends on it: they are chosen from their ratings and what they are about.
From the record
Books by investors and founders we hold records for. The author links to what they have done, not just what they wrote.
Every investor and founder on our records links to their books and the podcasts they are on.