# Vivrelle: Luxury goods & jewelry, New York, United States

> Vivrelle: Vivrelle is a New York-based luxury accessories club that offers a subscription-based service for accessing a shared closet of designer handbags...

Source: https://millionrounds.com/startup/vivrelle (Millionrounds; every figure on the page links to its filing or article)

United States · [Luxury goods & jewelry startup](https://millionrounds.com/companies)

# Vivrelle

Vivrelle is a New York-based luxury accessories club that offers a subscription-based service for accessing a shared closet of designer handbags, jewelry, watches, and diamonds.

Email

Funding reported Last round: Series B

Luxury goods & jewelry New York, United States

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Company summary

- **Founded:** 2018 8 years old
- **Team:** 93 51 to 200 people
- **Funding reported:** $69M in dollars
- **Last round:** Series B Nov 2022

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Vivrelle has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Vivrelle

Vivrelle is a New York-based luxury accessories club that offers a subscription-based service for accessing a shared closet of designer handbags, jewelry, watches, and diamonds.

Founded in September 2018 by Blake and Wayne Geffen, the company aims to make high-end fashion more accessible and sustainable. Members can enjoy a rotating collection of luxury items for a monthly fee starting at $45, with no return date and the option to swap items as often as they like. The platform features a variety of luxury goods, including designer handbags from brands like Prada and Chanel, fine jewelry, luxury watches, and loose diamonds. Members also have the opportunity to purchase items at discounted prices. Vivrelle incorporates technology with AI styling tools and offers stylist support across different membership tiers, enhancing the overall experience. The company targets fashion-conscious individuals who seek variety, sustainability, and exclusivity in their luxury accessory choices.

## What company datasets say Vivrelle raised

Funding, as reported

Reported in all **$69M** in dollars

Rounds **3**

Last round **Series B**

Last round size **$62M**

Last round date **Nov 2022**

Investors listed **6**

SEC Form D **$33M sold, 4 filings, last Jun 2025**

## On a portfolio page

Investors who name them

- [Plus Capital](https://millionrounds.com/fund/plus-capital)

Each firm lists Vivrelle on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

accessories retail luxury goods & jewelry membership luxury

Built with from their website

Amazon SES Google Tag Manager Amazon CloudFront Canva Google Sheets UserWay PWA Lever Google Ads Pinterest

+8 more

CloudFlare Viewport Meta Emotion CookieYes Amazon Simple Email Service Square Payments Cloudflare WAF Afterpay

- **Sector:** Luxury goods & jewelry
- **Industry code:** NAICS 532289, 458110
- **Region:** New York
- **Revenue:** $6.5M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/vivrelle)

## Luxury goods & jewelry in United States

Startups like it

- [**Olivela** New York · founded 2017 *Raised*](https://millionrounds.com/company/olivela)
- [**Eleven James** New York · founded 2014 *Raised*](https://millionrounds.com/company/eleven-james)
- [**Cast** San Francisco · founded 2021 *Raised*](https://millionrounds.com/company/cast)
- [**Wove** Lancaster · founded 2021 *Raised*](https://millionrounds.com/company/wove)
- [**Flont** New York · founded 2016 *Raised*](https://millionrounds.com/company/flont)
- [**TrueFacet** San Francisco · founded 2013 *Raised*](https://millionrounds.com/company/truefacet)
- [**Eterneva** Kerrville · founded 2016 *Raised*](https://millionrounds.com/company/eterneva)
- [**R2Net Inc** New York · founded 2007](https://millionrounds.com/startup/r2net-inc)

## Is this your company?

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