Reading list: the books for what you are building
Tell us your business model, industry and stage, or how you invest, and get the books worth your time, picked from 30,000 on building and backing companies. Chosen by ratings and what they are about.
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643 books written by investors and founders
Now readingAtomic HabitsJames Clear4.31★
Change your answersFounder · Climate and energy · Seed
Your reading list
ShortlistThe best matches for everything you told us, ranked.
The best matches for everything you told us, ranked.
- 1
This Changes Everything
Capitalism vs. The Climate
Naomi Klein · 2014
4.1628,175 ratings · Goodreads
Climate and energy
About the book
Forget everything you think you know about global warming. It's not about carbon, it's about capitalism. The good news is that we can seize this crisis to transform our failed economic system and build something radically better. In her most provocative…
- 2
The New Map
Energy, Climate, and the Clash of Nations
Daniel Yergin · 2020
4.176,248 ratings · Goodreads
Climate and energyCompany building
About the book
A Wall Street Journal besteller and a USA Today Best Book of 2020 Named Energy Writer of the Year for The New Map by the American Energy Society “ A master class on how the world works.”, NPR Pulitzer Prize-winning author and global energy expert,…
- 3
More and More and More
An All-Consuming History of Energy – The International Bestseller on Climate Change and Fossil Fuels
Jean-Baptiste Fressoz · 2025
4.05520 ratings · Goodreads
Climate and energy
About the book
The radical, paradigm-shifting international bestseller that destroys our delusions about energy consumption and will change the way we talk about climate change. We have long been taught that humanity’s relationship with energy is one of progress, with wood…
- 4
- 5
Windfall
The Booming Business of Global Warming
McKenzie Funk · 2014
4.03673 ratings · Goodreads
Climate and energyCompany building
About the book
A fascinating investigation into how people around the globe are cashing in on a warming world: McKenzie Funk has spent the last six years reporting around the world on how we are preparing for a warmer planet. Funk shows us that the best way to understand…
- 6
The Necessary Revolution
How individuals and organizations are working together to create a sustainable world.
Peter M. Senge · 2008
3.84522 ratings · Goodreads
Climate and energyCompany building
About the book
Imagine a world in which the excess energy from one business would be used to heat another. Where buildings need less and less energy around the world, and where “regenerative” commercial buildings – ones that create more energy than they use – are being…
- 7
A World of Three Zeros
The New Economics of Zero Poverty, Zero Unemployment, and Zero Net Carbon Emissions
Muhammad Yunus · 2017
3.681,723 ratings · Goodreads
Climate and energyCompany building
About the book
A winner of the Nobel Peace Prize and bestselling author of Banker to the Poor offers his vision of an emerging new economic system that can save humankind and the planet Muhammad Yunus, who created microcredit, invented social business, and earned a Nobel…
- 8
The Ecological Rift
John Bellamy Foster · 2010
4.06339 ratings · Goodreads
Climate and energy
About the book
Humanity in the twenty-first century is facing what might be described as its ultimate environmental catastrophe: the destruction of the climate that has nurtured human civilization and with it the basis of life on earth as we know it. All ecosystems on the…
Books on climate and energy.
- 1
Taming the Sun
Innovations to Harness Solar Energy and Power the Planet
Varun Sivaram · 2018
4.06510 ratings · Goodreads
Climate and energyInnovation
About the book
How solar could spark a clean-energy transition through transformative innovation--creative financing, revolutionary technologies, and flexible energy systems. Solar energy, once a niche application for a limited market, has become the cheapest and…
- 2
Race for Tomorrow
Survival, Innovation and Profit on the Front Lines of the Climate Crisis
Simon Mundy · 2022
4.22207 ratings · Goodreads
Climate and energyInnovationCompany building
About the book
In this extraordinary journey through twenty-six countries, Simon Mundy meets the people on the front lines of the climate crisis, showing how the struggle to respond is already reshaping the modern world – shattering communities, shaking up global business,…
- 3
The Elements of Power
Gadgets, Guns, and the Struggle for a Sustainable Future in the Rare Metal Age
David S. Abraham · 2015
4.06264 ratings · Goodreads
Climate and energyCompany building
About the book
Our future hinges on a set of rare metals that few of us have even heard of. In this eye-opening book, a natural resource strategist reveals the critical importance of these transformative elements to our technological lifestyle and the consequences of our…
- 4
Scale
The Universal Laws of Growth, Innovation, Sustainability, and the Pace of Life in Organisms, Cities, Economies, and Companies
Geoffrey B. West · 2017
4.115,764 ratings · Goodreads
Climate and energyCompany buildingInnovation
About the book
The former head of the Sante Fe Institute, visionary physicist Geoffrey West is a pioneer in the field of complexity science, the science of emergent systems and networks. The term “complexity” can be misleading, however, because what makes West’s discoveries…
- 5
Energy
A Beginner's Guide
Vaclav Smil · 2006
3.991,520 ratings · Goodreads
Climate and energy
About the book
As Einstein pointed out in his famous equation, E=MC2, all matter can be described as energy. It is everywhere; it is everything. In this engaging book, prolific author and academic Vaclav Smil provides an introduction to the far-reaching term and gives the…
- 6
Badass
Making Users Awesome
Kathy Sierra · 2015
4.171,194 ratings · Goodreads
Climate and energyCompany building
About the book
Imagine you’re in a game with one objective: a bestselling product or service. The rules? No marketing budget, no PR stunts, and it must be sustainably successful. No short-term fads. This is not a game of chance. It is a game of skill and strategy. And…
- 7
Quantum Supremacy
Michio Kaku · 2023
3.783,798 ratings · Goodreads
Climate and energyCompany building
About the book
An exhilarating tour of humanity's next great technological achievement, quantum computing, which may eventually illuminate the deepest mysteries of science and solve some of humanity's biggest problems, like global warming, world hunger, and incurable disease,…
- 8
The Grid
The Fraying Wires Between Americans and Our Energy Future
Gretchen Bakke · 2016
3.854,881 ratings · Goodreads
Climate and energyCompany building
About the book
A revelatory look at our national power grid--how it developed, its current flaws, and how it must be completely reimagined for our fast-approaching energy future.America's electrical grid, an engineering triumph of the twentieth century, is turning out to be…
What founders at seed need most: company building, finding product-market fit, raising money, first sales, marketing and growth.
- 1
The Elements of User Experience
User-Centered Design for the Web
Jesse James Garrett · 2002
4.014,134 ratings · Goodreads
Finding product-market fitCompany building
About the book
Smart organizations recognize that Web design is more than just creating clean code and sharp graphics. A site that really works fulfills your strategic objectives while meeting the needs of your users. Even the best content and the most sophisticated…
- 2
Get Backed
Craft Your Story, Build the Perfect Pitch Deck, and Launch the Venture of Your Dreams
Evan Baehr · 2015
4.36356 ratings · Goodreads
Raising moneyCompany building
About the book
HOW DO YOU LAUNCH THE VENTURE OF YOUR DREAMS? Get Backed isn’t just about startup fundraising. It’s a handbook for anyone who has an idea and needs to build relationships to get it off the ground. Over the last 3 years, entrepreneurs Evan Loomis and…
- 3
80/20 Sales and Marketing
The Definitive Guide to Working Less and Making More
Perry Marshall · 2013
4.191,904 ratings · Goodreads
First salesMarketing and growthCompany building
About the book
Stop "Just Getting By" ... Master The 80/20 Principle And Make More Money Without More Work. When you know how to walk into any situation and see the 80/20's, you can solve almost ANY marketing problem. 80/20 can demolish any sales and advertising problem.…
- 4
Selling the Invisible
A Field Guide to Modern Marketing
Harry Beckwith · 1997
3.9410,059 ratings · Goodreads
Marketing and growthFirst salesCompany building
About the book
You can't touch, hear, or see your company's most important products... So how do you sell, develop, make them grow? That's the problem with services. This "phenomenal" book, as one reviewer called it, answers that question with insights on how markets work…
- 5
UX for Lean Startups
Faster, Smarter User Experience Research and Design
Laura Klein · 2013
4.092,097 ratings · Goodreads
Company buildingFinding product-market fit
About the book
Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you…
- 6
Risky is the New Safe
The Rules Have Changed . . .
Randy Gage · 2012
3.86348 ratings · Goodreads
Raising moneyCompany building
About the book
THE NEW YORK TIMES BESTSELLER and #1 WALL STREET JOURNAL BESTSELLER Risky Is the New Safe is a different kind of book for a different kind of thinking--a thought-provoking manifesto for risk takers. It will challenge you to think laterally, question…
- 7
Achieving Excellence in Fundraising + Website
Eugene R. Tempel · 2003
4.02249 ratings · Goodreads
Raising moneyCompany building
About the book
The third edition of this acclaimed resource, Achieving Excellence in Fundraising, explains the fundraising profession's major principles, concepts, and techniques. With contributions from noted experts in the field, and filled with illustrative examples,…
- 8
LinkedIn Riches
How To Use LinkedIn For Business, Sales and Marketing! Updated and Revised
John Nemo · 2014
4.07319 ratings · Goodreads
First salesMarketing and growthCompany building
About the book
SPECIAL Includes Free Access to 25+ LinkedIn Training Videos!Discover How To Use LinkedIn For Sales, Business and Marketing, including how Find New Sales Leads and Prospective Clients on LinkedIn FAST- Turn Your Existing LinkedIn Connections into Paying…
Leading and managing a team as the company grows.
- 1
Start with Why
How Great Leaders Inspire Everyone to Take Action
Simon Sinek · 2009
4.09281,577 ratings · Goodreads
Leading and managing
About the book
Why do you do what you do? Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to…
- 2
Joker One
A Marine Platoon's Story of Courage, Leadership, and Brotherhood
Donovan Campbell · 2009
4.154,545 ratings · Goodreads
Leading and managing
About the book
After graduating from Princeton, Donovan Campbell, motivated by his unwavering patriotism and commitment, decided to join the service, realizing that becoming a Marine officer would allow him to give back to his country, engage in the world, and learn to…
- 3
The Wisdom of the Bullfrog
Leadership Made Simple
William H. McRaven · 2023
4.408,634 ratings · Goodreads
Leading and managing
About the book
From the acclaimed, bestselling author of Make Your Bed, a short, inspirational book of advice and leadership lessons that Admiral McRaven collected over his four decades as a Navy SEAL. The title “Bullfrog” is given to the Navy SEAL who has served the…
- 4
A Different Kind of Power
Jacinda Ardern · 2025
4.4521,916 ratings · Goodreads
Leading and managing
About the book
From the former prime minister of New Zealand, then the world’s youngest female head of government and just the second to give birth in office, comes a deeply personal memoir chronicling her extraordinary rise and offering inspiration to a new generation of…
- 5
Rising Strong
The Reckoning. The Rumble. The Revolution
Brené Brown · 2015
4.2590,292 ratings · Goodreads
Leading and managing
About the book
Social scientist Brené Brown has ignited a global conversation on courage, vulnerability, shame, and worthiness. Her pioneering work uncovered a profound truth: Vulnerability, the willingness to show up and be seen with no guarantee of outcome, is the only path…
- 6
The Ride of a Lifetime
Lessons Learned from 15 Years as CEO of the Walt Disney Company
Robert Iger · 2019
4.4099,495 ratings · Goodreads
Leading and managing
About the book
A grand vision defined: The CEO of The Walt Disney Company shares the ideas and values he has used to reinvent one of the most beloved companies in the world, and inspire the people who bring the magic to life. In 2005, Robert Iger became CEO of The Walt…
- 7
Winning
Proven Leadership and Management Principles for Strategic Career Excellence and Business Success
Jack Welch · 2005
3.8643,588 ratings · Goodreads
Leading and managing
About the book
A champion manager of people, Jack Welch shares the hard-earned wisdom of a storied career in what will become the ultimate business bible With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough…
- 8
The Outsiders
Eight Unconventional CEOs and Their Radically Rational Blueprint for Success
William N. Thorndike Jr. · 2012
4.2214,412 ratings · Goodreads
Leading and managing
About the book
”It is impossible to produce superior performance unless you do something different.”, John TempletonWhat makes a successful CEO? Most people call to mind a familiar definition: a seasoned manager with deep industry expertise. Others might point to the…
Published in the last three years, newest first, for what you told us.
- 1
The Only Possible Solution
How to Shape the Future for Our Next Generations
Fons Burger · 2026
4.40999 ratings · Goodreads
Climate and energy
About the book
What if climate change, biodiversity loss, food and water insecurity, inequality, declining health, political polarization, and the erosion of trust are not separate crises at all? What if they are all symptoms of the same underlying system failure? In…
- 2
Dirtbag Billionaire
How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away
David Gelles · 2025
4.162,500 ratings · Goodreads
Climate and energyCompany building
About the book
Named one of Financial Times’s Best Books of 2025 New York Times reporter and bestselling author David Gelles reveals how Patagonia became a global leader in doing well by doing good and how other companies are adopting its principles. This is the inside…
- 3
Wasteland
The Secret World of Waste and the Urgent Search for a Cleaner Future
Oliver Franklin-Wallis · 2023
4.442,908 ratings · Goodreads
Climate and energy
About the book
An award-winning investigative journalist takes a deep dive into the global waste crisis, exposing the hidden world that enables our modern economy, and finds out the dirty truth behind a simple question: what really happens to what we throw away? In…
- 4
The Future of the Responsible Company
What We've Learned from Patagonia's First 50 Years
Vincent Stanley · 2023
4.18374 ratings · Goodreads
Climate and energyCompany building
About the book
Simple but powerful advice on how and why to rethink your business structure in a time when traditional capitalism is no longer working for people or the planet. Vincent Stanley, Patagonia's Director of Philosophy, with Yvon Chouinard, founder and former…
- 5
Crude Capitalism
Oil, Corporate Power, and the Making of the World Market
Adam Hanieh · 2024
4.50296 ratings · Goodreads
Climate and energy
About the book
A groundbreaking history of oil and it's importance to US politics, finance, militarism and consumerism from an award-winning author and scholarThis expansive history traces the hidden connections between oil and capitalism from the late 1800s to the current…
- 6
Hey, Hun
Sales, Sisterhood, Supremacy, and the Other Lies Behind Multilevel Marketing
Emily Lynn Paulson · 2023
3.5814,654 ratings · Goodreads
Marketing and growthFirst salesCompany building
About the book
She signed up for the sisterhood, free cars, and the promise of a successful business of her own. Instead, she ended up with an addiction, broken friendships, and the rubble of a toppled pyramid . . . scheme. Hey, Hun: Sales, Sisterhood, Supremacy, and the…
- 7
The First-Time Manager
Sales
Mike Weinberg · 2023
4.43282 ratings · Goodreads
First salesCompany building
About the book
The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to expect and how to succeed. The jump from sales superstar to sales manager has made or broken many a sales career. As a…
- 8
Lean Marketing
More Leads. More Profit. Less Marketing.
Allan Dib · 2024
4.31452 ratings · Goodreads
Marketing and growthCompany building
About the book
Bigger Results with Less Marketing You keep being told to do more marketing―more complex, more aggressive, and more expensive marketing. Chasing the latest bright, shiny object is exhausting. Increased efforts keep leading to disappointment. The overwhelm…
How companies like yours were actually built, from the people who built them.
- 1
The Moral Case for Fossil Fuels
Alex Epstein · 2014
4.062,500 ratings · Goodreads
Climate and energyCompany building
About the book
A sure-to-be-controversial defense of the fossil fuel industry Conventional wisdom says fossil fuels are an unsustainable form of energy that is destroying our planet. But Alex Epstein shows that if we look at the big picture, the much-hated fossil fuel…
- 2
Hot, Flat, and Crowded
Why We Need a Green Revolution – and How It Can Renew America
Thomas L. Friedman · 2008
3.7113,980 ratings · Goodreads
Climate and energyCompany building
About the book
In this brilliant, essential book, Pulitzer Prize-winning author Thomas L. Friedman speaks to America's urgent need for national renewal and explains how a green revolution can bring about both a sustainable environment and a sustainable America. Friedman…
- 3
Shoe Dog
A Memoir by the Creator of Nike
Phil Knight · 2016
4.45389,310 ratings · Goodreads
Founder storiesCompany building
About the book
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable…
- 4
American Kingpin
Catching the Billion-Dollar Baron of the Dark Web
Nick Bilton · 2017
4.4155,362 ratings · Goodreads
Founder stories
About the book
From New York Times-bestselling author Nick Bilton comes a true-life thriller about the rise and fall of Ross Ulbricht, aka the Dread Pirate Roberts, the founder of the online black market Silk Road. In 2011, Ulbricht, a 26-year-old libertarian idealist…
- 5
Bitter Brew
The Rise and Fall of Anheuser-Busch and America's Kings of Beer
William Knoedelseder · 2012
4.056,011 ratings · Goodreads
Founder storiesCompany building
About the book
“Bitter Brew deftly chronicles the contentious succession of kings in a uniquely American dynasty. You’ll never crack open a six again without thinking of this book.”, John Sayles, Director of Eight Men Out and author of A Moment in the Sun The creators of…
- 6
The Elon Musk Blog Series
Wait But Why
Tim Urban · 2016
4.701,837 ratings · Goodreads
Founder storiesCompany building
About the book
In 2015, Elon Musk reached out to blogger Tim Urban and asked him if he'd take a crack at explaining Elon's endeavors, and the industries surrounding them, to the world. Tim accepted, and after extensive meetings with Elon and his staff, he wrote four blog…
- 7
Big Coal
The Dirty Secret Behind America's Energy Future – The Deadly Environmental Costs of Our National Addiction
Jeff Goodell · 2006
3.98461 ratings · Goodreads
Climate and energyCompany building
About the book
As oil prices increase, Coal has effectively become the default fuel for electricity generation in the twenty-first century. Goodell debunks the faulty assumptions underlying coal's revival and shatters the myth of cheap coal energy. In the tradition of…
- 8
Elon Musk
Tesla, SpaceX, and the Quest for a Fantastic Future
Ashlee Vance · 2015
4.12456,221 ratings · Goodreads
Founder storiesCompany building
About the book
Elon Musk, the entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, sold one of his internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the genius's life and work, from his tumultuous upbringing in…
What founders at seed keep coming back to, if you have not read them yet.
- 1
Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore · 2002
4.0332,109 ratings · Goodreads
Marketing and growthCompany buildingFirst sales
About the book
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities…
- 2
The 22 Immutable Laws of Marketing
Violate Them at Your Own Risk
Al Ries · 1993
4.0522,738 ratings · Goodreads
Marketing and growthCompany building
About the book
There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout, the world-renowned marketing consultants and bestselling authors of Positioning, note, you can build an impressive airplane, but it will never leave the ground if…
- 3
Inspired
How to Create Tech Products Customers Love
Marty Cagan · 2008
4.2226,350 ratings · Goodreads
Company buildingFinding product-market fit
About the book
Learn to design, build, and scale products consumers can't get enough of How do today's most successful tech companies–Amazon, Google, Facebook, Netflix, Tesla–design, develop, and deploy the products that have earned the love of literally billions of…
- 4
Building A Story Brand
Donald Miller · 2017
4.2726,500 ratings · Goodreads
Marketing and growthCompany building
About the book
New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses. Donald Miller’s StoryBrand process is a proven…
- 5
To Sell is Human
The Surprising Truth About Moving Others
Daniel H. Pink · 2012
3.8726,914 ratings · Goodreads
Company buildingFirst sales
About the book
From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day…
- 6
How to Win Friends and Influence People
Dale Carnegie · 1936
4.211,172,289 ratings · Goodreads
Company building
About the book
"How to Win Friends and Influence People' is one of the first best-selling self-help books ever published. Just after publishing, it quickly exploded into an overnight success, eventually selling more than 15 million copies worldwide, and pioneering an entire…
- 7
Contagious
Why Things Catch On
Jonah Berger · 2013
3.9834,129 ratings · Goodreads
Company buildingMarketing and growth
About the book
New York Times bestseller and named Best Marketing Book of 2014 by the American Marketing AssociationWhat makes things popular? Why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what…
- 8
As an Amazon Associate we earn from qualifying purchases. Which books we recommend never depends on it: they are chosen from their ratings and what they are about.
From the record
Written by the people who write the cheques
Books by investors and founders we hold records for. The author links to what they have done, not just what they wrote.
The Lean Startupby Eric Ries, Eric Ries2011 · 4.11★L
Lean Inby Sheryl Sandberg, Meta2013 · 3.94★T
The Hard Thing About Hard Thingsby Ben Horowitz, Andreessen Horowitz2014 · 4.19★D
Delivering Happinessby Tony Hsieh, Tony Hsieh2000 · 4.04★#
#Girlbossby Sophia Amoruso2014 · 3.64★T
The One Thingby Gary Keller, Pocketchange Investments2012 · 4.12★P
Principlesby Ray Dalio2017 · 4.09★Read what the people you are pitching read.
Every investor and founder on our records links to their books and the podcasts they are on.