# The Nudge: Internet, San Francisco, United States

> The Nudge: The Nudge is a San Francisco-based company that serves as an AI-powered digital lifestyle advisor and social network.

Source: https://millionrounds.com/startup/the-nudge (Millionrounds; every figure on the page links to its filing or article)

United States · [Internet startup](https://millionrounds.com/companies)

# The Nudge

The Nudge is a San Francisco-based company that serves as an AI-powered digital lifestyle advisor and social network.

Funding reported Last round: Series A

Internet San Francisco, United States

Company summary

- **Founded:** 2019 7 years old
- **Team:** 32 11 to 50 people
- **Funding reported:** $14M in dollars
- **Last round:** Series A Sept 2022

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for The Nudge has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About The Nudge

The Nudge is a San Francisco-based company that serves as an AI-powered digital lifestyle advisor and social network.

Founded by siblings John and Sarah Peterson, the company aims to enhance real-life experiences for Gen Z and Millennials by providing personalized recommendations and booking services through a text-based platform. The Nudge's core offering is a text-based planning service that sends users customized plans for local activities, such as brunches, hikes, and coffee spots, directly to their phones. This service not only helps users discover new experiences but also allows them to book these activities seamlessly. The platform fosters a vibrant social network where members can share stories and connect over their local adventures. With a mission to encourage people to engage more in real life, The Nudge has gained recognition, being named one of Fast Company's top 10 social networks in 2024.

## What company datasets say The Nudge raised

Funding, as reported

Reported in all **$14M** in dollars

Rounds **4**

Last round **Series A**

Last round size **$8.0M**

Last round date **Sept 2022**

Investors listed **8**

## The company, in detail

What they build

Known for

event planning consumers enterprises information technology & services sms subscription service mobile app adventure nudges local activity discovery personalization city exploration rekindling joy social networking platforms enterprise software information technology crm text message reminders

Built with from their website

Google Tag Manager Amazon CloudFront Stripe Payments Google Workspace Viewport Meta webpack OpenAI Google Meet Priority Hints React

+8 more

Mobile Friendly MailJet Open Graph Amazon Route 53 Facebook Pixel Stripe Next.js Segment

- **Sector:** Internet
- **Industry code:** NAICS 51321, 561599, 519290, SIC 7375, 4724
- **Region:** California
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/the-nudge)

## Internet in United States

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- [**Curated** San Francisco · founded 2006 *Raised*](https://millionrounds.com/company/curated)
- [**Remix** San Francisco *Raised*](https://millionrounds.com/company/remix)

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