# Trackbar: Sports, Vienna, Austria

> Trackbar: Trackbar is a company based in Vienna, Austria, that specializes in digitalizing traditional gym and weight training equipment.

Source: https://millionrounds.com/startup/trackbar (Millionrounds; every figure on the page links to its filing or article)

Austria · [Sports startup](https://millionrounds.com/companies)

# Trackbar

Trackbar is a company based in Vienna, Austria, that specializes in digitalizing traditional gym and weight training equipment.

Funding reported Last round: Seed

Sports Vienna, Austria

Company summary

- **Founded:** 2019 7 years old
- **Team:** 9 1 to 10 people
- **Funding reported:** 522k as listed, currency not stated
- **Last round:** Seed Nov 2021

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Trackbar has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Trackbar

Trackbar is a company based in Vienna, Austria, that specializes in digitalizing traditional gym and weight training equipment.

They develop both hardware and software solutions that integrate with systems like EGYM to provide real-time performance tracking and coaching connectivity. Their innovative approach involves attaching compact magnetic sensors to various gym equipment, allowing for precise measurement of workout metrics such as rep quality, range of motion, and timing. The main product, the Trackbar Performance Sensor, is designed for easy attachment to weights and machines. It features USB-C charging and connects to a free app available on iOS and Android. This app offers workout planning, automatic logging of reps and rest periods, and analytics on form and performance. Trackbar aims to enhance training for serious lifters and gyms by providing data-driven insights and seamless integration with existing setups.

## What company datasets say Trackbar raised

Funding, as reported

Reported in all **522k** in the source's currency

Rounds **2**

Last round **Seed**

Last round size **500k**

Last round date **Nov 2021**

Investors listed **4**

## On a portfolio page

Investors who name them

- [Reflex Capital](https://millionrounds.com/fund/reflex-capital)

Each firm lists Trackbar on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

consumers member retention training guidance training data streaming gamified training information technology & services hardware compatibility digital member experience training data in real time multi-device training consistency software as a service training experience without hardware costs hardware integration cloud-based software b2c customized training plans from trainers

Built with from their website

Google Tag Manager Amazon CloudFront HREF Lang PWA Google Workspace CloudFlare Viewport Meta Facebook SDK Amazon S3 Webflow Hosting

+8 more

Google Meet CloudFlare CDN Mobile Friendly Open Graph Amazon Route 53 jQuery Facebook Pixel Microsoft Clarity

- **Sector:** Sports
- **Industry code:** NAICS 334419, 339920, SIC 3599
- **Region:** Vienna
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/trackbar)

## Sports in Austria

Startups like it

- [**Eversports** Vienna · founded 2013](https://millionrounds.com/startup/eversports)
- [**sport.video** Vienna · founded 2016](https://millionrounds.com/startup/sport-video)
- [**PLAYERHUNTER** Vienna · founded 2016](https://millionrounds.com/startup/playerhunter)
- [**zone14** Vienna](https://millionrounds.com/startup/zone14)

## Is this your company?

Add your raise, your deck and your story, and put Trackbar in front of investors. Or tell us what we have wrong.

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