# Competitive & market intelligence scanner with OpenAI: n8n workflow

> Started by a clock, and works across Google Sheets, RSS and Slack. It hands the judgement calls to OpenAI.

Source: https://millionrounds.com/workflow/competitive-and-market-intelligence-scanner-with-openai (Millionrounds; every figure on the page links to its filing or article)

[Automation library](https://millionrounds.com/workflows) · [Research and reporting](https://millionrounds.com/workflows?category=Research+and+reporting#library)

# Competitive & market intelligence scanner with OpenAI

Started by a clock, and works across Google Sheets, RSS and Slack. It hands the judgement calls to OpenAI. 28 steps, 3 branches: large, and worth reading before you trust it with anything live.

Large Calls a model: OpenAI

[Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Fcompetitive-and-market-intelligence-scanner-with-openai)

**28 steps** Large: read it before trusting it with anything live

**3** Branches: places the flow splits

**0** Loops or waits

**3** Services it connects to

## The flow

Starts it 2 Model 3 Logic 13 Service 10

The steps in the order they run, from what starts it.

- 1 **Schedule Trigger** Schedule trigger *Starts it*
- 2 **OpenAI Chat Model** Lm Chat Open Ai *Model*
- 3 **Structured Output Parser** Output Parser Structured *Model*
- 4 **Error Trigger** Error trigger *Starts it*
- 5 **Workflow Configuration** Set *Logic*
- 6 **AI Impact Analyzer** Agent *Model*
- 7 **Format DLQ Entry** Set *Logic*
- 8 **Prepare Source List** Code *Logic*
- 9 **Check Impact Threshold** If *Logic*
- 10 **Log to DLQ** Google Sheets *Service*
- 11 **Route by Source Type** If *Logic*
- 12 **Send Slack Alert** Slack *Service*
- 13 **Log Scan to Google Sheets** Google Sheets *Service*
- 14 **Fetch URL Content** Http Request *Service*
- 15 **Fetch RSS Feed** Rss Feed Read *Service*
- 16 **Create CRM Task** Http Request *Service*
- 17 **Parse HTML** Html *Logic*
- 18 **Normalize RSS Content** Set *Logic*
- 19 **Log Alert to Google Sheets** Google Sheets *Service*
- 20 **Normalize HTML Content** Set *Logic*
- 21 **Merge Normalized Content** Merge *Logic*
- 22 **Update Snapshot in Google Sheets** Google Sheets *Service*
- 23 **Generate Content Hash** Crypto *Service*
- 24 **Map Hash & Content** Set *Logic*
- 25 **Read Last Snapshot** Google Sheets *Service*
- 26 **Preserve Current Fields** Merge *Logic*
- 27 **Compare with Last Snapshot** Code *Logic*
- 28 **Check if Changed** If *Logic*

## How it's built

- **Starts on:** A clock
- **Steps:** 28, with 3 branches
- **Size:** Large: read it before trusting it with anything live
- **Connects to:** Google Sheets, RSS, Slack
- **Model:** OpenAI

## Questions

What does it need to run?

An n8n account, plus your own Google Sheets, RSS and Slack accounts, and a key for OpenAI. You connect your own accounts after importing it; none are included.

What starts it?

It starts on a clock.

Does it use AI?

Yes. It calls OpenAI. Model calls are billed by the provider, not by n8n.

How long does it take to set up?

Take your time. At 28 steps it is large: read it before trusting it with anything live.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

**Before you run it**

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 28 steps before you point it at anything that matters.

## Run it in n8n

- **Create your n8n account** Free to start. n8n is where the workflow runs. [Create an n8n account ↗](https://millionrounds.com/n8n)
- **Download the workflow** Free with a Millionrounds account. [Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Fcompetitive-and-market-intelligence-scanner-with-openai)
- **Paste it into n8n** Open a new workflow in n8n and paste. Then connect your own accounts.

Stored with the author's traces removed: canvas notes, instance identifiers, saved credential names and any live document they had left behind.

## Connects to

Each opens the other workflows that use it.

[Google Sheets](https://millionrounds.com/workflows?service=Google+Sheets#library)[RSS](https://millionrounds.com/workflows?service=RSS#library)[Slack](https://millionrounds.com/workflows?service=Slack#library)

## Workflows like it

Also research and reporting, with the same services where possible, closest in size first.

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- [**Generate AI Facebook ad variants from competitors** 26 steps · calls a model · Google Drive, Google Sheets](https://millionrounds.com/workflow/generate-ai-facebook-ad-variants-from-competitors)
