United States · 
What does San Francisco Equity Partners invest in?
San Francisco Equity Partners invests most often at Series B and Series A (60% of the rounds on record), in sectors such as Content, Video and Audio.
San Francisco Equity Partners highlights
- 01
5 rounds on record
- 02
Mostly Series B and Series A: 60% of its rounds
- 03
1 exits from the portfolio
What they do
San Francisco Equity Partners is a private equity firm that invests in lower middle market businesses across the consumer sector value chain.From their own website
- Type
- Private equity (from a list, unverified)
- Cheque size
- $15M – $40M as they say
- Stages
- SeedSeries ASeries BGrowth
- Sectors
- ContentVideoAudio
- Based in
- San Francisco, United States
- Cold pitches
- Not stated
The record
Every round we can evidence, newest first5 appearances
- 2009
1 round
- Nov
- 2007
3 rounds
- Oct
- Mar
- Feb
- 2006
1 round
- Feb
An announcement gives the size of the round, not the size of this investor's cheque: the only rounds that imply a cheque are those where they were the sole named investor.
The team
Named by the firm itself, on a filing, its Form ADV or its company registration3 named
DLDanielle Laura IovinoChief Financial Officer and Chief Compliance OfficeriForm ADV
DMDavid MannixManageriFiling they signed
SPScott PotterManaging Member of General PartneriFiling they signed
We also hold 7 people at this firm from the lists this database was built from: a weaker source than the filings, since a list does not say when a title ended. Login to see them.
What the register says
From the firm's own filings with the SEC, which it must file accurately by law
$556Massets it managesOct 2026
Registeredinvestment adviserfull reporting to the SEC
- Legal name
- SF Equity Partners Management, LLC
- SEC number
- CRD 162396
Funds on its Form ADV
7 private funds, $628M in gross assets · filed Mar 2024
- SF Equity Partners, L.P.Private equity13 investors$396M
- SF Equity Partners II, L.P.Private equity18 investors$113M
- BF Holding Partners, L.P.Private equity6 investors$30M
- SF Equity Partners Coinvest IC, L.P.Private equity7 investors$28M
- SF Equity Partners Coinvest DGS, L.P.Private equity10 investors$25M
- SF Equity Partners Coinvest RB, L.P.Private equity9 investors$24M
- SFEP GEM, L.P.Private equity2 investors$11M
What they claim to have backed
From their own portfolio page (on their website)
1 of 13 we have independently watched raise
YestoAgilityretailBrazibitesBrumateFormulacorpIcueyewearJaneiredaleJaponesqueMethodhomeRedmonkeyfoodsRusticbakerySvlabsXceedfoodservicegroup
Weaker than a round we watched, stronger than a list somebody sold us. A firm is far less willing to put a company on its own site that it never funded.
Exits from the portfolio
Companies it backed that were later bought or listed1 in all
Penguin ComputingBought by AsetekUndisclosedOct 2015
An exit counts when it came after the firm's first round in the company. From historical deal records.
Companies it bought
Acquisitions by the firm itself
JaponesqueUndisclosedMar 2015