# Send personalized cold email follow-ups from Google Sheets: n8n workflow

> Started by a clock, and works across Google Sheets. 18 steps, 1 branch, 4 loops or waits: a working afternoon to understand properly.

Source: https://millionrounds.com/workflow/send-personalized-cold-email-follow-ups-from-google-sheets (Millionrounds; every figure on the page links to its filing or article)

[Automation library](https://millionrounds.com/workflows) · [Lead generation](https://millionrounds.com/workflows?category=Lead+generation#library)

# Send personalized cold email follow-ups from Google Sheets

Started by a clock, and works across Google Sheets. 18 steps, 1 branch, 4 loops or waits: a working afternoon to understand properly.

Medium

[Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Fsend-personalized-cold-email-follow-ups-from-google-sheets)

**18 steps** Medium: a working afternoon

**1** Branch: places the flow splits

**4** Loops or waits

**1** Service it connects to

## The flow

Starts it 1 Logic 10 Service 7

The steps in the order they run, from what starts it.

- 1 **Run Daily** Schedule trigger *Starts it*
- 2 **Read Tracking Sheet** Google Sheets *Service*
- 3 **Filter Active Leads** Filter *Logic*
- 4 **Filter Due Today** Filter *Logic*
- 5 **Loop Over Leads** Split In Batches *Logic*
- 6 **Route by Follow-up Stage** Switch *Logic*
- 7 **Build Follow-up 1 Email** Code *Logic*
- 8 **Build Follow-up 2 Email** Code *Logic*
- 9 **Build Follow-up 3 Email** Code *Logic*
- 10 **Wait** Wait *Logic*
- 11 **Wait1** Wait *Logic*
- 12 **Wait2** Wait *Logic*
- 13 **Send Follow-up 1** Zoho Zeptomail *Service*
- 14 **Send Follow-up 2** Zoho Zeptomail *Service*
- 15 **Send Follow-up 3** Zoho Zeptomail *Service*
- 16 **Update Status → followup_1** Google Sheets *Service*
- 17 **Update Status → followup_2** Google Sheets *Service*
- 18 **Update Status → completed** Google Sheets *Service*

## How it's built

- **Starts on:** A clock
- **Steps:** 18, with 1 branch, 4 loops or waits
- **Size:** Medium: a working afternoon
- **Connects to:** Google Sheets
- **Model:** None. This is plumbing, not judgement

## Questions

What does it need to run?

An n8n account, plus your own Google Sheets account. You connect your own accounts after importing it; none are included.

What starts it?

It starts on a clock.

Does it use AI?

No. Every step is fixed logic or a call to a service, so it does the same thing every time.

How long does it take to set up?

Plan an afternoon. 18 steps is enough that you should read each one before running it.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

**Before you run it**

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 18 steps before you point it at anything that matters.

## Run it in n8n

- **Create your n8n account** Free to start. n8n is where the workflow runs. [Create an n8n account ↗](https://millionrounds.com/n8n)
- **Download the workflow** Free with a Millionrounds account. [Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Fsend-personalized-cold-email-follow-ups-from-google-sheets)
- **Paste it into n8n** Open a new workflow in n8n and paste. Then connect your own accounts.

Stored with the author's traces removed: canvas notes, instance identifiers, saved credential names and any live document they had left behind.

## Connects to

Each opens the other workflows that use it.

[Google Sheets](https://millionrounds.com/workflows?service=Google+Sheets#library)

## Workflows like it

Also lead generation, with the same services where possible, closest in size first.

- [**And enrich B2B leads with Google Places and Google Sheets** 18 steps · Google Sheets](https://millionrounds.com/workflow/and-enrich-b2b-leads-with-google-places-and-google-sheets)
- [**Automate marketing leads import from Google Sheets** 18 steps · Airtable, Gmail](https://millionrounds.com/workflow/automate-marketing-leads-import-from-google-sheets)
- [**Automated lead-to-client pipeline with Google Sheets** 18 steps · Gmail, Google Sheets](https://millionrounds.com/workflow/automated-lead-to-client-pipeline-with-google-sheets)
- [**Cold Email Automation with OpenAI and Prospeo** 18 steps · Gmail, Google Sheets](https://millionrounds.com/workflow/cold-email-automation-with-openai-and-prospeo)
- [**Enrich lead profiles from LinkedIn URLs with Apify** 18 steps · Google Sheets](https://millionrounds.com/workflow/enrich-lead-profiles-from-linkedin-urls-with-apify)
- [**Qualify legal intake leads with Google Sheets** 18 steps · Email, Google Sheets](https://millionrounds.com/workflow/qualify-legal-intake-leads-with-google-sheets)