# Audit & monitor SEO performance with OpenAI: n8n workflow

> Started by another system calling it, and works across Google Sheets and Slack. It hands the judgement calls to OpenAI.

Source: https://millionrounds.com/workflow/audit-and-monitor-seo-performance-with-openai (Millionrounds; every figure on the page links to its filing or article)

[Automation library](https://millionrounds.com/workflows) · [Alerts and monitoring](https://millionrounds.com/workflows?category=Alerts+and+monitoring#library)

# Audit & monitor SEO performance with OpenAI

Started by another system calling it, and works across Google Sheets and Slack. It hands the judgement calls to OpenAI. 22 steps, 2 branches: large, and worth reading before you trust it with anything live.

Large Calls a model: OpenAI

[Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Faudit-and-monitor-seo-performance-with-openai)

**22 steps** Large: read it before trusting it with anything live

**2** Branches: places the flow splits

**0** Loops or waits

**2** Services it connects to

## The flow

Starts it 3 Model 2 Logic 7 Service 10

The steps in the order they run, from what starts it.

- 1 **Start** Start *Service*
- 2 **Fetch Robots.txt** Http Request *Service*
- 3 **Check Sitemap.xml Presence** Http Request *Service*
- 4 **Re-Crawl for Chatbot Audit** Http Request *Service*
- 5 **Scheduled SEO & Core Web Vitals Audit** Cron *Starts it*
- 6 **Chatbot Webhook Listener** Webhook *Starts it*
- 7 **Monitored Websites List** Set *Logic*
- 8 **HTTP Crawler** Http Request *Service*
- 9 **Cheerio HTML Parser (On-Page SEO)** Cheerio *Service*
- 10 **On-Page SEO Validator** Function *Logic*
- 11 **Technical SEO Validator** Function *Logic*
- 12 **AI SEO Audit & Recommendations** Open Ai *Model*
- 13 **Google PageSpeed Insights API** Google Page Speed Insights *Service*
- 14 **Save Comprehensive SEO Report to Google Sheet** Google Sheets *Service*
- 15 **Overall SEO Health Check (Alert Trigger)** If *Logic*
- 16 **Send Comprehensive SEO Audit Alert (Slack)** Slack *Service*
- 17 **AI Chatbot NLP & Response** Open Ai *Model*
- 18 **Extract Chatbot Entities & Intent** Function *Logic*
- 19 **Google Search Console API - Query Data (Chatbot)** Google Search Console *Service*
- 20 **Respond to Chatbot Webhook** Respond To Webhook *Starts it*
- 21 **Execute SEO Audit Workflow (Chatbot Trigger)** Execute Workflow *Logic*
- 22 **If Chatbot Requests Full Audit** If *Logic*

## How it's built

- **Starts on:** Another system calling it
- **Steps:** 22, with 2 branches
- **Size:** Large: read it before trusting it with anything live
- **Connects to:** Google Sheets, Slack
- **Model:** OpenAI

## Questions

What does it need to run?

An n8n account, plus your own Google Sheets and Slack accounts, and a key for OpenAI. You connect your own accounts after importing it; none are included.

What starts it?

It starts on another system calling it.

Does it use AI?

Yes. It calls OpenAI. Model calls are billed by the provider, not by n8n.

How long does it take to set up?

Take your time. At 22 steps it is large: read it before trusting it with anything live.

How do I import it?

Copy the workflow, open a new workflow in n8n and paste. The steps appear on the canvas, ready for your own accounts.

**Before you run it**

Nothing here has been tested by us. It is somebody's working automation, read and described from its own steps. Treat the connections it wants as a list of accounts it will touch, and read the 22 steps before you point it at anything that matters.

## Run it in n8n

- **Create your n8n account** Free to start. n8n is where the workflow runs. [Create an n8n account ↗](https://millionrounds.com/n8n)
- **Download the workflow** Free with a Millionrounds account. [Download free](https://millionrounds.com/login?next=%2Fapp%2Fworkflow%2Faudit-and-monitor-seo-performance-with-openai)
- **Paste it into n8n** Open a new workflow in n8n and paste. Then connect your own accounts.

Stored with the author's traces removed: canvas notes, instance identifiers, saved credential names and any live document they had left behind.

## Connects to

Each opens the other workflows that use it.

[Google Sheets](https://millionrounds.com/workflows?service=Google+Sheets#library)[Slack](https://millionrounds.com/workflows?service=Slack#library)

## Workflows like it

Also alerts and monitoring, with the same services where possible, closest in size first.

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- [**Automated job intelligence system with Decodo** 22 steps · calls a model · Gmail, Google Sheets](https://millionrounds.com/workflow/automated-job-intelligence-system-with-decodo)
- [**Coordinate robot swarms with OpenAI** 22 steps · calls a model · Slack, n8n data table](https://millionrounds.com/workflow/coordinate-robot-swarms-with-openai)
- [**Monitor and enforce seller compliance with OpenAI and Slack** 22 steps · calls a model · Email, Slack](https://millionrounds.com/workflow/monitor-and-enforce-seller-compliance-with-openai-and-slack)
- [**Monitor daily traffic spikes with Databox and OpenAI** 22 steps · calls a model · Slack](https://millionrounds.com/workflow/monitor-daily-traffic-spikes-with-databox-and-openai)
- [**Monitor pharma regulatory updates with Claude and Slack** 22 steps · calls a model · Slack](https://millionrounds.com/workflow/monitor-pharma-regulatory-updates-with-claude-and-slack)
