# Top 42 B2C Startups in San Francisco by Funding (2026)

> The 42 best-funded B2C startups in San Francisco, ranked by total funding raised: $5.7B combined. With founding year, headquarters and each company's rounds.

Source: https://millionrounds.com/top-lists/b2c-startups-san-francisco (Millionrounds; every figure on the page links to its filing or article)

- 1 [**Instacart** Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers.](https://millionrounds.com/company/instacart) Instacart is an online grocery platform that offers same-day delivery and pickup services for retailers and consumers. *Founded* 2012 San Francisco, United States **$2.1B** last round Nov 2021
- 2 [**JUUL** JUUL is a manufacturer and distributor of electronic nicotine vaporizers.](https://millionrounds.com/company/juul) JUUL is a manufacturer and distributor of electronic nicotine vaporizers. *Founded* 2015 San Francisco, United States **$1.3B** last round Nov 2023
- 3 [**Quince** Quince is an online luxury essentials brand based in San Francisco.](https://millionrounds.com/company/quince) Quince is an online luxury essentials brand based in San Francisco. *Founded* 2018 San Francisco, United States **$700M** last round Mar 2026
- 4 [**BrainCo** Brain Co.](https://millionrounds.com/company/brainco) Brain Co. *Founded* - San Francisco, United States **$292M** last round Jan 2026
- 5 [**Memebox** MBX is a multi-brand Korean beauty and personal care company that is venture-backed and has raised over $200M in funding from prominent investors, including For](https://millionrounds.com/company/memebox) MBX is a multi-brand Korean beauty and personal care company that is venture-backed and has raised over $200M in funding from prominent investors, including For *Founded* 2012 San Francisco, United States **$248M** last round Mar 2026
- 6 [**PayJoy** PayJoy provides credit to customers in emerging markets.](https://millionrounds.com/company/payjoy) PayJoy provides credit to customers in emerging markets. *Founded* 2015 San Francisco, United States **$169M** last round Dec 2025
- 7 [**Thatch** Thatch is a health benefits platform that combines financial technology and insurance services.](https://millionrounds.com/company/thatch) Thatch is a health benefits platform that combines financial technology and insurance services. *Founded* 2021 San Francisco, United States **$151M** last round Sept 2026
- 8 [**Zumper** Zumper is the largest privately owned rental platform in North America, based in San Francisco, California.](https://millionrounds.com/company/zumper) Zumper is the largest privately owned rental platform in North America, based in San Francisco, California. *Founded* 2012 San Francisco, United States **$108M** last round Jan 2022
- 9 [**Wabi** Wabi is an early-stage personal software platform that allows users to create, share, and utilize customized mini-apps tailored to their individual preferences](https://millionrounds.com/company/wabi) Wabi is an early-stage personal software platform that allows users to create, share, and utilize customized mini-apps tailored to their individual preferences *Founded* - San Francisco, United States **$75M** last round Oct 2026
- 10 [**Surf** New start-up; social media application based around a model of an optional subscription-based revenue, instead of advertising.](https://millionrounds.com/company/surf) New start-up; social media application based around a model of an optional subscription-based revenue, instead of advertising. *Founded* 2022 San Francisco, United States **$75M** last round Mar 2026
- 11 [**Puls** Puls is a venture-funded startup that powers a network of service providers in delivering home services.](https://millionrounds.com/company/puls) Puls is a venture-funded startup that powers a network of service providers in delivering home services. *Founded* - San Francisco, United States **$65M** last round Nov 2021
- 12 [**NoRedInk** NoRedInk is an educational technology company based in San Francisco, founded in 2012 by Jeff Scheur, a former high school English teacher.](https://millionrounds.com/company/noredink) NoRedInk is an educational technology company based in San Francisco, founded in 2012 by Jeff Scheur, a former high school English teacher. *Founded* 2012 San Francisco, United States **$58M** last round Aug 2021
- 13 [**Alto Pharmacy** Alto is a digital pharmacy that makes the prescription experience easier.](https://millionrounds.com/company/alto-pharmacy) Alto is a digital pharmacy that makes the prescription experience easier. *Founded* - San Francisco, United States **$50M** last round Nov 2024
- 14 [**Dolls Kill** Dolls Kill is an American online fashion brand based in Los Angeles, specializing in alternative and subculture-driven styles for women.](https://millionrounds.com/company/dolls-kill) Dolls Kill is an American online fashion brand based in Los Angeles, specializing in alternative and subculture-driven styles for women. *Founded* 2012 San Francisco, United States **$46M** last round Dec 2019
- 15 [**b8ta** b8ta, founded in 2015 in San Francisco, was a retail technology company that aimed to transform brick-and-mortar shopping.](https://millionrounds.com/company/b8ta) b8ta, founded in 2015 in San Francisco, was a retail technology company that aimed to transform brick-and-mortar shopping. *Founded* 2015 San Francisco, United States **$34M** last round Jun 2018
- 16 [**SuperMe** SuperMe is an AI-native professional network designed for the AI age, focusing on indexing collective human knowledge.](https://millionrounds.com/company/superme) SuperMe is an AI-native professional network designed for the AI age, focusing on indexing collective human knowledge. *Founded* - San Francisco, United States **$31M** last round Oct 2026
- 17 [**Tolan** Tolan is a voice-first AI companion app developed by Portola, designed to provide emotional support and practical guidance through personalized, animated alien](https://millionrounds.com/company/tolan) Tolan is a voice-first AI companion app developed by Portola, designed to provide emotional support and practical guidance through personalized, animated alien *Founded* - San Francisco, United States **$30M** last round Oct 2026
- 18 [**Shaper** Shaper Tools, Inc.](https://millionrounds.com/company/shaper) Shaper Tools, Inc. *Founded* 2012 San Francisco, United States **$27M** last round Dec 2016
- 19 [**Nirva** Nirva is a San Francisco-based company that creates AI jewelry and wearable devices designed to be context-aware companions.](https://millionrounds.com/company/nirva) Nirva is a San Francisco-based company that creates AI jewelry and wearable devices designed to be context-aware companions. *Founded* - San Francisco, United States **$25M** last round Oct 2026
- 20 [**Alife** Alife Health is a fertility technology company based in San Francisco, founded in 2020.](https://millionrounds.com/company/alife) Alife Health is a fertility technology company based in San Francisco, founded in 2020. *Founded* 2020 San Francisco, United States **$24M** last round Mar 2022
- 21 [**Silvair** Silvair offers interoperable wireless solution for lighting control.](https://millionrounds.com/company/silvair) Silvair offers interoperable wireless solution for lighting control. *Founded* 2013 San Francisco, United States **$19M** last round Jun 2017
- 22 [**Serverless** Serverless provides development framework for building serverless architectures.](https://millionrounds.com/company/serverless) Serverless provides development framework for building serverless architectures. *Founded* 2015 San Francisco, United States **$13M** last round Jul 2018
- 23 [**Superflex** Superflex is a San Francisco-based AI developer tool company founded in 2024.](https://millionrounds.com/company/superflex) Superflex is a San Francisco-based AI developer tool company founded in 2024. *Founded* 2010 San Francisco, United States **$9.6M** last round Dec 2016
- 24 [**The Nudge** The Nudge is a San Francisco-based company that serves as an AI-powered digital lifestyle advisor and social network.](https://millionrounds.com/company/the-nudge) The Nudge is a San Francisco-based company that serves as an AI-powered digital lifestyle advisor and social network. *Founded* 2019 San Francisco, United States **$8.4M** last round Sept 2022
- 25 [**OpenCommerce Group** OpenCommerce Group is a leader in cross-border e-commerce, founded in 2014 and headquartered in Hanoi, Vietnam.](https://millionrounds.com/company/opencommerce-group) OpenCommerce Group is a leader in cross-border e-commerce, founded in 2014 and headquartered in Hanoi, Vietnam. *Founded* 2014 San Francisco, United States **$7.0M** last round Feb 2022
- 26 [**Phonic** Phonic Corporation is a Taiwanese public company established in 1977, specializing in the design and manufacture of professional audio equipment.](https://millionrounds.com/company/phonic) Phonic Corporation is a Taiwanese public company established in 1977, specializing in the design and manufacture of professional audio equipment. *Founded* 2020 San Francisco, United States **$6.2M** last round Apr 2025
- 27 [**Zarta** Zarta is a San Francisco-based company that focuses on creator monetization through an ad-free, micro pay-per-view video platform.](https://millionrounds.com/company/zarta) Zarta is a San Francisco-based company that focuses on creator monetization through an ad-free, micro pay-per-view video platform. *Founded* 2022 San Francisco, United States **$5.7M** last round Mar 2023
- 28 [**Firemaps** Firemaps operates a wildfire management platform that offers home defense plans.](https://millionrounds.com/company/firemaps) Firemaps operates a wildfire management platform that offers home defense plans. *Founded* 2021 San Francisco, United States **$5.5M** last round Aug 2021
- 29 [**AeroShield** We're currently flying under the radar -- launch coming soon.](https://millionrounds.com/company/aeroshield) We're currently flying under the radar -- launch coming soon. *Founded* 2018 San Francisco, United States **$5.0M** last round Jul 2024
- 30 [**Sudden Coffee** Sudden Coffee is a San Francisco-based startup that specializes in premium instant coffee.](https://millionrounds.com/company/sudden-coffee) Sudden Coffee is a San Francisco-based startup that specializes in premium instant coffee. *Founded* 2015 San Francisco, United States **$4.4M** last round Oct 2018
- 31 [**Miniswap** Miniswap a marketplace for the $20B tabletop games industry, starting with Warhammer.](https://millionrounds.com/company/miniswap) Miniswap a marketplace for the $20B tabletop games industry, starting with Warhammer. *Founded* 2025 San Francisco, United States **$3.5M** last round Dec 2025
- 32 [**Untitled Labs** Fresh Apps On Popular Consumer Platforms](https://millionrounds.com/company/untitled-labs) Fresh Apps On Popular Consumer Platforms *Founded* 2019 San Francisco, United States **$2.8M** last round Nov 2019
- 33 [**Amenify** A technology platform powering services and products in the home.](https://millionrounds.com/company/amenify) A technology platform powering services and products in the home. *Founded* 2017 San Francisco, United States **$2.7M** last round Aug 2025
- 34 [**Bandar Foods** It started like a bad joke: A suburban, white guy from Philly (Dan) walks into an Indian restaurant and asks for hot sauce because his food isn't spicy enough.](https://millionrounds.com/company/bandar-foods) It started like a bad joke: A suburban, white guy from Philly (Dan) walks into an Indian restaurant and asks for hot sauce because his food isn't spicy enough. *Founded* 2012 San Francisco, United States **$2.0M** last round Mar 2016
- 35 [**eyeCam** eyeCam, a product design company reinventing human interfacing, eliminates the need for handheld phones w/ 1st wearable smartphone](https://millionrounds.com/company/eyecam) eyeCam, a product design company reinventing human interfacing, eliminates the need for handheld phones w/ 1st wearable smartphone *Founded* 2014 San Francisco, United States **$1.5M** last round Dec 2016
- 36 [**FamilyLeaf** FamilyLeaf is a private place to share your life with your family.](https://millionrounds.com/company/familyleaf) FamilyLeaf is a private place to share your life with your family. *Founded* 2012 San Francisco, United States **$984K** last round May 2013
- 37 [**Demonpore** Advanced scientific instruments disguised as toysTM](https://millionrounds.com/company/demonpore) Advanced scientific instruments disguised as toysTM *Founded* 2018 San Francisco, United States **$550K** last round Jan 2021
- 38 [**Lumona** Lumona is an AI-powered product search engine founded in 2023, designed to help users discover high-quality products through recommendations and reviews from tr](https://millionrounds.com/company/lumona) Lumona is an AI-powered product search engine founded in 2023, designed to help users discover high-quality products through recommendations and reviews from tr *Founded* 2023 San Francisco, United States **$500K** last round Mar 2024
- 39 [**EasyPaint** Request, schedule, and pay a certified professional to paint your home.](https://millionrounds.com/company/easypaint) Request, schedule, and pay a certified professional to paint your home. *Founded* 2012 San Francisco, United States **$485K** last round Oct 2015
- 40 [**ASANTe** ASANTe is a marketing services company based in San Francisco, California.](https://millionrounds.com/company/asante) ASANTe is a marketing services company based in San Francisco, California. *Founded* 2023 San Francisco, United States **$250K** last round Aug 2021
- 41 [**Gatsby** Gatsby is event operations software for relationship-driven teams.](https://millionrounds.com/company/gatsby) Gatsby is event operations software for relationship-driven teams. *Founded* 2020 San Francisco, United States **$250K** last round Jan 2026
- 42 [**Lenme** Lenme is a peer-to-peer lending platform founded in 2018 and based in Oakland, California.](https://millionrounds.com/company/lenme) Lenme is a peer-to-peer lending platform founded in 2018 and based in Oakland, California. *Founded* 2018 San Francisco, United States **$20K** last round Jan 2023

**Total funding** how the list is ranked

**15 November 2026** updated nightly

**Rounds we track** source: Millionrounds

Companies whose funding rounds we classed in this sector, ranked by the total they have raised in rounds we hold. Nobody pays to be on a list.

## Who backed them?

Open any company for its rounds and investors, or search the investors who back b2C startups in San Francisco in the app, with filters, lists and exports.

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## More b2c lists

[See all](https://millionrounds.com/top-lists?t=B2C)

[*I* *A* *J* **B2C startups in the United States** 341 companies · $19B](https://millionrounds.com/top-lists/b2c-startups-united-states)[*NH* *I* *P* **B2C startups that raised in 2026** 89 companies · $10B in 2026](https://millionrounds.com/top-lists/b2c-startups-raised-2026)[*N* *OG* *C* **B2C startups founded in 2020** 51 companies · $1.1B](https://millionrounds.com/top-lists/b2c-startups-founded-2020)[*I* *O* *S* **B2C startups in the United States that raised in 2026** 48 companies · $6.5B in 2026](https://millionrounds.com/top-lists/b2c-startups-united-states-raised-2026)[*N* *Z* *OG* **B2C startups in the United Kingdom** 48 companies · $1.1B](https://millionrounds.com/top-lists/b2c-startups-united-kingdom)[*C* *G* *M* **B2C startups in New York** 47 companies · $1.9B](https://millionrounds.com/top-lists/b2c-startups-new-york)[*VF* *CH* *T* **B2C startups founded in 2019** 46 companies · $684M](https://millionrounds.com/top-lists/b2c-startups-founded-2019)[*A* *NH* *Q* **B2C startups founded in 2018** 39 companies · $5.2B](https://millionrounds.com/top-lists/b2c-startups-founded-2018)

## More lists for San Francisco

[See all](https://millionrounds.com/top-lists?r=San%20Francisco)

[*O* *D* *TM* **Startups in San Francisco** 4,251 companies · $350B](https://millionrounds.com/top-lists/startups-san-francisco)[*O* *D* *TM* **AI startups in San Francisco** 1,276 companies · $321B](https://millionrounds.com/top-lists/ai-startups-san-francisco)[*A* *M* *BM* **IT Services startups in San Francisco** 404 companies · $3.9B](https://millionrounds.com/top-lists/it-services-startups-san-francisco)[*D* *C* *A* **Big Data & Analytics startups in San Francisco** 300 companies · $47B](https://millionrounds.com/top-lists/big-data-startups-san-francisco)[*AH* *CH* *Z* **Healthcare startups in San Francisco** 230 companies · $9.2B](https://millionrounds.com/top-lists/healthcare-startups-san-francisco)[*D* *L* *I* **Internet startups in San Francisco** 192 companies · $20B](https://millionrounds.com/top-lists/internet-startups-san-francisco)[*D* *A* *C* **Software startups in San Francisco** 189 companies · $48B](https://millionrounds.com/top-lists/software-startups-san-francisco)[*M* *AT* *CH* **Biotech startups in San Francisco** 181 companies · $12B](https://millionrounds.com/top-lists/biotech-startups-san-francisco)