# SHIFT72: Entertainment, Hamilton, New Zealand

> SHIFT72: Shift72 is a New Zealand-based company that provides white-label video streaming platforms for content owners, distributors, film festivals, and...

Source: https://millionrounds.com/startup/shift72 (Millionrounds; every figure on the page links to its filing or article)

New Zealand · [Entertainment startup](https://millionrounds.com/companies)

# SHIFT72

Shift72 is a New Zealand-based company that provides white-label video streaming platforms for content owners, distributors, film festivals, and enterprises.

Funding reported Last round: Undisclosed round

Entertainment Hamilton, New Zealand

Company summary

- **Founded:** 2014 12 years old
- **Team:** 14 11 to 50 people
- **Funding reported:** 3M as listed, currency not stated
- **Last round:** Undisclosed round Nov 2015

How sure we are

- ✓ **Listed** We know it exists and what it does
- 2 **Funding reported** A company dataset reports a raise
- 3 **Observed** A filing or a dated announcement confirms a round

No round for SHIFT72 has been confirmed by a filing or an announcement yet, so nothing here counts toward an investor's record. [How we decide](https://millionrounds.com/methodology)

## About SHIFT72

Shift72 is a New Zealand-based company that provides white-label video streaming platforms for content owners, distributors, film festivals, and enterprises.

Founded in 2008 by David White, Shift72 specializes in secure and customizable video-on-demand (VOD) solutions that help organizations monetize and distribute video content globally. The company offers an end-to-end online video platform with features such as DRM protection, global content delivery, custom branding, detailed analytics, and diverse monetization options including subscription, transactional, and ad-supported video-on-demand. Shift72's platform supports various use cases, from virtual cinema experiences to corporate communications. The company gained prominence during the COVID-19 pandemic by facilitating over 100 online film festivals, including major events like TIFF and Sundance. With a team of 31 employees, Shift72 generated $6.9 million in annual revenue in 2024. The company has a global presence with offices in New Zealand, the USA, and the UK, supporting clients across different continents.

## What company datasets say SHIFT72 raised

Funding, as reported

Reported in all **3M** in the source's currency

Rounds **1**

Last round **Undisclosed round**

Last round size **1.9M**

Last round date **Nov 2015**

Investors listed **1**

## Founders and team

From SHIFT72's own website: 1 founder, 7 on the team.

**David White** Founder and CEO

- **Simon Crutchley** VP of Content and Acquisition
- **John Anderson** Director
- **John Barnett** Director
- **Phil McCaw** Chairman
- **Rebecca Horrocks** UI / UX Lead
- **Spencer Lowe** Commercial & Partnership Manager
- **Trevor Dickinson** Director

## On 2 portfolio pages

Investors who name them

- [Angel HQ](https://millionrounds.com/fund/angel-hq)
- [New Zealand Growth Capital Partners](https://millionrounds.com/fund/new-zealand-growth-capital-partners-nzgcp)

Each firm lists SHIFT72 on its own website. That is the firm's claim, a weaker thing than a round we watched, but a named source.

## The company, in detail

What they build

Known for

libraries security video encoding optimization consumers hybrid event streaming content delivery distribution ott video event management vod exclusive content access delivery encryption content curation tools online video platform multi-platform support

Built with from their website

Google Tag Manager Amazon CloudFront HREF Lang React Native Linkedin Insight Tag GitHub MailChimp Google Workspace CloudFlare Viewport Meta

+8 more

LinkedIn Ads Varnish webpack Facebook SDK Webflow Hosting Google Meet CloudFlare CDN React

- **Sector:** Entertainment
- **Industry code:** NAICS 519, 51321, 51821, SIC 7375, 7372
- **Region:** Waikato
- **Revenue:** 4.2M a year, as listed
- **Full record:** [Every detail in the company directory](https://millionrounds.com/directory/shift72)

## Entertainment in New Zealand

Startups like it

- [**Booktrack** Auckland · founded 2010](https://millionrounds.com/startup/booktrack)
- [**Hashbane Interactive** Auckland · founded 2021](https://millionrounds.com/startup/hashbane-interactive)
- [**Beyond** Wellington · founded 2018](https://millionrounds.com/startup/beyond)
- [**Drumleaf** Auckland · founded 2009](https://millionrounds.com/startup/drumleaf)

## Is this your company?

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