# Top 49 Consumer Goods Startups in New York by Funding (2026)

> The 49 best-funded consumer Goods startups in New York, ranked by total funding raised: $1.8B combined.

Source: https://millionrounds.com/top-lists/cpg-startups-new-york (Millionrounds; every figure on the page links to its filing or article)

- 1 [**Harry's** Get everything you need for a smooth shave in our starter set at an even sweeter price.](https://millionrounds.com/company/harry-s) Get everything you need for a smooth shave in our starter set at an even sweeter price. *Founded* 2012 New York, United States **$514M** last round Jan 2022
- 2 [**David** David Protein is a nutrition-focused company based in New York, NY, dedicated to creating high-protein, low-calorie, sugar-free protein bars.](https://millionrounds.com/company/david) David Protein is a nutrition-focused company based in New York, NY, dedicated to creating high-protein, low-calorie, sugar-free protein bars. *Founded* 2023 New York, United States **$325M** last round Sept 2026
- 3 [**Benitago Group** Benitago connects with self-starting Amazon business owners who are looking to sell their businesses.](https://millionrounds.com/company/benitago-group) Benitago connects with self-starting Amazon business owners who are looking to sell their businesses. *Founded* 2016 New York, United States **$325M** last round Nov 2021
- 4 [**Quirky** Quirky is a developer of a crowd-sourced invention platform that engages participants to collaborate in every aspect of product creation.](https://millionrounds.com/company/quirky) Quirky is a developer of a crowd-sourced invention platform that engages participants to collaborate in every aspect of product creation. *Founded* 2009 New York, United States **$185M** last round Dec 2014
- 5 [**The Farmer's Dog** The Farmer’s Dog is a New York-based subscription service that delivers fresh, human-grade dog food made with USDA-certified ingredients.](https://millionrounds.com/company/the-farmer-s-dog) The Farmer’s Dog is a New York-based subscription service that delivers fresh, human-grade dog food made with USDA-certified ingredients. *Founded* 2014 New York, United States **$101M** last round Jan 2020
- 6 [**Little Spoon** Little Spoon is a baby and toddler food brand based in New York City.](https://millionrounds.com/company/little-spoon) Little Spoon is a baby and toddler food brand based in New York City. *Founded* 2017 New York, United States **$51M** last round Jul 2021
- 7 [**Bespoke Post** Bespoke Post is a New York-based e-commerce retailer and subscription service founded in 2011.](https://millionrounds.com/company/bespoke-post) Bespoke Post is a New York-based e-commerce retailer and subscription service founded in 2011. *Founded* 2011 New York, United States **$41M** last round Oct 2021
- 8 [**Nutrafol** Nutrafol is a leading brand in hair growth supplements, recommended by dermatologists and recognized for its innovative approach to hair wellness.](https://millionrounds.com/company/nutrafol) Nutrafol is a leading brand in hair growth supplements, recommended by dermatologists and recognized for its innovative approach to hair wellness. *Founded* 2015 New York, United States **$35M** last round May 2022
- 9 [**Poppin** Poppin is a furniture design company that specializes in customization services, space planning services, and installation services.](https://millionrounds.com/company/poppin) Poppin is a furniture design company that specializes in customization services, space planning services, and installation services. *Founded* 2009 New York, United States **$34M** last round May 2015
- 10 [**Yarbo** Yarbo is a technology company founded in 2015 by robotics engineer Allen Huang, based in Ronkonkoma, New York.](https://millionrounds.com/company/yarbo) Yarbo is a technology company founded in 2015 by robotics engineer Allen Huang, based in Ronkonkoma, New York. *Founded* 2015 New York, United States **$29M** last round Mar 2026
- 11 [**Pattern Brands** Pattern Brands is a direct-to-consumer holding company based in New York, NY, founded in 2019 by Emmett Shine, Nicholas Ling, and Suze Dowling.](https://millionrounds.com/company/pattern-brands) Pattern Brands is a direct-to-consumer holding company based in New York, NY, founded in 2019 by Emmett Shine, Nicholas Ling, and Suze Dowling. *Founded* 2019 New York, United States **$25M** last round Feb 2022
- 12 [**Cabinet Health** Cabinet Health is a sustainable medicine company dedicated to eliminating single-use plastic from over-the-counter medications.](https://millionrounds.com/company/cabinet-health) Cabinet Health is a sustainable medicine company dedicated to eliminating single-use plastic from over-the-counter medications. *Founded* 2018 New York, United States **$17M** last round Dec 2022
- 13 [**Bravo Sierra** BRAVO SIERRA is a personal care company based in New York City, founded in 2019.](https://millionrounds.com/company/bravo-sierra) BRAVO SIERRA is a personal care company based in New York City, founded in 2019. *Founded* 2018 New York, United States **$17M** last round Aug 2022
- 14 [**H.BLOOM** H.Bloom is a luxury floral and plant delivery service based in New York, founded in 2010 by Bryan Burkhart and Sonu Panda.](https://millionrounds.com/company/h-bloom) H.Bloom is a luxury floral and plant delivery service based in New York, founded in 2010 by Bryan Burkhart and Sonu Panda. *Founded* 2010 New York, United States **$17M** last round Apr 2012
- 15 [**Ritani** Ritani is a high-end jewelry company based in White Plains, New York, founded in 1999 by a family of jewelers.](https://millionrounds.com/company/ritani) Ritani is a high-end jewelry company based in White Plains, New York, founded in 1999 by a family of jewelers. *Founded* 1999 New York, United States **$15M** last round Oct 2012
- 16 [**Une Femme Wines** Une Femme Wines makes women-made wines for celebrating life's big wins.](https://millionrounds.com/company/une-femme-wines) Une Femme Wines makes women-made wines for celebrating life's big wins. *Founded* 2019 New York, United States **$14M** last round Jun 2022
- 17 [**Sir Kensington's** Sir Kensington's produces a line of natural and healthy gourmet condiments.](https://millionrounds.com/company/sir-kensington-s) Sir Kensington's produces a line of natural and healthy gourmet condiments. *Founded* 2008 New York, United States **$8.5M** last round Aug 2015
- 18 [**Clare** Clare is a modern, direct-to-consumer paint company that specializes in designer-curated, zero-VOC interior paint and supplies.](https://millionrounds.com/company/clare) Clare is a modern, direct-to-consumer paint company that specializes in designer-curated, zero-VOC interior paint and supplies. *Founded* 2018 New York, United States **$8.0M** last round Feb 2022
- 19 [**Ringly** Ringly is a New York-based company founded in 2013 that specializes in designing fashionable smart jewelry and accessories.](https://millionrounds.com/company/ringly) Ringly is a New York-based company founded in 2013 that specializes in designing fashionable smart jewelry and accessories. *Founded* 2013 New York, United States **$6.1M** last round Jan 2015
- 20 [**Mercy Nutraceuticals, Inc.** Mercy is a beverage containing non-alcoholic, non-caffeinated antioxidants and vitamin supplements that restore glutathione in the body.](https://millionrounds.com/company/mercy-nutraceuticals-inc) Mercy is a beverage containing non-alcoholic, non-caffeinated antioxidants and vitamin supplements that restore glutathione in the body. *Founded* 2010 New York, United States **$5.4M** last round Feb 2014
- 21 [**inCreate** inCreate is a provider of intelligent planning solutions for public installations.](https://millionrounds.com/company/increate) inCreate is a provider of intelligent planning solutions for public installations. *Founded* - New York, United States **$5.4M** last round May 2022
- 22 [**The Sill** The Sill offers ceramic planters potted with houseplants.](https://millionrounds.com/company/the-sill) The Sill offers ceramic planters potted with houseplants. *Founded* 2012 New York, United States **$5.2M** last round Jan 2024
- 23 [**Minoan** Minoan is a retail platform and digital storefront tailored for the short-term rental and hospitality industry.](https://millionrounds.com/company/minoan) Minoan is a retail platform and digital storefront tailored for the short-term rental and hospitality industry. *Founded* 2019 New York, United States **$5.0M** last round Feb 2022
- 24 [**Complete Sleep** Complete Sleep operates an ecommerce site offering sleep-related products and guidance for better rest.](https://millionrounds.com/company/complete-sleep) Complete Sleep operates an ecommerce site offering sleep-related products and guidance for better rest. *Founded* 2023 New York, United States **$5.0M** last round Feb 2024
- 25 [**Geologie** Geologie is a consumer goods company that specializes in providing customized skincare for men.](https://millionrounds.com/company/geologie) Geologie is a consumer goods company that specializes in providing customized skincare for men. *Founded* 2018 New York, United States **$5.0M** last round Feb 2022
- 26 [**Sanzo** Sanzo is an American beverage brand that specializes in Asian-inspired sparkling water.](https://millionrounds.com/company/sanzo) Sanzo is an American beverage brand that specializes in Asian-inspired sparkling water. *Founded* 2019 New York, United States **$5.0M** last round Jan 2024
- 27 [**By Humankind** by Humankind is a personal care brand based in New York, founded in 2017 by Brian Bushell and Joshua Goodman.](https://millionrounds.com/company/by-humankind) by Humankind is a personal care brand based in New York, founded in 2017 by Brian Bushell and Joshua Goodman. *Founded* 2018 New York, United States **$4.0M** last round Dec 2018
- 28 [**Somewhere Good** Somewhere Good is a travel and tourism platform that focuses on providing high-quality experiences, tours, and shuttle services for travelers.](https://millionrounds.com/company/somewhere-good) Somewhere Good is a travel and tourism platform that focuses on providing high-quality experiences, tours, and shuttle services for travelers. *Founded* 2020 New York, United States **$3.8M** last round May 2021
- 29 [**BBy** BBy's condensing device turns milk into a fine powder that spares the biome leaving it biologically and immunologically active.](https://millionrounds.com/company/bby) BBy's condensing device turns milk into a fine powder that spares the biome leaving it biologically and immunologically active. *Founded* - New York, United States **$3.0M** last round May 2023
- 30 [**Apparis** Apparis is a vegan fashion brand based in New York, founded in 2016 by Amelie Brick and Lauren Nouchi.](https://millionrounds.com/company/apparis) Apparis is a vegan fashion brand based in New York, founded in 2016 by Amelie Brick and Lauren Nouchi. *Founded* 2016 New York, United States **$3.0M** last round Jul 2019
- 31 [**Public Goods** Public Goods is a New York-based e-commerce brand that offers a membership-driven platform for sustainable and affordable everyday essentials.](https://millionrounds.com/company/public-goods) Public Goods is a New York-based e-commerce brand that offers a membership-driven platform for sustainable and affordable everyday essentials. *Founded* 2016 New York, United States **$3.0M** last round Apr 2022
- 32 [**Coterie** Coterie is a New York-based brand specializing in party goods that simplify the hosting experience.](https://millionrounds.com/company/coterie) Coterie is a New York-based brand specializing in party goods that simplify the hosting experience. *Founded* 2018 New York, United States **$2.8M** last round Mar 2023
- 33 [**myGemma** myGemma is an online reseller of authenticated jewelry, watches and handbags.](https://millionrounds.com/company/mygemma) myGemma is an online reseller of authenticated jewelry, watches and handbags. *Founded* 2012 New York, United States **$2.7M** last round Jun 2025
- 34 [**Oh Norman!** Oh Norman!](https://millionrounds.com/company/oh-norman) Oh Norman! *Founded* 2023 New York, United States **$2.3M** last round Jul 2025
- 35 [**Soma Water** Soma Water is a water filtration company founded in 2013 by Mike Del Ponte.](https://millionrounds.com/company/soma-water) Soma Water is a water filtration company founded in 2013 by Mike Del Ponte. *Founded* 2012 New York, United States **$2.2M** last round Oct 2014
- 36 [**Genius Pack** Genius Pack is a travel goods brand based in New York, established in 2013 by Alfred Chehebar.](https://millionrounds.com/company/genius-pack) Genius Pack is a travel goods brand based in New York, established in 2013 by Alfred Chehebar. *Founded* 2011 New York, United States **$1.8M** last round Jul 2014
- 37 [**Samsara Luggage** Samsara Luggage manufactures an aluminum smart suitcase for travelling.](https://millionrounds.com/company/samsara-luggage) Samsara Luggage manufactures an aluminum smart suitcase for travelling. *Founded* 2017 New York, United States **$1.7M** last round May 2022
- 38 [**Nestig** Nestig is a company dedicated to creating modern, convertible cribs and baby furniture that emphasize safety, sustainability, and aesthetic design.](https://millionrounds.com/company/nestig) Nestig is a company dedicated to creating modern, convertible cribs and baby furniture that emphasize safety, sustainability, and aesthetic design. *Founded* 2020 New York, United States **$1.3M** last round Jun 2021
- 39 [**WashWise** Wash Wise is a provider of laundry and garment care solutions offering convenient washing and dry-cleaning related services.](https://millionrounds.com/company/washwise) Wash Wise is a provider of laundry and garment care solutions offering convenient washing and dry-cleaning related services. *Founded* - New York, United States **$1.2M** last round Aug 2026
- 40 [**Outlines** OUTLINES is a home essentials brand based in New York City that focuses on designing and manufacturing sustainable products for the bathroom and home.](https://millionrounds.com/company/outlines) OUTLINES is a home essentials brand based in New York City that focuses on designing and manufacturing sustainable products for the bathroom and home. *Founded* 2019 New York, United States **$1.0M** last round Jan 2022
- 41 [**FlyKly** Smart Tools for Smart Urban Mobility](https://millionrounds.com/company/flykly) Smart Tools for Smart Urban Mobility *Founded* 2013 New York, United States **$700K** last round Nov 2013
- 42 [**Project Noah** Project Noah is a worldwide wildlife social network photographing, sharing and identifying wildlife.](https://millionrounds.com/company/project-noah) Project Noah is a worldwide wildlife social network photographing, sharing and identifying wildlife. *Founded* 2011 New York, United States **$669K** last round Mar 2020
- 43 [**Freshly** Freshly delivers gourmet ready-made meals, prepared and delivered at the door.](https://millionrounds.com/company/freshly) Freshly delivers gourmet ready-made meals, prepared and delivered at the door. *Founded* 2012 New York, United States **$500K** last round Jan 2025
- 44 [**BoxVentures** BoxVentures is an eCommerce company changing the way consumable lifestyle products are purchased online.](https://millionrounds.com/company/boxventures) BoxVentures is an eCommerce company changing the way consumable lifestyle products are purchased online. *Founded* 2012 New York, United States **$500K** last round Feb 2013
- 45 [**Strolby** Equal parts guide and retailer, Strolby is the leading online destination for discovering and shopping the world's best brick-and-mortar shops.](https://millionrounds.com/company/strolby) Equal parts guide and retailer, Strolby is the leading online destination for discovering and shopping the world's best brick-and-mortar shops. *Founded* 2013 New York, United States **$396K** last round Jun 2014
- 46 [**KitNipBox** KitNipBox is a New York-based company founded in 2014, specializing in monthly subscription boxes for cats.](https://millionrounds.com/company/kitnipbox) KitNipBox is a New York-based company founded in 2014, specializing in monthly subscription boxes for cats. *Founded* 2014 New York, United States **$75K** last round May 2014
- 47 [**Baked Cravings** Baked Cravings offers fresh-baked nut-free & peanut-free cupcakes to satisfy all of your sweet tooth cravings.](https://millionrounds.com/company/baked-cravings) Baked Cravings offers fresh-baked nut-free & peanut-free cupcakes to satisfy all of your sweet tooth cravings. *Founded* 2017 New York, United States **$48K** last round Apr 2026
- 48 [**Makers Alley** Makers Alley connects you directly to the makers of the world- the furniture designers, builders, upholsterers, restorers, and much more.](https://millionrounds.com/company/makers-alley) Makers Alley connects you directly to the makers of the world- the furniture designers, builders, upholsterers, restorers, and much more. *Founded* 2013 New York, United States **$25K** last round Jun 2012
- 49 [**CreatorBox** CreatorBox is a subscription eCommerce company for parents who want their kids to learn more about science and technology.](https://millionrounds.com/company/creatorbox) CreatorBox is a subscription eCommerce company for parents who want their kids to learn more about science and technology. *Founded* 2014 New York, United States **$20K** last round Jul 2014

**Total funding** how the list is ranked

**15 November 2026** updated nightly

**Rounds we track** source: Millionrounds

Companies whose funding rounds we classed in this sector, ranked by the total they have raised in rounds we hold. Nobody pays to be on a list.

## Who backed them?

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## More consumer goods lists

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