# Soulfresh: Food & beverages, Melbourne, Australia

> Soulfresh: Soulfresh is an Australian food and beverage company founded in 2003 by Didi Lo. Based in Melbourne, Australia. Founded 2003.

Source: https://millionrounds.com/startup/soulfresh-2 (Millionrounds; every figure on the page links to its filing or article)

Australia · [Food & beverages startup](https://millionrounds.com/companies)

# Soulfresh

Soulfresh is an Australian food and beverage company founded in 2003 by Didi Lo.

Email

Funding reported Last round: Venture (Round not Specified)

Food & beverages Melbourne, Australia

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Company summary

- **Founded:** 2003 23 years old
- **Team:** 72 51 to 200 people
- **Funding reported:** 31.7M as listed, currency not stated
- **Last round:** Venture (Round not Specified) Dec 2019

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for Soulfresh has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About Soulfresh

Soulfresh is an Australian food and beverage company founded in 2003 by Didi Lo.

Based in Laverton North, Victoria, it has grown from a small distributor of natural and organic produce to a major player in the organic beverage and health food sector. The company operates as a B2B entity, serving retailers, grocery chains, and HORECA (Hotel, Restaurant, Catering) operators across Australia, New Zealand, and the United Kingdom. Soulfresh specializes in developing, representing, and distributing healthier food and beverage options. Its portfolio includes proprietary brands such as Nutty Bruce, Lo Bros. Kombucha, and Wildly Good, which focus on fermented beverages, plant-based foods, and organic chocolates. The company is committed to promoting nourishment and sustainability, aiming to change how people eat and drink for the better. With a mission to support health-conscious consumers and environmentally aware communities, Soulfresh continues to innovate and expand its reach in the organic market.

## What company datasets say Soulfresh raised

Funding, as reported

Reported in all **31.7M** in the source's currency

Last round **Venture (Round not Specified)**

Last round size **31.7M**

Last round date **Dec 2019**

## The company, in detail

What they build

Known for

consumers distribution food innovation disrupt food for good packaging sustainability big ideas beyond the plate australian packaging covenant organisation real food disrupts processed foods packaging circularity b2c apco report food movement consumer products & retail food manufacturing food disruption movement

Built with from their website

LiteSpeed WordPress.org Elementor Viewport Meta Apple Business Manager Priority Hints imagesLoaded Microsoft Exchange MySQL Microsoft 365 Apps & Services

+8 more

Mobile Friendly Open Graph jQuery Anthropic Claude Swiper RSS SpeedyCache Wordpress

- **Sector:** Food & beverages
- **Industry code:** NAICS 31199, 3121, SIC 2099, 20
- **Region:** Victoria

## Food & beverages in Australia

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- [**Nexba** Sydney · founded 2010 *Raised*](https://millionrounds.com/company/nexba)
- [**Lyre's Spirit Co** Sydney · founded 2019](https://millionrounds.com/startup/lyre-s-spirit-co)
- [**Nourish Ingredients** Harman · founded 2019](https://millionrounds.com/startup/nourish-ingredients-2)
- [**Vinomofo** Melbourne · founded 2011](https://millionrounds.com/startup/vinomofo)
- [**Fable Food Co** Sunshine Coast · founded 2019](https://millionrounds.com/startup/fable-food-co)
- [**Heaps Normal** Canberra · founded 2020](https://millionrounds.com/startup/heaps-normal)
- [**The Chia Co** Melbourne · founded 2002](https://millionrounds.com/startup/the-chia-co)
- [**Morsl** Sydney · founded 2018](https://millionrounds.com/startup/morsl)

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