Kenya · 
Who invested in Purple Elephant Ventures?
Purple Elephant Ventures's investors include Alphatron Capital, Anthony Rock, Clear Creek Investment B.V, Fede Pirzo-Biroli and Ian McCaig, and 1 more on record.
20252026
$4.5MSeed$500KSeed
Kenya · Seed startup
Who invested in Purple Elephant Ventures
2 rounds we have observed, with the 6 investors named in them. Every figure came from a named source, and where the company reported a raise to the SEC itself, that is shown beside it.
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Funding summaryUpdated 7 Nov 2026
$5.0Mraised across 2 rounds since 2025, from 4 sources
$4.5MSeed$500KSeed
- Latest round
- Seed, $500KApr 2025
- Biggest round
- $4.5MSeed · Jan 2025
- Investors
- 6
The funding story
Each circle is a round, placed by date and sized by amount. The line above is the running total.
- First round
- Seed, $4.5M Jan 2025
- Biggest round
- $4.5M Seed · Jan 2025
- Between rounds
- 3 months from the last two
The rounds
- Apr 2025
- Jan 2025Seed$4.5M5 new
Reported by Disrupt Africa and 2 others
Founders and team
From Purple Elephant Ventures's own website: 4 founders, 23 on the team.
Atiya Tul WadudCo-Founder & CEO of Elephant Bookings
Laura StanfordFounder and CEO of The Bug Picture
Mwangi MuriukiCo-Founder & CEO of Kijani Supplies
Fede Pirzio-BiroliFounder of Playfair Capital
- Bryan KariukiVice President, Copia Global
- Ben PetersonCEO
- Hayo AfmanCo-CEO of DOB Equity
- Job OdhiamboCEO of Safari Defenders Initiative
- Lizzie WrightCEO of Nomad Africa
- Thom WallaceCEO of Nomad Africa
- Wangechi NjorogeCEO of PowerTrip
- Afshan PoonaChief Product Officer
- Beatrice FerreiraChief of Staff
- Jacob HasonChief Operating Officer
- Kevin GisoreChief Communications Officer
- Mwendwa ReubenChief Technology Officer
- Raymond ObareChief Climate Officer
- Tahir PopatChief Commercial Officer
- Jedidah OngaiHead of Human Resources
- Ludovica FioravantiHead of Content at Nomad Africa
- Anthony KiplimoGroup Innovation Lead
- Carol SoiBookings Manager
And 5 more on the team.
AdvisersAzam Samanani
Who was in which round
The busiest backers across the latest rounds. A filled square is a round they joined; a dark one, a round they led.
Everyone who backed them
Anthony RockVC firm1round
Clear Creek Investment B.VVC firm1round
Fede Pirzo-BiroliVC firm1round
Ian McCaigVC firm1round
Klister CorpVC firm1round
Missing a round, or an investor who was in one? Tell us.
Quick answers about Purple Elephant Ventures
How much has Purple Elephant Ventures raised?
Purple Elephant Ventures has raised $5.0M across 2 rounds since 2025.
When did Purple Elephant Ventures last raise?
Purple Elephant Ventures's most recent round was a Seed of $500K in Apr 2025.
What was Purple Elephant Ventures's biggest round?
Purple Elephant Ventures's largest round on record is $4.5M (Seed), in Jan 2025.
Who backed Purple Elephant Ventures first?
Purple Elephant Ventures's first round on record, in Jan 2025, was backed by Anthony Rock, Clear Creek Investment B.V and Fede Pirzo-Biroli and 2 others.
What stage is Purple Elephant Ventures at?
Purple Elephant Ventures's latest named round is a Seed, in Apr 2025.
Where is Purple Elephant Ventures based?
Purple Elephant Ventures is based in Kenya.
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