# Top 49 Fitness Startups in the United Kingdom by Funding (2026)

> The 49 best-funded fitness startups in the United Kingdom, ranked by total funding raised: $852M combined.

Source: https://millionrounds.com/top-lists/fitness-startups-united-kingdom (Millionrounds; every figure on the page links to its filing or article)

- 1 [**FitXR** FitXR is a VR fitness app that offers an engaging and playful workout experience in immersive virtual environments.](https://millionrounds.com/company/fitxr) FitXR is a VR fitness app that offers an engaging and playful workout experience in immersive virtual environments. *Founded* 2016 London, United Kingdom **$179M** last round Feb 2024
- 2 [**PureGym** Can you inspire people to lead healthier lives, every day?](https://millionrounds.com/company/puregym) Can you inspire people to lead healthier lives, every day? *Founded* 2008 Leeds, United Kingdom **$165M** last round Dec 2025
- 3 [**Upstream Health** Upstream Health provides technologies and new service approaches for health and social care teams.](https://millionrounds.com/company/upstream-health) Upstream Health provides technologies and new service approaches for health and social care teams. *Founded* 2018 Hull, United Kingdom **$140M** last round Dec 2022
- 4 [**Vitaldent** Vitaldent is specializing in comprehensive dental services for teeth cleaning, decay, dentistry and more.](https://millionrounds.com/company/vitaldent) Vitaldent is specializing in comprehensive dental services for teeth cleaning, decay, dentistry and more. *Founded* 1989 Pozuelo de Alarcón, United Kingdom **$129M** last round Dec 2013
- 5 [**BrainPatch** BrainPatch, based in Cambridge, is a neurotechnology startup founded in 2018.](https://millionrounds.com/company/brainpatch) BrainPatch, based in Cambridge, is a neurotechnology startup founded in 2018. *Founded* 2018 Cambridge, United Kingdom **$51M** last round Jan 2026
- 6 [**Xercise4less** Feel Electric is health tech company](https://millionrounds.com/company/xercise4less) Feel Electric is health tech company *Founded* 2020 Leeds, United Kingdom **$49M** last round Jan 2015
- 7 [**Hero**](https://millionrounds.com/company/hero) *Founded* - United Kingdom **$26M** last round May 2025
- 8 [**upLYFT** upLYFT is working on the next generation of smart wearables to help with musculoskeletal issues related with ageing.](https://millionrounds.com/company/uplyft) upLYFT is working on the next generation of smart wearables to help with musculoskeletal issues related with ageing. *Founded* 2021 United Kingdom **$11M** last round Apr 2026
- 9 [**Quell** Quell is a UK-based fitness gaming developer and publisher, known for creating the Impact platform, the world’s first dedicated fitness gaming system.](https://millionrounds.com/company/quell) Quell is a UK-based fitness gaming developer and publisher, known for creating the Impact platform, the world’s first dedicated fitness gaming system. *Founded* 2020 London, United Kingdom **$9.6M** last round Feb 2023
- 10 [**The Padel Club** The Padel Club Ltd is a UK-based company that specializes in padel sports facilities.](https://millionrounds.com/company/the-padel-club) The Padel Club Ltd is a UK-based company that specializes in padel sports facilities. *Founded* 2020 Wilmslow, United Kingdom **$9.5M** last round May 2025
- 11 [**Inova Design Solutions** An innovative technology company in the rapidly expanding global market of wireless body sensing devices.](https://millionrounds.com/company/inova-design-solutions) An innovative technology company in the rapidly expanding global market of wireless body sensing devices. *Founded* 2011 London, United Kingdom **$8.5M** last round Oct 2022
- 12 [**Active Lives Care** Active Lives Care was incorporated in 2013 and is based in London, United Kingdom.](https://millionrounds.com/company/active-lives-care) Active Lives Care was incorporated in 2013 and is based in London, United Kingdom. *Founded* 2013 London, United Kingdom **$6.8M** last round Jun 2014
- 13 [**Runna** We are Runna.](https://millionrounds.com/company/runna) We are Runna. *Founded* 2021 London, United Kingdom **$6.3M** last round Nov 2023
- 14 [**WIT Fitness** Itself as a unique, multi-brand fitness concept store.](https://millionrounds.com/company/wit-fitness) Itself as a unique, multi-brand fitness concept store. *Founded* 2015 London, United Kingdom **$5.1M** last round Mar 2023
- 15 [**Until** UNTIL is a members club and workspace in London, tailored for health, wellness, and fitness professionals.](https://millionrounds.com/company/until) UNTIL is a members club and workspace in London, tailored for health, wellness, and fitness professionals. *Founded* 2019 London, United Kingdom **$5.1M** last round Aug 2023
- 16 [**Samphire Neuroscience** Samphire Neuroscience is a UK-based medtech startup founded in 2021, dedicated to enhancing women's health through innovative neurotechnology.](https://millionrounds.com/company/samphire-neuroscience) Samphire Neuroscience is a UK-based medtech startup founded in 2021, dedicated to enhancing women's health through innovative neurotechnology. *Founded* 2021 London, United Kingdom **$5.0M** last round Jun 2025
- 17 [**Shuropody** Shuropody is a total foot care service maintaining over 150 clinics in Great Britain.](https://millionrounds.com/company/shuropody) Shuropody is a total foot care service maintaining over 150 clinics in Great Britain. *Founded* 2006 Coventry, United Kingdom **$4.8M** last round Sept 2012
- 18 [**Ruuby** Ruuby is a leading digital beauty concierge and on-demand mobile beauty and wellness platform in Europe.](https://millionrounds.com/company/ruuby) Ruuby is a leading digital beauty concierge and on-demand mobile beauty and wellness platform in Europe. *Founded* 2016 London, United Kingdom **$4.7M** last round Apr 2026
- 19 [**Imperative Health** Imperative Health is a groundbreaking service offering bespoke empathetic programmes which provide support and encouragement to make lifestyle change achievable](https://millionrounds.com/company/imperative-health) Imperative Health is a groundbreaking service offering bespoke empathetic programmes which provide support and encouragement to make lifestyle change achievable *Founded* - United Kingdom **$4.0M** last round Jan 2010
- 20 [**MindLabs** MindLabs provides IoT solutions with Machine Learning services that optimize operations in the industries.](https://millionrounds.com/company/mindlabs) MindLabs provides IoT solutions with Machine Learning services that optimize operations in the industries. *Founded* 2017 United Kingdom **$3.4M** last round Oct 2021
- 21 [**Terra API** Terra API is a unified health data platform that simplifies access to health and fitness information for developers, businesses, and AI agents.](https://millionrounds.com/company/terra-api) Terra API is a unified health data platform that simplifies access to health and fitness information for developers, businesses, and AI agents. *Founded* 2021 London, United Kingdom **$2.8M** last round Jun 2021
- 22 [**Zooki** Zooki offers Health products that actually work - backed by science, built for your routine.](https://millionrounds.com/company/zooki) Zooki offers Health products that actually work - backed by science, built for your routine. *Founded* 2017 London, United Kingdom **$2.4M** last round Sept 2025
- 23 [**REVOOLA** REVOOLA is a UK-based wellness and fitness software company founded in 2017, with its headquarters in Crawley/London, England.](https://millionrounds.com/company/revoola) REVOOLA is a UK-based wellness and fitness software company founded in 2017, with its headquarters in Crawley/London, England. *Founded* 2018 Crawley, United Kingdom **$2.3M** last round Jan 2024
- 24 [**Forth** Forth is a civil engineering company that specializes in structural, electrical, hydraulic, facade, and mechanical engineering.](https://millionrounds.com/company/forth) Forth is a civil engineering company that specializes in structural, electrical, hydraulic, facade, and mechanical engineering. *Founded* 2015 United Kingdom **$2.2M** last round Nov 2021
- 25 [**MyARC** MyARC is a fitness platform designed for content creators, enabling them to deliver personalized training and nutrition at scale.](https://millionrounds.com/company/myarc) MyARC is a fitness platform designed for content creators, enabling them to deliver personalized training and nutrition at scale. *Founded* 2019 London, United Kingdom **$2.0M** last round Jan 2026
- 26 [**Grndhouse** GRNDHOUSE is a UK-based online strength training studio and fitness app that aims to make strength training accessible to everyone.](https://millionrounds.com/company/grndhouse) GRNDHOUSE is a UK-based online strength training studio and fitness app that aims to make strength training accessible to everyone. *Founded* 2021 London, United Kingdom **$2.0M** last round Nov 2021
- 27 [**FITR** FITR is a London-based HealthTech SaaS company that offers a comprehensive remote coaching platform for personal trainers and fitness professionals.](https://millionrounds.com/company/fitr) FITR is a London-based HealthTech SaaS company that offers a comprehensive remote coaching platform for personal trainers and fitness professionals. *Founded* 2018 London, United Kingdom **$2.0M** last round Dec 2025
- 28 [**HealthUnlocked** HealthUnlocked is a social network for health.](https://millionrounds.com/company/healthunlocked) HealthUnlocked is a social network for health. *Founded* 2010 London, United Kingdom **$2.0M** last round Jun 2013
- 29 [**Zen8** Zen8 aims to democratize access to swimming training without having to go to a swimming pool.](https://millionrounds.com/company/zen8) Zen8 aims to democratize access to swimming training without having to go to a swimming pool. *Founded* - London, United Kingdom **$1.7M** last round Feb 2026
- 30 [**KLIQ** KLIQ, also known as JoinKliq or Remote Coach, is a London-based IT consulting and software company founded in 2018.](https://millionrounds.com/company/kliq) KLIQ, also known as JoinKliq or Remote Coach, is a London-based IT consulting and software company founded in 2018. *Founded* 2019 London, United Kingdom **$1.5M** last round Feb 2024
- 31 [**Another Round** Another Round’s unique approach to fitness and training has attracted attention from leaders in the pace.](https://millionrounds.com/company/another-round) Another Round’s unique approach to fitness and training has attracted attention from leaders in the pace. *Founded* 2018 London, United Kingdom **$1.3M** last round Jul 2024
- 32 [**Reelyze** Reelyze is an AI-powered knowledge and training platform founded in 2019 and based in Birmingham, United Kingdom.](https://millionrounds.com/company/reelyze) Reelyze is an AI-powered knowledge and training platform founded in 2019 and based in Birmingham, United Kingdom. *Founded* 2019 Birmingham, United Kingdom **$1.2M** last round Aug 2023
- 33 [**SkinNinja** SkinNinja is an online recommendation platform that allows users to discover ingredients in their cosmetics and skincare products.](https://millionrounds.com/company/skinninja) SkinNinja is an online recommendation platform that allows users to discover ingredients in their cosmetics and skincare products. *Founded* 2015 United Kingdom **$1.0M** last round Jun 2018
- 34 [**Free Soul** Free Soul offers products with micronutrients, superfoods, and adaptogens to support the wellness and nutritional needs of women.](https://millionrounds.com/company/free-soul) Free Soul offers products with micronutrients, superfoods, and adaptogens to support the wellness and nutritional needs of women. *Founded* 2018 London, United Kingdom **$786K** last round Apr 2022
- 35 [**XaaS** Like a cyber-gym for your company, improving your cyber-health.](https://millionrounds.com/company/xaas) Like a cyber-gym for your company, improving your cyber-health. *Founded* 2021 United Kingdom **$694K** last round Apr 2022
- 36 [**Sudor** Sudor helps creators transform their social media following into a lucrative revenue stream by creating a personalized app with Sudor.](https://millionrounds.com/company/sudor) Sudor helps creators transform their social media following into a lucrative revenue stream by creating a personalized app with Sudor. *Founded* - London, United Kingdom **$617K** last round Jul 2021
- 37 [**Kairos Sports Tech** Kairos is dedicated to helping elite sports teams across the globe maximise their preparation and performance.](https://millionrounds.com/company/kairos-sports-tech) Kairos is dedicated to helping elite sports teams across the globe maximise their preparation and performance. *Founded* 2018 Antrim, United Kingdom **$609K** last round Jun 2022
- 38 [**Above Below** Above Below is the creator of RuckRaft, a simple kit to transform any rucksack into a raft that can be easily towed while swimming.](https://millionrounds.com/company/above-below) Above Below is the creator of RuckRaft, a simple kit to transform any rucksack into a raft that can be easily towed while swimming. *Founded* - West Norwood, United Kingdom **$436K** last round Nov 2021
- 39 [**Athlete** Athlete is a life insurance company offering insurance based on fitness levels utilizing exercise and health data collection and analysis.](https://millionrounds.com/company/athlete) Athlete is a life insurance company offering insurance based on fitness levels utilizing exercise and health data collection and analysis. *Founded* - London, United Kingdom **$419K** last round Apr 2025
- 40 [**Fuelbetter** Fuelbetter is an application platform that specializes in dietitians and health information.](https://millionrounds.com/company/fuelbetter) Fuelbetter is an application platform that specializes in dietitians and health information. *Founded* 2020 London, United Kingdom **$404K** last round Jun 2025
- 41 [**SleepCogni** SleepCogni is an award-winning British medical device start-up company at the forefront of personalised health technology for Insomnia.](https://millionrounds.com/company/sleepcogni) SleepCogni is an award-winning British medical device start-up company at the forefront of personalised health technology for Insomnia. *Founded* 2015 Sheffield, United Kingdom **$381K** last round Dec 2024
- 42 [**Fit Gurus** The Fitness App & Trainer Marketplace.](https://millionrounds.com/company/fit-gurus) The Fitness App & Trainer Marketplace. *Founded* 2014 Newcastle, United Kingdom **$340K** last round May 2015
- 43 [**Fitness Worx Gyms** Fitness Worx Gyms is a fitness company that provides personal gym training and fitness consultation services.](https://millionrounds.com/company/fitness-worx-gyms) Fitness Worx Gyms is a fitness company that provides personal gym training and fitness consultation services. *Founded* 2013 Rugby, United Kingdom **$331K** last round Nov 2025
- 44 [**Dot** dot.](https://millionrounds.com/company/dot) dot. *Founded* 2015 London, United Kingdom **$271K** last round Jun 2014
- 45 [**Feel Electric** Feel Electric offers physiotherapy, body toning, fitness training, and weight loss treatments for adults.](https://millionrounds.com/company/feel-electric) Feel Electric offers physiotherapy, body toning, fitness training, and weight loss treatments for adults. *Founded* 2021 Leeds, United Kingdom **$249K** last round Feb 2025
- 46 [**Nutrivend** Nutrivend is a sports nutrition company.](https://millionrounds.com/company/nutrivend) Nutrivend is a sports nutrition company. *Founded* 2012 Pontyclun, United Kingdom **$209K** last round Apr 2018
- 47 [**Natural Nutrients** Natural Nutrients is a UK-based supplement brand founded in 2013 by personal trainers and nutritionists.](https://millionrounds.com/company/natural-nutrients) Natural Nutrients is a UK-based supplement brand founded in 2013 by personal trainers and nutritionists. *Founded* 2013 Chester-le-Street, United Kingdom **$163K** last round Apr 2018
- 48 [**PlayerPro** PlayerPro is a membership-based website that enables users to create a soccer timeline and manage their sports life.](https://millionrounds.com/company/playerpro) PlayerPro is a membership-based website that enables users to create a soccer timeline and manage their sports life. *Founded* 2012 United Kingdom **$110K** last round Jan 2013
- 49 [**On The Mend** On The Mend is a mobile platform to help people manage their physical rehab.](https://millionrounds.com/company/on-the-mend) On The Mend is a mobile platform to help people manage their physical rehab. *Founded* 2017 London, United Kingdom **$58K** last round Sept 2022

**Total funding** how the list is ranked

**15 November 2026** updated nightly

**Rounds we track** source: Millionrounds

Companies whose funding rounds we classed in this sector, ranked by the total they have raised in rounds we hold. Nobody pays to be on a list.

## Who backed them?

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## More fitness lists

[See all](https://millionrounds.com/top-lists?t=Fitness)

[*W* *EH* *S* **Fitness startups worldwide** 478 companies · $6.5B](https://millionrounds.com/top-lists/fitness-startups)[*W* *EH* *S* **Fitness startups in the United States** 246 companies · $4.6B](https://millionrounds.com/top-lists/fitness-startups-united-states)[*PG* *N* *B* **Fitness startups founded in 2019** 35 companies · $101M](https://millionrounds.com/top-lists/fitness-startups-founded-2019)[*W* *S* *B* **Fitness startups that raised in 2026** 32 companies · $899M in 2026](https://millionrounds.com/top-lists/fitness-startups-raised-2026)[*UH* *Q* *B* **Fitness startups founded in 2018** 30 companies · $416M](https://millionrounds.com/top-lists/fitness-startups-founded-2018)[*L* *M* *U* **Fitness startups founded in 2021** 30 companies · $88M](https://millionrounds.com/top-lists/fitness-startups-founded-2021)[*ES* *H* *W* **Fitness startups in New York** 28 companies · $349M](https://millionrounds.com/top-lists/fitness-startups-new-york)[*X* *A* *Z* **Fitness startups founded in 2020** 27 companies · $130M](https://millionrounds.com/top-lists/fitness-startups-founded-2020)

## More lists for United Kingdom

[See all](https://millionrounds.com/top-lists?r=United%20Kingdom)

[*SC* *N* *F* **Startups in the United Kingdom** 8,355 companies · $79B](https://millionrounds.com/top-lists/startups-united-kingdom)[*IL* *CS* *ON* **Health startups in the United Kingdom** 1,094 companies · $17B](https://millionrounds.com/top-lists/health-startups-united-kingdom)[*N* *AA* *IL* **AI startups in the United Kingdom** 835 companies · $32B](https://millionrounds.com/top-lists/ai-startups-united-kingdom)[*C* *T* *K* **IT Services startups in the United Kingdom** 816 companies · $5.3B](https://millionrounds.com/top-lists/it-services-startups-united-kingdom)[*IL* *CS* *ON* **Healthcare startups in the United Kingdom** 608 companies · $14B](https://millionrounds.com/top-lists/healthcare-startups-united-kingdom)[*IL* *CS* *ON* **Biotech startups in the United Kingdom** 588 companies · $15B](https://millionrounds.com/top-lists/biotech-startups-united-kingdom)[*F* *FC* *R* **Financial Services startups in the United Kingdom** 472 companies · $26B](https://millionrounds.com/top-lists/financial-services-startups-united-kingdom)[*FC* *R* *C* **Fintech startups in the United Kingdom** 342 companies · $23B](https://millionrounds.com/top-lists/fintech-startups-united-kingdom)