# Find high-mismatch local business leads with Firecrawl: n8n workflow

> Started by a clock, and works across Slack and n8n data table. It hands the judgement calls to Groq.

Source: https://millionrounds.com/workflow/find-high-mismatch-local-business-leads-with-firecrawl (Millionrounds; every figure on the page links to its filing or article)

[Automation library](https://millionrounds.com/workflows) · [Lead generation](https://millionrounds.com/workflows?category=Lead+generation#library)

# Find high-mismatch local business leads with Firecrawl

Started by a clock, and works across Slack and n8n data table. It hands the judgement calls to Groq. 38 steps, 1 branch, 2 loops or waits: large, and worth reading before you trust it with anything live.

Large Calls a model: Groq

[Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Ffind-high-mismatch-local-business-leads-with-firecrawl)

**38 steps** Large: read it before trusting it with anything live

**1** Branch: places the flow splits

**2** Loops or waits

**2** Services it connects to

## The flow

Starts it 1 Model 6 Logic 22 Service 9

The steps in the order they run, from what starts it.

- 1 **Weekly Monday 9AM** Schedule trigger *Starts it*
- 2 **Groq Chat Model2** Lm Chat Groq *Model*
- 3 **Groq Chat Model** Lm Chat Groq *Model*
- 4 **Groq Chat Model1** Lm Chat Groq *Model*
- 5 **Configuration** Set *Logic*
- 6 **Basic LLM Chain2** Chain Llm *Model*
- 7 **Basic LLM Chain** Chain Llm *Model*
- 8 **Basic LLM Chain1** Chain Llm *Model*
- 9 **Generate Category Signals** Code *Logic*
- 10 **Parse Category Signals** Code *Logic*
- 11 **Parse Business List** Code *Logic*
- 12 **The Mismatch Engine** Code *Logic*
- 13 **Discovery Search** Firecrawl *Service*
- 14 **Fetch Existing Leads** Data Table *Service*
- 15 **Process Each Lead** Split In Batches *Logic*
- 16 **Format Search Context** Code *Logic*
- 17 **Filter New Leads** Code *Logic*
- 18 **Rate Limit Delay** Wait *Logic*
- 19 **Aggregate All Leads** Aggregate *Logic*
- 20 **Scrape Business Profile** Firecrawl *Service*
- 21 **Rank and Deduplicate** Code *Logic*
- 22 **Has Website?** If *Logic*
- 23 **Filter Valid Leads** Code *Logic*
- 24 **Scrape Website** Firecrawl *Service*
- 25 **No Website Path** Code *Logic*
- 26 **Save to n8n Table** Data Table *Service*
- 27 **Aggregate for Report** Aggregate *Logic*
- 28 **Merge Website** Code *Logic*
- 29 **Find Competitors** Firecrawl *Service*
- 30 **Build HTML Report** Code *Logic*
- 31 **Build Slack Report** Code *Logic*
- 32 **Filter Competitors** Code *Logic*
- 33 **Send Slack** Slack *Service*
- 34 **Split Competitors** Code *Logic*
- 35 **Scrape Competitor** Firecrawl *Service*
- 36 **Merge Competitors** Code *Logic*
- 37 **Search Reviews** Firecrawl *Service*
- 38 **Extract Review Snippets** Code *Logic*

## How it's built

- **Starts on:** A clock
- **Steps:** 38, with 1 branch, 2 loops or waits
- **Size:** Large: read it before trusting it with anything live
- **Connects to:** Slack, n8n data table
- **Model:** Groq

## Questions

What does it need to run?

An n8n account, plus your own Slack account, and a key for Groq. You connect your own accounts after importing it; none are included.

What starts it?

It starts on a clock.

Does it use AI?

Yes. It calls Groq. Model calls are billed by the provider, not by n8n.

How long does it take to set up?

Take your time. At 38 steps it is large: read it before trusting it with anything live.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

**Before you run it**

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 38 steps before you point it at anything that matters.

## Run it in n8n

- **Create your n8n account** Free to start. n8n is where the workflow runs. [Create an n8n account ↗](https://millionrounds.com/n8n)
- **Download the workflow** Free with a Millionrounds account. [Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Ffind-high-mismatch-local-business-leads-with-firecrawl)
- **Paste it into n8n** Open a new workflow in n8n and paste. Then connect your own accounts.

Stored with the author's traces removed: canvas notes, instance identifiers, saved credential names and any live document they had left behind.

## Connects to

Each opens the other workflows that use it.

[Slack](https://millionrounds.com/workflows?service=Slack#library)[n8n data table](https://millionrounds.com/workflows?service=n8n+data+table#library)

## Workflows like it

Also lead generation, with the same services where possible, closest in size first.

- [**Instagram Post & Reel Comments Auto-Reply Lead DM Funnel Unipile** 38 steps · calls a model · n8n data table](https://millionrounds.com/workflow/instagram-post-and-reel-comments-auto-reply-lead-dm-funnel-u)
- [**Capture and score multi-channel leads with Gmail** 39 steps · calls a model · Gmail, Google Sheets](https://millionrounds.com/workflow/capture-and-score-multi-channel-leads-with-gmail)
- [**Capture, qualify, and route real estate leads with WhatsApp** 37 steps · calls a model · Airtable, Gmail](https://millionrounds.com/workflow/capture-qualify-and-route-real-estate-leads-with-whatsapp)
- [**Manage hotel guest requests and post-stay outreach** 35 steps · calls a model · Google Sheets, Slack](https://millionrounds.com/workflow/manage-hotel-guest-requests-and-post-stay-outreach)
- [**Score and route real estate leads with OpenAI and MLS** 35 steps · calls a model · Email, Postgres](https://millionrounds.com/workflow/score-and-route-real-estate-leads-with-openai-and-mls)
- [**Automated lead nurturing with Gemini and Telegram** 42 steps · calls a model · Email, Gmail](https://millionrounds.com/workflow/automated-lead-nurturing-with-gemini-and-telegram)