New wave · Worldwide

New B2B marketplaces startups, founded 2020 on

The new wave: 11 B2B marketplaces startups founded in 2020 or later that have raised money in rounds we track, $526M between them, placed in 3 segments.

11startups on the map
3segments
$526Mraised between them
Services and talentmost funded segment

Segment by segment

Services and talent

5 startups · $410M raised

  1. WhopWhop is a social commerce platform and online marketplace based in Brooklyn, New York.United States$400M
  2. TripWipTripWip is a Uruguayan Mobility-as-a-Service (MaaS) platform and peer-to-peer car rental marketplace.Uruguay$4.2M
  3. OpenLawOpenLaw is a legal technology platform that connects individuals and businesses with vetted attorneys through AI-driven matching.United States$3.5M
  4. GlencocoGlencoco is a New York-based B2B marketplace founded in 2022 that connects companies with fractional, remote sales development repUnited States$1.5M
  5. AuraPuraAuraPura specializes in B2B scent marketing and car scenting solutions, providing a unique fragrance experience for vehicles.Brazil$550K

Industrial and manufacturing

3 startups · $83M raised

  1. ScimplifyScimplify is a science-first, full-stack platform based in Bengaluru, India, that connects specialty chemical manufacturers with iIndia$65M
  2. AutobiaAutobia is a Saudi-based B2B marketplace founded in 2021, focused on enhancing after-sale automotive businesses.Saudi Arabia$12M
  3. TimberhubTimberhub is a digital B2B marketplace based in Amsterdam, founded in 2022.Netherlands$5.6M

Retail and wholesale

3 startups · $33M raised

  1. PassionfrootPassionfroot is a Berlin-based, AI-powered B2B creator marketing platform founded in 2021.Germany$19M
  2. BackChannelBackchannel is a Brazilian B2B marketplace founded in 2024 and based in São Paulo.Brazil$9.5M
  3. MarkatoMarkato is the premier wholesale marketplace for discovering a curated selection of international brands from across the globe.Singapore$5.0M

How this map is made. Every startup here has raised money in rounds we track, and was founded in 2020 or later. It joins the map when its sectors, read from its rounds, or the opening of its own description say it works in B2B marketplaces, and goes to the first segment whose words it carries. Each segment shows its best-funded first. Rebuilt nightly; updated 15 November 2026.

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